Head to head

Planable vs Tailwind

vs

A content-review tool first and a scheduler second, built around comments, approvals, and seeing exactly how a post will look before anyone signs off. It charges per workspace rather than per person, so the whole team can pile in at no extra cost.

From
$33 per workspace / mo
Free plan

Tailwind is a visual-social specialist: it grew up on Pinterest, added Instagram and Facebook, and pairs scheduling with AI that writes posts and designs images. It publishes to just those three networks, runs flat plans from a free tier up to $49.99 a month on annual billing, and ignores X, LinkedIn, and TikTok entirely.

From
$17.99 /mo
Free plan

Bottom line

Planable and Tailwind both cover the basics; the right one comes down to how you post. Planable is the stronger pick for Agencies and teams that need client sign-off before posting; choose Tailwind for Pinterest and Instagram creators and small businesses.

Features compared

FeaturePlanableTailwind
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsPartialYes
Bulk uploadYesYes
Evergreen recyclingPartialYes
Team rolesYesYes
ApprovalsYesNo
Link in bioNoYes

Platforms compared

NetworkPlanableTailwind
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoNo
LinkedInAutoNo
TikTokAutoNo
PinterestAutoAuto
YouTubeAutoNo
ThreadsAutoNo
Google BusinessAutoNo

Pricing

Planable

Free

Free
Seats
Unlimited
Accounts
4
Scheduled posts
50
  • 50 posts total, then you upgrade (no time limit, no card)
  • 1 workspace, up to 4 social pages
  • Unlimited users
  • Feed and Calendar views, optional approval

Basic

$39 per workspace / mo

$33/mo billed annually

Seats
Unlimited
Accounts
4
Scheduled posts
60
  • $39 per workspace/mo, $33 on annual
  • 60 posts per workspace each month, 4 social pages
  • Unlimited users
  • Feed and Calendar views, none and optional approval
  • 10GB media storage

Pro

Popular
$59 per workspace / mo

$49/mo billed annually

Seats
Unlimited
Accounts
10
Scheduled posts
150
  • $59 per workspace/mo, $49 on annual
  • 150 posts per workspace each month, 10 social pages
  • Adds Grid view and required approval
  • Team-only drafts and 30-day version history
  • 50GB media storage

Enterprise

Custom
Accounts
50
Scheduled posts
Unlimited
  • Custom pricing, for teams that need more than 5 workspaces
  • 50 social pages per workspace, unlimited posts and campaigns
  • Multi-level approvals and List view
  • SSO, 24-month post storage, dedicated account manager
  • Priced per workspace, which is Planable's word for a brand or client: the headline $39 / $59 is for one workspace, and you pay again for each one you add, up to five before Enterprise. Users are unlimited on every plan.
  • Annual billing is two months free, so Basic works out to $33 a workspace each month ($390/yr) and Pro to $49 ($590/yr).
  • Two paid add-ons sit on top, also per workspace: Analytics at $14/mo and the Engagement social inbox at $9/mo, both about two months cheaper on annual.
  • The Free plan caps you at 50 posts for the life of the account rather than by time; after that you upgrade.
  • Prices are USD from the live pricing page, which renders client-side and defaulted to the annual figures here in Australia. The monthly numbers were read by toggling the billing switch and match current third-party listings.

Tailwind

Free Forever

Free
Seats
1
Accounts
1
Scheduled posts
5
  • 1 account, 1 user, 5 posts a month across Instagram, Pinterest, and Facebook
  • 5 Tailwind credits and 5 post designs a month
  • Smart.bio link, basic analytics

Pro

$29.99 /mo

$17.99/mo billed annually

Seats
1
Accounts
1
Scheduled posts
150
  • $29.99/mo, $17.99 on annual (save $144/yr)
  • 1 account, 1 user, 150 posts a month
  • 150 Tailwind credits, 200 post designs, advanced analytics, Smart.bio

Advanced

$54.99 /mo

$29.99/mo billed annually

Seats
2
Accounts
2
Scheduled posts
300
  • $54.99/mo, $29.99 on annual (save $300/yr)
  • 2 accounts, 2 users, 300 posts a month
  • 300 Tailwind credits, unlimited post designs, advanced analytics

Max

$99.99 /mo

$49.99/mo billed annually

Seats
5
Accounts
3
Scheduled posts
Unlimited
  • $99.99/mo, $49.99 on annual (save $600/yr)
  • 3 accounts, 5 users, unlimited posts a month
  • 1,000 Tailwind credits, unlimited post designs, advanced analytics
  • Flat, quota-bundled plans: each tier bundles a number of accounts (social profiles), monthly posts, Tailwind credits, and users. Publishing is limited to Instagram, Pinterest, and Facebook; there's no X, LinkedIn, TikTok, or YouTube.
  • There's a genuine Free Forever plan (1 account, 5 posts a month) and no separate trial; you upgrade when you outgrow it.
  • Annual billing is steeply discounted, 40% to 50% off, so Pro is $17.99 a month, Advanced $29.99, and Max $49.99.
  • Tailwind Credits power the AI features (Ghostwriter writing and Tailwind Create designs) and refill at about $10 per 100 credits when you run out.
  • Separately, Tailwind sells Pinterest-only products (Pin Scheduling and Creation, Pinterest SEO, Pinterest Engagement) priced per Pinterest account; the plans above are the main multi-network suite. Nonprofits get 50% off.
  • Prices are USD, read off the live pricing page by toggling monthly and annual and cross-checked against current third-party listings.

Pros and cons

Planable

  • Approval workflows, inline comments, and version history are the strongest part
  • Per-workspace pricing means unlimited users at no extra cost
  • Per-network previews in feed, grid, calendar, and list views
  • Free plan with no time limit, capped at 50 posts
  • Analytics and the social inbox cost extra per workspace
  • Per-workspace pricing adds up fast for agencies with many clients
  • No Bluesky, Mastodon, or link-in-bio
  • Reporting is light and there is no real evergreen recycling

Tailwind

  • Best-in-class for Pinterest, with SmartSchedule, SmartLoop, and Communities
  • AI that both writes posts (Ghostwriter) and designs images (Tailwind Create)
  • Instagram feed planner and Smart.bio link-in-bio built in
  • Genuine free plan and steep annual discounts
  • Only publishes to Pinterest, Instagram, and Facebook
  • AI features are metered by credits that cost extra to top up
  • No social inbox or approval workflows
  • Not built for agencies or client management

Planable vs Tailwind: FAQ

Is Planable or Tailwind cheaper?
Tailwind is cheaper to start, from $17.99 against $33 for Planable. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Planable or Tailwind have a free plan?
Both have a free plan, so you can try either one before paying.
Which is better, Planable or Tailwind?
Planable is the stronger pick for agencies and teams that need client sign-off before posting, while Tailwind is the better fit for Pinterest and Instagram creators and small businesses. We don't score them; the right call comes down to how you post.