Best Social Media Scheduler

Verdict

NapoleonCat is built around moderation: a unified inbox that pulls in comments, DMs, ad comments, and app-store reviews, with automation that can hide, delete, and auto-reply on its own. Publishing and reporting are solid too, and pricing starts at $79 a month for two users and five profiles, scaling as you add more.

NapoleonCat comes at social from the support desk, not the content calendar. Its strength is the inbox: one place to handle comments, direct messages, mentions, ad comments, and even Google and app-store reviews, with auto-moderation on the higher plans that hides spam, deletes abuse, answers common questions automatically, and tags sentiment. That makes it a natural fit for brands fielding a lot of incoming messages, especially on Facebook and Instagram ads. Publishing is competent with unlimited scheduling, and the reporting and competitor benchmarking are genuinely good. Pricing is flexible: flat base plans for two users and five profile slots, then you slide profiles and users up and pay for what you use, so a single brand starts around $79 a month and an agency pays more. The gaps are on the creation side, there's no evergreen recycling, no visual feed planner, and no Pinterest, Threads, or Bluesky, and prices are quoted before VAT. If moderation and reporting matter more to you than a deep content toolkit, NapoleonCat is a strong, focused choice. If you mainly want to plan and recycle content, it's aimed elsewhere.

Pros and cons

The good

  • Excellent unified inbox covering comments, DMs, ad comments, and app reviews
  • Auto-moderation: auto-hide, auto-delete, auto-reply, and sentiment analysis
  • Strong analytics with competitor benchmarking and automated reporting
  • Flexible scaling, paying only for the profiles and users you use

The catch

  • No evergreen recycling, visual feed planner, or link-in-bio
  • No Pinterest, Threads, or Bluesky
  • Prices exclude VAT and scale up as you add profiles and users
  • Creation tooling is thinner than the moderation side

Pricing

Plan pricing. Verified 4 June 2026.

Standard

$79 /mo
Seats
2
Accounts
5
Scheduled posts
Unlimited
  • $79/mo base, 2 users, 5 profile slots
  • Unlimited post scheduling, analytics for own profiles
  • Competitor tracking and benchmarking, automated reporting, team collaboration

Pro

Popular
$89 /mo
Seats
2
Accounts
5
Scheduled posts
Unlimited
  • $89/mo base, 2 users, 5 profile slots, 10K inbox capacity
  • Adds the all-in-one Social Inbox and saved responses
  • Team performance reports and the mobile app

Expert

$119 /mo
Seats
2
Accounts
5
Scheduled posts
Unlimited
  • $119/mo base, 2 users, 5 profile slots, 10K inbox capacity
  • Adds automatic moderation of common questions and auto-hide/delete
  • Automatic sentiment analysis and advanced search

Enterprise

$465 /mo
Scheduled posts
Unlimited
  • From $465/mo, for more than 60 profiles
  • AI Reply (beta), API access, custom reporting
  • Custom compliance, SLA, and custom agreement
  • Flat base plans priced for 2 users and 5 profile slots, then you scale: add more profiles and users with a slider and pay only for what you use, so the monthly cost grows as you add them. Enterprise starts at $465 for larger setups (60+ profiles).
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing is up to about 18% cheaper; the page headlines the monthly rates and the per-month annual figure wasn't shown cleanly when checked.
  • Listed prices exclude VAT.
  • The plan tiers mostly differ by moderation and automation depth: Pro adds the Social Inbox, Expert adds auto-moderation and sentiment analysis, and Enterprise adds AI Reply and API access.
  • Prices are USD, read off the live pricing page (which has a USD/EUR/GBP switch, set to USD), and cross-checked against current third-party listings.

Who it's for

Best for

  • Brands fielding heavy comment, DM, and ad-comment volume
  • Anyone who needs to moderate and answer reviews and messages at scale
  • Teams that want auto-moderation, sentiment, and solid reporting

Look elsewhere if

  • Creators who want evergreen recycling or a visual feed planner
  • Anyone who posts to Pinterest, Threads, or Bluesky
  • People who want the cheapest possible simple scheduler

Platforms it posts to

  • FacebookAuto-publish
  • InstagramAuto-publish
  • X (Twitter)Auto-publish
  • LinkedInAuto-publish
  • TikTokAuto-publish
  • YouTubeAuto-publish
  • Google BusinessAuto-publish

Features

Publishing

4
  • YesContent calendarPublishing calendar with unlimited scheduling.
  • YesAuto-publishDirect publishing to the connected networks.
  • NoEvergreen recyclingNo evergreen recycling queue.
  • NoAd managementModerates ad comments but doesn't create or manage ads.

Content & AI

3
  • YesAI captionsAI Assistant helps draft and improve post content.
  • NoVisual feed plannerNo drag-and-drop Instagram feed/grid planner.
  • NoLink in bioNo hosted link-in-bio page.

Engagement

4
  • YesSocial inboxAll-in-one Social Inbox unifies comments, DMs, mentions, ad comments, and app reviews across networks; Pro and up.
  • YesSaved repliesSaved responses; Pro and up.
  • YesAI repliesAutomatic moderation can auto-reply to common questions on Expert; AI Reply is an Enterprise beta.
  • YesReview managementModerate and respond to Google Business, Google Play, and Apple App Store reviews.

Analytics

6
  • YesBasic analyticsAnalytics for your own profiles on every plan.
  • YesPerformance overviewPerformance dashboards across profiles.
  • YesCustom analyticsCustom reporting options on Enterprise.
  • YesAdvanced reportsAutomated reporting on all plans; custom reports on Enterprise.
  • YesCompetitor trackingCompetitor tracking and benchmarking from the Standard plan.
  • YesExport reportsAutomated, exportable reports.

Listening

2
  • PartialSocial listeningMonitors mentions and comments on your own profiles plus competitor tracking, but not broad web or keyword listening.
  • YesSentiment analysisAutomatic sentiment analysis; Expert and up.

Collaboration

3
  • YesTeam rolesTeam collaboration; 2 users base, more via the slider.
  • YesInternal notesAssign and collaborate on conversations in the inbox.
  • NoEmployee advocacyNo employee advocacy hub.

Access

2
  • YesMobile appMobile app; Pro and up.
  • YesAPI accessAPI access on Enterprise.

Sources

NapoleonCat FAQ

Is NapoleonCat free?
No, there's no free plan, but NapoleonCat gives you a 14-day free trial so you can test it before you pay.
How much does NapoleonCat cost?
Paid plans start at $79 per month. There's a 14-day free trial first.
What platforms does NapoleonCat support?
NapoleonCat posts to 7 networks, including Facebook, Instagram, X (Twitter), LinkedIn, and TikTok.
Who is NapoleonCat best for?
NapoleonCat suits brands fielding heavy comment, DM, and ad-comment volume, anyone who needs to moderate and answer reviews and messages at scale, and teams that want auto-moderation, sentiment, and solid reporting. It's a weaker fit for creators who want evergreen recycling or a visual feed planner, anyone who posts to Pinterest, Threads, or Bluesky, and people who want the cheapest possible simple scheduler.

Vendor: NapoleonCat, Warsaw, Poland · founded 2013

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