Verdict
Postly is an AI-forward, per-channel scheduler that reaches a dozen social networks plus email. It bills by channel (cheaper as you add more), throws in unlimited team members and an AI studio for text, image, and video, and adds bio pages and a social inbox.
Postly's angle is value through per-channel billing plus a heavy dose of AI. Instead of seats, you pay per channel, $3.20 each up to ten, dropping to $1.60 and then $0.80 as you scale, with a five-channel minimum, and team members are unlimited on top. For that you get scheduling across about a dozen networks plus WordPress and email, an AI Studio that generates not just captions but images, short video, avatars, and voiceovers, a social inbox with reviews, bio pages, and API and MCP access for automation. It's a lot for the money. The caveats are typical of a fast-moving, AI-first tool: the company is lightly documented, recycling is limited to recurring posts rather than a true evergreen engine, and the breadth of AI features means quality varies. For creators and small agencies who want wide coverage, unlimited collaborators, and AI content baked in at a low per-channel price, Postly is a strong-value option. For buyers who want a long track record and deep, proven analytics, it's newer and less established than the big names.
Pros and cons
The good
- Per-channel billing that gets cheaper as you scale
- Unlimited team members on Pro
- Broad AI Studio: text, image, video, avatars, voiceovers
- A dozen networks plus WordPress and email, with a social inbox and bio pages
The catch
- Five-channel minimum on Pro
- Recycling is limited to recurring posts
- Young, lightly documented company
- Wide AI feature set means uneven depth
Pricing
Priced per channel / mo. Verified 4 June 2026.
Starter
- Seats
- 2
- Accounts
- 2
- Scheduled posts
- 50
- Free: 2 channels, 2 team members
- 50 one-time scheduled posts, 5,000 AI writing credits a month
- 1GB storage
Pro
Popular- Seats
- Unlimited
- Scheduled posts
- Unlimited
- $3.20 per channel/mo (5-channel minimum, so from $16/mo)
- Cheaper per channel at scale: $1.60 (11-100), $0.80 (101+)
- Unlimited posts, unlimited AI, unlimited team members, 100GB, API
Enterprise
- Seats
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing and volume rates
- Dedicated onboarding and migration, priority support
- Priced per channel on Pro, where a channel is a page, profile, Google Business location, Pinterest board, or similar destination. The rate falls as you add channels: $3.20 each up to 10, $1.60 from 11 to 100, and $0.80 beyond 100.
- Pro has a 5-channel minimum, so it effectively starts at $16 a month; the cost-at-scale figures start from one channel but you can't buy fewer than five on Pro.
- There's a genuine free Starter plan (2 channels, 50 scheduled posts, 2 team members). Annual billing is about 20% cheaper.
- Unlimited team members are included on Pro, unlike per-seat tools. Postly also sells email campaigns (Postly Email) alongside social.
- Prices are USD, read off the live pricing page.
What it really costs
Postly charges per channel, so the headline price is for one. Here is the monthly cost as you connect more, with the 8-channel row marked as a realistic setup.
| channels | Pro |
|---|---|
| 1 | $3/mo |
| 3 | $10/mo |
| 5 | $16/mo |
| 8Typical | $26/mo |
| 10 | $32/mo |
| 25 | $56/mo |
| 50 | $96/mo |
Monthly billing. Volume discounts lower the per-channel rate at higher counts.
Who it's for
Best for
- Creators and small agencies who want wide coverage cheaply
- Teams that want unlimited collaborators without per-seat fees
- Anyone who leans on AI for captions, images, and video
Look elsewhere if
- Buyers who want a long, proven track record
- Teams needing a true category-based evergreen engine
- Anyone who wants the deepest analytics
Platforms it posts to
- FacebookAuto-publish
- InstagramAuto-publish
- X (Twitter)Auto-publish
- LinkedInAuto-publish
- TikTokAuto-publish
- YouTubeAuto-publish
- PinterestAuto-publish
- ThreadsAuto-publish
- BlueskyAuto-publish
- Google BusinessAuto-publish
- MastodonAuto-publish
- TelegramAuto-publish
- WordPressAuto-publish
Features
Publishing
5- YesContent calendarScheduling and campaign calendar.
- YesBulk uploadBulk post hundreds at once.
- YesAuto-publishAuto Post automation engine.
- PartialEvergreen recyclingRecurring posts with AI-powered variations, but no category-based evergreen engine.
- NoAd managementNo paid-ad management.
Content & AI
4- YesAI captionsAI Studio generates captions and campaign content; a brand kit keeps voice consistent.
- YesAI imagesAI Studio also does images, video, UGC reels, avatars, and voiceovers.
- YesAsset libraryMedia library.
- YesLink in bioBio Pages with tracking and conversion support.
Engagement
2- YesSocial inboxInbox for comments, DMs, and reviews, with assignments.
- YesReview managementReviews handled in the social inbox.
Analytics
2- YesBasic analyticsAnalytics and reporting.
- YesPerformance overviewPerformance dashboards.
Collaboration
2- YesTeam rolesUnlimited team members on Pro.
- YesApprovalsApproval workflow for collaboration.
Access
1- YesAPI accessAPI, webhooks, and MCP agent access on Pro and up.
Sources
- Postly pricing (accessed 4 June 2026)
Postly FAQ
- Is Postly free?
- Yes. Postly has a free plan, so you can schedule a few posts without paying a cent.
- How much does Postly cost?
- Paid plans start at $3.2 per channel / mo. There's also a free plan if you want to start without paying.
- What platforms does Postly support?
- Postly posts to 13 networks, including Facebook, Instagram, X (Twitter), LinkedIn, and TikTok.
- Who is Postly best for?
- Postly suits creators and small agencies who want wide coverage cheaply, teams that want unlimited collaborators without per-seat fees, and anyone who leans on AI for captions, images, and video. It's a weaker fit for buyers who want a long, proven track record, teams needing a true category-based evergreen engine, and anyone who wants the deepest analytics.
Vendor: Postly
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