Verdict
Agorapulse schedules to ten networks, but the inbox and the reporting are the reasons to pick it: one place to handle every comment, DM, mention, review, and ad comment, plus ROI reports that pull Google Analytics to tie posts back to traffic and sales. It's billed per user, from $79 a seat each month on annual, with a small free plan and a 30-day trial.
Agorapulse is two strong products wearing one coat. The scheduler is fine, ten networks with direct publishing including Instagram Stories, but the parts people actually stay for are the unified inbox and the ROI reporting. The inbox pulls comments, DMs, mentions, Google reviews, and ad comments into one queue you can assign, label, and clear, with saved replies and automated moderation on the higher plans, and it's genuinely built to get you to inbox zero rather than bolted on. The ROI report is the rarer thing: it connects to Google Analytics and ties individual posts and conversations to traffic, leads, and sales, which most schedulers can't do at all, and UTM tracking alone doesn't replace. Pricing is per user and flat per seat, so it climbs with the team rather than with channels: $79 a seat each month on annual for Standard, $119 for Professional, $149 for Advanced, every plan capped at 10 profiles with extra profiles at $10 a month. Watch the add-ons, because a few headline capabilities live outside the plans: social listening, employee advocacy, competitive benchmarking, and even full X management are all quote-based extras. There's a real free plan for three profiles and a 30-day trial of the top tier. If you spend more time replying than posting, and you need to show what social actually returned, it earns the price. If you just want to queue posts to a handful of accounts, the per-seat cost and the add-on wall make it more than you need.
Pros and cons
The good
- Unified inbox for comments, DMs, mentions, reviews, and ad comments, built around inbox zero
- ROI reporting that ties posts and conversations to traffic, leads, and sales via Google Analytics
- Direct publishing to ten networks, Instagram Stories included
- Genuinely free plan plus a 30-day trial of the top tier
The catch
- Per-seat pricing climbs with the team, and every plan caps profiles at 10
- Listening, advocacy, competitive benchmarking, and full X management are quote-based add-ons
- No true evergreen recycling and no AI image generation
- The depth is overkill if you only want a simple posting queue
Pricing
Priced per user / mo. Verified 4 June 2026.
Free
Free
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 10
- 3 social profiles, 1 user
- 10 scheduled posts, 100 inbox items per month
- Permanent free plan, no card required
Standard
$99 per user / mo
$79/mo billed annually
- Seats
- 1
- Accounts
- 10
- Scheduled posts
- Unlimited
- $79 per user/mo on annual, $99 monthly
- 10 social profiles, unlimited scheduling
- All-in-one inbox, basic reports, white-label exports
- 6-month data retention
Professional
Popular$149 per user / mo
$119/mo billed annually
- Seats
- 1
- Accounts
- 10
- Scheduled posts
- Unlimited
- $119 per user/mo on annual, $149 monthly
- Adds link in bio, Instagram product tagging, grid preview, calendar notes
- Ad-comment moderation, post and inbox assignments
- Team performance reports, 12-month retention
Advanced
$199 per user / mo
$149/mo billed annually
- Seats
- 1
- Accounts
- 10
- Scheduled posts
- Unlimited
- $149 per user/mo on annual, $199 monthly
- Adds labels, saved replies, automated moderation rules, bulk actions
- Shared calendars, publishing queues, scheduled report emails
- Advanced and ROI reporting, competitor benchmarking, 24-month retention
Custom
Custom
- Accounts
- Unlimited
- Tailored pricing for large teams
- Unlimited social profiles, AI reply suggestions
- SSO, custom roles, multi-step approval workflows
- Historical data import, Reports open API, sentiment analysis
- Dedicated Customer Success Manager and onboarding
- Priced per user/seat: the headline $79 / $119 / $149 is for one user and multiplies by how many people you add. The per-user rate is flat, with no volume discount for more seats.
- Every paid plan includes 10 social profiles; extra profiles are $10/month each. Profiles are a bundled quota, not the thing the price multiplies by, so adding seats and adding profiles are two separate costs.
