Head to head

Agorapulse vs Vista Social

vs

Agorapulse schedules to ten networks, but the inbox and the reporting are the reasons to pick it: one place to handle every comment, DM, mention, review, and ad comment, plus ROI reports that pull Google Analytics to tie posts back to traffic and sales. It's billed per user, from $79 a seat each month on annual, with a small free plan and a 30-day trial.

From
$79 per user / mo
Free plan

Vista Social packs a lot into one tool: scheduling to a dozen networks, a unified inbox with DM automations, listening, review management, competitor analysis, and a link-in-bio page. It used to be the cheap option, but it dropped its free plan and reset pricing higher, so the entry is now $79 a month.

From
$64 /mo
Free plan

Bottom line

Agorapulse and Vista Social both cover the basics; the right one comes down to how you post. Agorapulse is the stronger pick for Teams that spend more time on engagement than on posting; choose Vista Social for Agencies and teams that want publishing, listening, and review management in one tool.

Features compared

FeatureAgorapulseVista Social
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadYesYes
Evergreen recyclingPartialPartial
Team rolesYesYes
ApprovalsYesYes
Link in bioYesYes

Platforms compared

NetworkAgorapulseVista Social
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyAutoAuto
Google BusinessAutoAuto
RedditNoAuto
SnapchatNoAuto

Pricing

Agorapulse

Free

Free
Seats
1
Accounts
3
Scheduled posts
10
  • 3 social profiles, 1 user
  • 10 scheduled posts, 100 inbox items per month
  • Permanent free plan, no card required

Standard

$99 per user / mo

$79/mo billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $79 per user/mo on annual, $99 monthly
  • 10 social profiles, unlimited scheduling
  • All-in-one inbox, basic reports, white-label exports
  • 6-month data retention

Professional

Popular
$149 per user / mo

$119/mo billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $119 per user/mo on annual, $149 monthly
  • Adds link in bio, Instagram product tagging, grid preview, calendar notes
  • Ad-comment moderation, post and inbox assignments
  • Team performance reports, 12-month retention

Advanced

$199 per user / mo

$149/mo billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $149 per user/mo on annual, $199 monthly
  • Adds labels, saved replies, automated moderation rules, bulk actions
  • Shared calendars, publishing queues, scheduled report emails
  • Advanced and ROI reporting, competitor benchmarking, 24-month retention

Custom

Custom
Accounts
Unlimited
  • Tailored pricing for large teams
  • Unlimited social profiles, AI reply suggestions
  • SSO, custom roles, multi-step approval workflows
  • Historical data import, Reports open API, sentiment analysis
  • Dedicated Customer Success Manager and onboarding
  • Priced per user/seat: the headline $79 / $119 / $149 is for one user and multiplies by how many people you add. The per-user rate is flat, with no volume discount for more seats.
  • Every paid plan includes 10 social profiles; extra profiles are $10/month each. Profiles are a bundled quota, not the thing the price multiplies by, so adding seats and adding profiles are two separate costs.
  • There's a permanent free plan (3 profiles, 1 user, 10 scheduled posts, 100 inbox items a month) alongside a 30-day trial of Advanced features, no card required.
  • Annual billing saves about 20%: Standard $79 vs $99, Professional $119 vs $149, Advanced $149 vs $199 per user/month, which the page states as $240, $360, and $600 off per user per year.
  • X (Twitter) management is sold as a paid add-on, X Lite for publishing and threads or X Plus for full inbox and analytics, because of X's API pricing.
  • Advanced Listening, Advocacy (employee advocacy), and Competitive Benchmarking are separate add-ons billed on quote with a demo required, not included in the base plans.
  • Prices are USD list. The pricing page renders 'US $' figures even from an Australian IP; the annual numbers were read off the live page, the monthly numbers confirmed by toggling the billing switch, and both cross-checked against current third-party listings. List prices have risen from older published figures (around $49 / $79 / $109), so these reflect the current live plans.

