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Scheduler review

SocialBu

Publishing, engagement and automation with Free, Starter, Growth and Agency subscriptions; current official allowances need offer-specific confirmation.

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Price
Limited free credits; confirm paid offer
Free scheduling
No
Trial
Advertised; check terms
Networks
12
Best for
Small businesses and agencies who want scheduling plus automation
Last verified
4 June 2026

Verdict

SocialBu offers publishing across twelve networks, with inbox, listening, approvals and automation on Growth and Agency. Its current paid lineup is Starter, Growth and Agency, and API/MCP access is documented.

Shortlist SocialBu for combined publishing and workflow automation, but confirm the exact subscription offer first. Its official pricing and app-configuration help disagree on annual totals, Starter account capacity and the meaning of unlimited Agency posts. Distinguish team containers from team-member seats. Growth is the documented entry point for collaboration, inbox and listening; Starter is a publishing-focused plan.

Pros and cons

The good

  • Twelve supported social networks
  • API and MCP on paid plans
  • RSS/webhook automation on Growth and Agency
  • Limited free entry allowance of ten lifetime posts

The catch

  • Official annual pricing and some limits conflict
  • Starter lacks team collaboration, inbox and listening
  • Automation, AI and listening allowances vary by plan

Pricing

Plan pricing. Verified 14 October 2026.

Free

Free
Seats
1
Accounts
3
Scheduled posts
10
  • Ten lifetime posts; three social accounts

Starter

$29a month
Seats
1
Accounts
Not confirmed
Scheduled posts
750
  • USD29 monthly; annual offer and account allowance conflict across official sources
  • No teams, inbox or listening

Growth

$79a month
Seats
4
Accounts
20
Scheduled posts
3000
  • Twenty accounts, four team members, five teams
  • Inbox, listening, approvals and automation

Agency

$199a month
Seats
8
Accounts
50
Scheduled posts
100000
  • Fifty accounts, eight team members, twenty teams
  • App-limit help specifies 100,000 posts/month despite marketing unlimited label

Custom

Custom
Seats
Unlimited
Accounts
Unlimited
  • Custom plans for agencies and large teams, priced on request
  • Current new-customer plans are Free, Starter, Growth and Agency; Standard/Super/Supreme are not the current public lineup.
  • Monthly USD29/79/199 agrees across pricing and current help. Annual marketing totals USD261/711/1791 conflict with app-configuration help USD290/790/1990; confirm your offer.
  • Starter marketing says eight accounts, current help six. Agency help specifies 100,000 monthly posts. Disputed values are not used in automatic comparisons.
  • Growth/Agency include 5/10 listening streams and 5,000/20,000 matched items monthly. API and MCP are on paid plans; not Free.
  • The free ten-post allowance is lifetime, not a renewing free scheduling quota. It is excluded from recurring-free-plan comparisons.

Who it's for

Best for

  • Small businesses and agencies who want scheduling plus automation
  • Anyone who wants RSS, webhooks, and auto-replies built in
  • People posting to a wide network list including Reddit and Mastodon

Look elsewhere if

  • Buyers needing an unambiguous public annual quote before purchase
  • Teams expecting inbox, listening or collaboration on Starter

Platform support and publishing method

  • FacebookAuto-publish
  • InstagramAuto-publish
  • X (Twitter)Auto-publish
  • ThreadsAuto-publish
  • LinkedInAuto-publish
  • TikTokAuto-publish
  • YouTubeAuto-publish
  • RedditAuto-publish
  • MastodonAuto-publish
  • PinterestAuto-publish
  • BlueskyAuto-publish
  • Google BusinessAuto-publish

Features

Publishing

5
  • YesContent calendarVisual content calendar.
  • YesBulk uploadBulk import and scheduling.
  • YesAuto-publishDirect publishing to the connected networks.
  • PartialEvergreen recyclingPublishing includes recycling and custom queues; verify expiry, category and repetition controls before equating it with another evergreen library.
  • NoAd managementNo paid-ad management.

Content & AI

2
  • YesAI captionsAI content generation; credits scale with the plan.
  • YesAI imagesAI image generation.

Engagement

2
  • YesSocial inboxGrowth and Agency; Starter and Free do not include the inbox.
  • YesReview managementHandle reviews alongside comments and messages.

Analytics

3
  • YesBasic analyticsPost and account analytics.
  • YesPerformance overviewPerformance dashboards.
  • YesAdvanced reportsAdvanced reporting on the higher plans.

Listening

1
  • YesSocial listeningGrowth/Agency include five/ten streams and 5,000/20,000 monthly matched items.

Collaboration

3
  • YesTeam rolesGrowth: four team members and five teams. Agency: eight members and twenty teams. Teams and people are distinct quotas.
  • YesApprovalsGrowth and Agency include team approvals.
  • YesClient workspacesTeam workspaces for separate brands or clients.

Access

2
  • YesAPI accessDocumented API and MCP access on current paid plans. MCP supports draft/schedule/publish actions, analytics and approval work according to account permissions.
  • YesMCP accessDocumented API and MCP access on current paid plans. MCP supports draft/schedule/publish actions, analytics and approval work according to account permissions.

Sources and verification

SocialBu FAQ

Is SocialBu free?
No, SocialBu has no free plan, but a trial is advertised. Confirm its duration and conversion terms in the current offer.
How much does SocialBu cost?
SocialBu: Limited free credits; confirm paid offer. See the pricing section for the published billing units and qualifications.
What platforms does SocialBu support?
SocialBu posts to 12 networks, including Facebook, Instagram, X (Twitter), Threads, and LinkedIn.
Who is SocialBu best for?
SocialBu suits small businesses and agencies who want scheduling plus automation, anyone who wants RSS, webhooks, and auto-replies built in, and people posting to a wide network list including Reddit and Mastodon. It's a weaker fit for buyers needing an unambiguous public annual quote before purchase and teams expecting inbox, listening or collaboration on Starter.

Compare SocialBu head to head

Vendor: Glaxosoft LLC (SocialBu), Lewes, Delaware, United States · founded 2018

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