- There's a permanent free plan (3 profiles, 1 user, 10 scheduled posts, 100 inbox items a month) alongside a 30-day trial of Advanced features, no card required.
- Annual billing saves about 20%: Standard $79 vs $99, Professional $119 vs $149, Advanced $149 vs $199 per user/month, which the page states as $240, $360, and $600 off per user per year.
- X (Twitter) management is sold as a paid add-on, X Lite for publishing and threads or X Plus for full inbox and analytics, because of X's API pricing.
- Advanced Listening, Advocacy (employee advocacy), and Competitive Benchmarking are separate add-ons billed on quote with a demo required, not included in the base plans.
- Prices are USD list. The pricing page renders 'US $' figures even from an Australian IP; the annual numbers were read off the live page, the monthly numbers confirmed by toggling the billing switch, and both cross-checked against current third-party listings. List prices have risen from older published figures (around $49 / $79 / $109), so these reflect the current live plans.
What it really costs
Agorapulse charges per seat, so the headline price is for one. Here is the monthly cost as you connect more, with the 3-seat row marked as a realistic setup.
| seats | Standard | Professional | Advanced |
|---|---|---|---|
| 1 | $99/mo | $149/mo | $199/mo |
| 3Typical | $297/mo | $447/mo | $597/mo |
| 5 | $495/mo | $745/mo | $995/mo |
| 10 | $990/mo | $1490/mo | $1990/mo |
| 25 | $2475/mo | $3725/mo | $4975/mo |
| 50 | $4950/mo | $7450/mo | $9950/mo |
Monthly billing.
Who it's for
Best for
- Teams that spend more time on engagement than on posting
- Anyone who needs to report social ROI back to revenue, not just reach
- Businesses that want comments, DMs, reviews, and ad comments in one inbox
Look elsewhere if
- Solo creators who only want to queue a few accounts
- Anyone who needs evergreen category recycling like SocialBee
- Budget buyers, since per-seat pricing and add-ons climb quickly
Platforms it posts to
- InstagramAuto-publish
- FacebookAuto-publish
- X (Twitter)Auto-publish
- LinkedInAuto-publish
- TikTokAuto-publish
- YouTubeAuto-publish
- PinterestAuto-publish
- ThreadsAuto-publish
- BlueskyAuto-publish
- Google BusinessAuto-publish
Features
Publishing
11- YesContent calendarUnified calendar of published, scheduled, queued, and assigned posts on all plans; shared calendars on Advanced and up.
- YesPosting queuePublishing queues that post on a set schedule; Advanced and up.
- YesBulk uploadBulk scheduling, including CSV upload of up to 200 posts; Advanced and up.
- YesAuto-publishDirect publishing to all ten supported networks.
- NoReminder publishingPublishes directly across the supported networks, Instagram Stories included; no mobile-reminder fallback.
- YesBest-time schedulingRecommended publishing times in the composer; Advanced and up.
- PartialEvergreen recyclingQueues let you reschedule and re-share content to new audiences (Advanced and up), but there's no category-based evergreen recycling engine like SocialBee.
- YesThreads / multi-postFirst comment and threads; Professional and up. X threads via the X add-on.
- YesFirst commentSchedule a first comment; Professional and up.
- YesLink shorteningLink shortening and automated link tracking on all plans, plus Bit.ly integration.
- PartialAd managementFacebook post boosting and ad-calendar sync on Custom, and ad-comment moderation from Professional, but not a full ad-campaign manager.
Content & AI
8- YesAI captionsAI Writing Assistant on all plans, plus an AI alt-text generator and Organization Context AI.
- NoAI imagesAI covers writing, alt text, and report summaries; no AI image generation.
- YesAsset libraryContent library on all plans.
- YesDraftsSave posts as drafts on all plans.
- YesContent tagsPost labels and inbox labels; Advanced and up.
- YesVisual feed plannerInstagram grid preview of how the feed will look; Professional and up.
