Scheduler review
One Up
A wide-reaching, recycling-friendly scheduler priced by how many accounts you connect, covering a dozen-plus networks including Reddit, Snapchat, and Discord.
Reviewed by BSMS · updated 13 October 2026
- Price
- $15 a month, billed yearly
- Free scheduling
- No
- Trial
- 7 days
- Networks
- 11
- Best for
- Power users publishing to many networks at once
- Last verified
- 13 October 2026
Verdict
OneUp combines multi-network scheduling, recycling and cross-posting with an inbox, keyword listening and an Instagram grid planner. Basic includes five accounts for $25 monthly or $180 annually; approval workflows require a higher tier.
OneUp is worth examining when reusable templates and publishing across several destinations dominate the workload. Custom Fields store account-specific values for repeated campaigns, including Google locations, each of which counts as one connected account. The current homepage also documents comment and DM replies, keyword listening and an Instagram grid planner. Check the plan and network coverage you need, and use Intermediate or above when post approvals are required. The feature descriptions here are documentation-based, without a live workflow test.
Practical scheduling guides
- Do you need a paid Google Business Profile scheduler for multiple locations?
Compare Google's native scheduling with OneUp and Metricool, including a five-location example, current prices, local links, approvals and limitations.
Pros and cons
The good
- Broad network selection; confirm the intended destinations
- Evergreen recycling, RSS and cross-posting automation
- Account-bundled plans with additional-account options
- AI captions, first comments and X threads
The catch
- No permanent free plan
- Each Google location uses an account slot
- Post approvals start above Basic
- Basic caps the waiting queue at 300 posts
- X links require an extra paid allowance
Pricing
Priced a month. Verified 14 October 2026.
Basic
$15 a month billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- 300
- 5 social accounts; $25 monthly or $180 billed annually
- Custom Fields for account-specific text
- Post approvals require Intermediate or above
Intermediate
$48 a month billed annually
- Seats
- 3
- Accounts
- 15
- Scheduled posts
- Unlimited
- $60/mo, 15 social accounts
- 3 cross-posting workflows
Growth
Popular$84 a month billed annually
- Seats
- 9
- Accounts
- 30
- Scheduled posts
- Unlimited
- $120/mo, 30 social accounts
- 5 cross-posting workflows
Business
$240 a month billed annually
- Seats
- Not confirmed
- Accounts
- 80
- Scheduled posts
- Unlimited
- 80 social accounts; extra accounts displayed at $1/month
- Eight cross-posting workflows
- Team allowance conflicts between twenty total and twenty additional; confirm total
Enterprise
Conflicting official Enterprise figures; request current configured quote
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- Custom Enterprise configuration; confirm accounts, seats, price and included compliance terms
- Priced by how many social accounts you connect: the plan steps up with the band you land in, 5, 15, 30, then 80 accounts. On Business you can add extra accounts at $1 a month each.
- Each connected destination consumes an account slot. Verify current destination eligibility, particularly Reddit and messaging-only channels, rather than treating analytics coverage as publishing support.
- There's no free plan, but a 7-day trial with nothing due upfront.
- Basic annual billing is $180 ($15 monthly equivalent). Each Google Business Profile location consumes one account slot.
- Basic holds 300 scheduled posts at once, not 300 per month. Cross-posting to three accounts consumes three waiting-post slots.
- Fair-use daily publication caps across accounts are 150/500/750/1,000 on Basic/Intermediate/Growth/Business.
- X link-post add-ons are sold in $50/month increments covering 250 link posts.
Who it's for
Best for
- Power users publishing to many networks at once
- Anyone who wants recycling, RSS auto-posting, and auto-crossposting
- People who'd rather pay by account count than per seat
Look elsewhere if
- Buyers requiring a permanent free plan
- Teams expecting approvals within the five-account Basic tier
Platform support and publishing method
- FacebookAuto-publishPages support direct publishing. Personal-profile publishing can require a mobile notification/manual finish; do not treat every Facebook destination as direct.
- InstagramAuto-publishPublishing supports accounts without a linked Facebook Page, but adding sound to Reels requires a Page-linked Instagram account.
- LinkedInAuto-publishProfiles and Pages.
- X (Twitter)Auto-publishX-account caps are 2/4/8/10 on Basic/Intermediate/Growth/Business. Link posts require an additional subscription; otherwise links are removed.
- YouTubeAuto-publish
- ThreadsAuto-publish
- RedditNot confirmedCurrent pricing omits Reddit while analytics help retains it; current publishing availability unresolved.
- BlueskyAuto-publish
- SnapchatAuto-publish
- TikTokAuto-publishVideo and image posts; can add trending audio.
- PinterestAuto-publish
- Google BusinessAuto-publish
Features
Publishing
8- YesContent calendarCalendar with predetermined time slots.
- YesPosting queueSchedule posts to set time slots.
- YesBulk uploadBulk upload image and video posts, including via CSV.
- YesAuto-publishDirect publishing to the connected networks.
- YesEvergreen recyclingSet posts to repeat automatically, plus auto-posting from RSS feeds and auto-crossposting between accounts.
- YesThreads / multi-postLong-form posts and threads on X.
- YesFirst commentFirst comment on Instagram, Facebook, and LinkedIn.
- NoAd managementNo paid-ad management.
Content & AI
3- YesAI captionsAuto-generate post captions with AI.
- YesHashtag toolsReusable hashtag groups.
- YesVisual feed plannerInstagram grid shows published and scheduled posts with drag-and-drop rearrangement.
Engagement
1- YesSocial inboxVendor documents replies to comments, DMs and Reviews; verify plan and network coverage.
Analytics
1- YesBasic analyticsBasic post analytics.
Listening
1- YesSocial listeningVendor documents keyword mention monitoring and email notifications.
Collaboration
3- YesTeam rolesTeam access alongside client calendar sharing.
- YesApprovalsPost approvals documented on Intermediate and above.
- YesClient workspacesShareable calendar links for clients.
Access
2- YesAPI accessAPI and MCP access is listed on all plans; individual actions and reporting remain plan-gated.
- YesMCP accessAPI and MCP access is listed on all plans; individual actions and reporting remain plan-gated.
Sources and verification
- OneUp current product capabilities · checked 13 October 2026
- OneUp current plan comparison and USD billing FAQ · checked 14 October 2026
- OneUp Basic waiting-post limit · checked 14 October 2026
- OneUp daily publication limits · checked 14 October 2026
- OneUp X link-post add-on · checked 14 October 2026
- OneUp API/MCP scope · checked 14 October 2026
- OneUp current product updates · checked 14 October 2026
- OneUp personal Facebook profiles · checked 14 October 2026
OneUp FAQ
- Is OneUp free?
- No, there's no free plan, but OneUp gives you a 7-day free trial so you can test it before you pay.
- How much does OneUp cost?
- Paid plans start at $15 a month, billed yearly. There's a 7-day free trial first.
- What platforms does OneUp support?
- OneUp posts to 11 networks, including Facebook, Instagram, LinkedIn, X (Twitter), and YouTube.
- Who is OneUp best for?
- OneUp suits power users publishing to many networks at once, anyone who wants recycling, RSS auto-posting, and auto-crossposting, and people who'd rather pay by account count than per seat. It's a weaker fit for buyers requiring a permanent free plan and teams expecting approvals within the five-account Basic tier.
Compare OneUp head to head
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