Scheduler review
Ordinal
Coordinate executive and team content with drafts, scheduling and documented blocking approvals.
Reviewed by BSMS · updated 4 June 2026
- Price
- Check current price
- Free scheduling
- No
- Trial
- 14 days
- Networks
- 7
- Best for
- Companies running executive or founder social programs
- Last verified
- 4 June 2026
Verdict
Ordinal serves executive and team publishing workflows. Its approval guide distinguishes optional requests from blocking approval, which can stop unapproved scheduled posts. Confirm the current plan and account allowances before buying.
Evaluate Ordinal when a marketing team prepares content for executives or colleagues and needs a clear sign-off step. Its documented blocking approval stops automatic publication if approval is missing at the scheduled time. Establish the current price, users, account capacity and required permissions separately before choosing a configuration.
Pros and cons
The good
- Executive and team content coordination
- Documented optional and blocking approval requests
The catch
- Prices increase with added publishing profiles
- Default blocking approval policy requires Growth
- Native media features remain network-dependent
Pricing
Plan pricing. Verified 14 October 2026.
Starter
Displayed $95 monthly or $85/month annually; currency unconfirmed
- Seats
- 3
- Accounts
- 4
- Scheduled posts
- 50
- Approvals
- 14-day analytics history
Pro
Displayed $265 monthly or $235/month annually
- Seats
- Unlimited
- Accounts
- 4
- Scheduled posts
- Unlimited
- API and MCP
- All-time analytics
Growth
Displayed $695 monthly or $625/month annually
- Seats
- Unlimited
- Accounts
- 4
- Webhooks and custom permissions
- Default blocking approvals
Enterprise
Custom
- SAML/SSO and expanded advocacy
- Additional scheduling profiles are displayed at $20/month; engagement-only profiles are separate and cannot schedule or supply analytics.
- Current official domain is tryordinal.com. Verify billing currency and exact annual charge; advertised dollar figures alone do not establish USD.
Who it's for
Best for
- Companies running executive or founder social programs
- Employee advocacy and personal-brand-at-scale teams
- Marketing teams ghostwriting LinkedIn and X for many people
Look elsewhere if
- Buyers assuming an older tariff establishes the current bill
- Workflows needing account formats or permissions that have not been confirmed for the selected plan
Platform support and publishing method
- LinkedInAuto-publishExecutive and personal-account workflows; confirm the required format and account role for the current configuration.
- X (Twitter)Auto-publish
- InstagramAuto-publish
- FacebookAuto-publish
- TikTokAuto-publish
- ThreadsAuto-publish
- YouTubeAuto-publish
Features
Publishing
6- YesContent calendarContent calendar across multiple executive accounts.
- YesPosting queueDrafts and scheduled queue.
- YesAuto-publishDirect publishing to the connected accounts.
- NoEvergreen recyclingNo evergreen recycling queue.
- YesThreads / multi-postThreads and long-form on X and LinkedIn.
- NoAd managementNo paid-ad management.
Content & AI
1- YesAI captionsAI-assisted drafting for executive posts.
Engagement
1- NoSocial inboxOffers automated engagement (auto likes, comments, reposts) for growth rather than a full inbox.
Analytics
2- YesBasic analyticsStarter has fourteen days of analytics; Pro and above list all-time history. Retention does not prove backfill.
- YesPerformance overviewPerformance across accounts.
Listening
1- NoSocial listeningNo broad listening.
Collaboration
5- YesTeam rolesStarter allows three users; higher tiers unlimited users. Custom permissions start Growth.
- YesApprovalsApprovals are listed on all plans; default blocking approvals start Growth. Individually selected blocking requests stop unapproved publication.
- YesCustom permissionsGrowth and Enterprise list custom permissions.
- YesClient workspacesManage many executive or team accounts together.
- YesEmployee advocacyBuilt to run executive and employee social programs at scale.
Access
3- YesSingle sign-onSAML/SSO is an Enterprise feature.
- YesAPI accessAPI and MCP begin on Pro; webhooks begin on Growth.
- YesMCP accessAPI and MCP begin on Pro; webhooks begin on Growth.
Sources and verification
- Ordinal pricing and overview (2026 listings) · checked 4 June 2026
- Ordinal approvals · checked 14 October 2026
- Ordinal current plans · checked 14 October 2026
- Ordinal scheduling channels · checked 14 October 2026
- Ordinal content format matrix · checked 14 October 2026
- Ordinal users versus social profiles · checked 14 October 2026
- Assembly rebranded Ordinal · checked 14 October 2026
Ordinal FAQ
- Can Ordinal stop an unapproved scheduled post?
- Yes, when a blocking approval is selected. Ordinal says that setting stops automatic publication if the post is not approved by its scheduled time. Confirm the required plan separately.
- What does Ordinal cost now?
- Current plans are Starter, Pro, Growth and Enterprise. Starter includes three users, four publishing profiles and fifty scheduled posts per month; Pro adds API/MCP and unlimited users. Confirm billing currency and complete account configuration.
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