- YesCanva integrationCanva integration; Professional and up.
- YesLink in bioPulseLink in bio tool; Professional and up.
Engagement
4- YesSocial inboxAll-in-one inbox for comments, DMs, mentions, reviews, and ad comments, with assignment and collision detection; signature feature. Ad-comment moderation from Professional.
- YesSaved repliesSaved replies; Advanced and up.
- YesAI repliesAI reply suggestions; Custom plan.
- YesReview managementGoogle reviews moderation in the inbox on all plans.
Analytics
10- YesBasic analyticsSocial profile and post-performance reports on all plans; data retention 6 months on Standard up to 24 months on Advanced.
- YesPerformance overviewProfile and community-management reporting dashboards.
- YesCustom analyticsCustom date-comparison ranges and label reports; Advanced and up.
- YesAdvanced reportsAdvanced report exporting, scheduled report emails, and cross-network group reports; Advanced and up.
- YesAudience demographicsAudience growth and demographics in profile reports.
- YesCompetitor trackingCompetitor benchmarking is marketed on the Advanced plan, and a deeper Competitive Benchmarking add-on is sold separately on quote.
- YesUTM parametersAutomated link tracking and UTM tagging on all plans.
- YesExport reportsBasic report exporting on all plans; advanced exporting on Advanced and up.
- YesBranded reportsWhite-label reporting on all plans.
- YesROI trackingPulls Google Analytics data to tie posts and conversations to traffic, leads, and sales. Basic social media ROI report on all plans, advanced ROI report on Advanced and up. This is Agorapulse's standout.
Listening
2- YesSocial listeningAdvanced Listening add-on (sold on quote) tracks brand conversations across social, news, blogs, and forums; not part of the base plans.
- YesSentiment analysisSentiment detection in the inbox; Advanced and up, and in the Advanced Listening add-on.
Collaboration
6- YesTeam rolesPer-user seats; comment and message assignment and team performance reports from Professional.
- YesInternal notesConversation and contact notes on all plans; internal comments on posts from Professional.
- YesApprovalsSimple approval workflows from Professional, bulk approve on Advanced, multi-step approval workflows on Custom.
- YesCustom permissionsProfile-level access restrictions on all plans; custom roles, permissions, and feature visibility controls on Custom.
- PartialClient workspacesAgency-oriented: manage multiple clients through profiles, teams, assignments, and white-label reports, without separate isolated client workspaces.
- YesEmployee advocacyAdvocacy add-on (sold on quote): curate and approve content for employees to reshare and track the results; not part of the base plans.
Access
4- YesMobile appiOS and Android apps on all plans.
- YesTwo-factor authTwo-factor authentication on all plans.
- YesSingle sign-onSingle sign-on; Custom plan.
- YesAPI accessReports open API; Custom plan.
Sources
- Agorapulse pricing and plan comparison (accessed 4 June 2026)
- Agorapulse social media publishing (accessed 4 June 2026)
- Agorapulse Free Plan Explained (Help Centre) (accessed 4 June 2026)
- Agorapulse company profile and funding (accessed 4 June 2026)
Agorapulse FAQ
- Is Agorapulse free?
- Yes. Agorapulse has a free plan, so you can schedule a few posts without paying a cent.
- How much does Agorapulse cost?
- Paid plans start at $79 per user / mo. There's also a free plan if you want to start without paying.
- What platforms does Agorapulse support?
- Agorapulse posts to 10 networks, including Instagram, Facebook, X (Twitter), LinkedIn, and TikTok.
- Who is Agorapulse best for?
- Agorapulse suits teams that spend more time on engagement than on posting, anyone who needs to report social ROI back to revenue, not just reach, and businesses that want comments, DMs, reviews, and ad comments in one inbox. It's a weaker fit for solo creators who only want to queue a few accounts, anyone who needs evergreen category recycling like SocialBee, and budget buyers, since per-seat pricing and add-ons climb quickly.
Vendor: Agorapulse SAS, Paris, France · founded 2011
Visit Agorapulse