Vista Social

Professional

$79 /mo

$64/mo billed annually

Seats
3
Accounts
15
Scheduled posts
Unlimited
  • $79/mo, $64 on annual ($758/yr)
  • 15 social profiles, 3 users
  • Planning, engagement, reports, listening (own profiles), review management
  • Vista Page link-in-bio, DM automations, 2,500 AI credits/mo

Advanced

Popular
$149 /mo

$120/mo billed annually

Seats
6
Accounts
30
Scheduled posts
Unlimited
  • $149/mo, $120 on annual ($1,430/yr)
  • 30 social profiles, 6 users
  • Adds advanced workflows and reporting, Zapier/Make/MCP integrations
  • Advanced DM automations and Vista Page, 10,000 AI credits/mo

Scale

$349 /mo

$304/mo billed annually

Seats
10
Accounts
70
Scheduled posts
Unlimited
  • $349/mo, $304 on annual ($3,638/yr)
  • 70 social profiles, 10 users
  • Adds white-label setup, client profile connect, unlimited AI assistant

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing, unlimited profiles and users
  • Sentiment detection, premium analytics, brand safety and compliance
  • Dedicated account manager, custom integrations, SSO, data migration
  • Flat, quota-bundled plans: each tier bundles a set number of social profiles and users, and you move up a plan as you grow rather than buying one profile at a time. Extra users run about $3.75 a month each, and extra profiles are available on the higher tiers.
  • X (Twitter) is a paid add-on at $29 a month on every plan (publishing, boosting, automations, and analytics), because of X's API pricing.
  • Social listening is free for your own profiles; listening across social, web, and news is a $75-a-month add-on. Employee Advocacy is a separate $199-a-month add-on for 25 employees.
  • There's no free plan (Vista Social dropped its old free tier and cheaper Standard plan when it revamped pricing); the way in is a 14-day trial, no card required.
  • Annual billing is about 20% cheaper: Professional works out to $64 a month, Advanced $120, Scale $304.
  • DM automation contacts are capped per plan (10,000 / 25,000 / 100,000), and the AI assistant is credit-limited (2,500 / 10,000 / unlimited a month).
  • Prices are USD, read off the live pricing page by toggling monthly and yearly and cross-checked against current third-party listings.

Pros and cons

Agorapulse

  • Unified inbox for comments, DMs, mentions, reviews, and ad comments, built around inbox zero
  • ROI reporting that ties posts and conversations to traffic, leads, and sales via Google Analytics
  • Direct publishing to ten networks, Instagram Stories included
  • Genuinely free plan plus a 30-day trial of the top tier
  • Per-seat pricing climbs with the team, and every plan caps profiles at 10
  • Listening, advocacy, competitive benchmarking, and full X management are quote-based add-ons
  • No true evergreen recycling and no AI image generation
  • The depth is overkill if you only want a simple posting queue

Vista Social

  • Broad by design: publishing, inbox, listening, reviews, and reporting together
  • Wide network list, including Reddit, Snapchat, and Google Business
  • Built-in link-in-bio, DM automations, and AI for copy and images
  • Strong agency features on Scale: white label and client connect
  • No free plan anymore, and the entry price jumped to $79 a month
  • X, deeper listening, and employee advocacy are paid add-ons
  • AI and DM automations are capped per plan
  • A lot of tool to learn if you only need basic scheduling

Agorapulse vs Vista Social: FAQ

Is Agorapulse or Vista Social cheaper?
Vista Social is cheaper to start, from $64 against $79 for Agorapulse. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Agorapulse or Vista Social have a free plan?
Agorapulse has a free plan; Vista Social does not, though it offers a 14-day trial.
Which is better, Agorapulse or Vista Social?
Agorapulse is the stronger pick for teams that spend more time on engagement than on posting, while Vista Social is the better fit for agencies and teams that want publishing, listening, and review management in one tool. We don't score them; the right call comes down to how you post.