Head to head

Planable vs Vista Social

vs

A content-review tool first and a scheduler second, built around comments, approvals, and seeing exactly how a post will look before anyone signs off. It charges per workspace rather than per person, so the whole team can pile in at no extra cost.

From
$33 per workspace / mo
Free plan

Vista Social packs a lot into one tool: scheduling to a dozen networks, a unified inbox with DM automations, listening, review management, competitor analysis, and a link-in-bio page. It used to be the cheap option, but it dropped its free plan and reset pricing higher, so the entry is now $79 a month.

From
$64 /mo
Free plan

Bottom line

Planable and Vista Social both cover the basics; the right one comes down to how you post. Planable is the stronger pick for Agencies and teams that need client sign-off before posting; choose Vista Social for Agencies and teams that want publishing, listening, and review management in one tool.

Features compared

FeaturePlanableVista Social
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsPartialYes
Bulk uploadYesYes
Evergreen recyclingPartialPartial
Team rolesYesYes
ApprovalsYesYes
Link in bioNoYes

Platforms compared

NetworkPlanableVista Social
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessAutoAuto
RedditNoAuto
SnapchatNoAuto

Pricing

Planable

Free

Free
Seats
Unlimited
Accounts
4
Scheduled posts
50
  • 50 posts total, then you upgrade (no time limit, no card)
  • 1 workspace, up to 4 social pages
  • Unlimited users
  • Feed and Calendar views, optional approval

Basic

$39 per workspace / mo

$33/mo billed annually

Seats
Unlimited
Accounts
4
Scheduled posts
60
  • $39 per workspace/mo, $33 on annual
  • 60 posts per workspace each month, 4 social pages
  • Unlimited users
  • Feed and Calendar views, none and optional approval
  • 10GB media storage

Pro

Popular
$59 per workspace / mo

$49/mo billed annually

Seats
Unlimited
Accounts
10
Scheduled posts
150
  • $59 per workspace/mo, $49 on annual
  • 150 posts per workspace each month, 10 social pages
  • Adds Grid view and required approval
  • Team-only drafts and 30-day version history
  • 50GB media storage

Enterprise

Custom
Accounts
50
Scheduled posts
Unlimited
  • Custom pricing, for teams that need more than 5 workspaces
  • 50 social pages per workspace, unlimited posts and campaigns
  • Multi-level approvals and List view
  • SSO, 24-month post storage, dedicated account manager
  • Priced per workspace, which is Planable's word for a brand or client: the headline $39 / $59 is for one workspace, and you pay again for each one you add, up to five before Enterprise. Users are unlimited on every plan.
  • Annual billing is two months free, so Basic works out to $33 a workspace each month ($390/yr) and Pro to $49 ($590/yr).
  • Two paid add-ons sit on top, also per workspace: Analytics at $14/mo and the Engagement social inbox at $9/mo, both about two months cheaper on annual.
  • The Free plan caps you at 50 posts for the life of the account rather than by time; after that you upgrade.
  • Prices are USD from the live pricing page, which renders client-side and defaulted to the annual figures here in Australia. The monthly numbers were read by toggling the billing switch and match current third-party listings.

Vista Social

Professional

$79 /mo

$64/mo billed annually

Seats
3
Accounts
15
Scheduled posts
Unlimited
  • $79/mo, $64 on annual ($758/yr)
  • 15 social profiles, 3 users
  • Planning, engagement, reports, listening (own profiles), review management
  • Vista Page link-in-bio, DM automations, 2,500 AI credits/mo

Advanced

Popular
$149 /mo

$120/mo billed annually

Seats
6
Accounts
30
Scheduled posts
Unlimited
  • $149/mo, $120 on annual ($1,430/yr)
  • 30 social profiles, 6 users
  • Adds advanced workflows and reporting, Zapier/Make/MCP integrations
  • Advanced DM automations and Vista Page, 10,000 AI credits/mo

Scale

$349 /mo

$304/mo billed annually

Seats
10
Accounts
70
Scheduled posts
Unlimited
  • $349/mo, $304 on annual ($3,638/yr)
  • 70 social profiles, 10 users
  • Adds white-label setup, client profile connect, unlimited AI assistant

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing, unlimited profiles and users
  • Sentiment detection, premium analytics, brand safety and compliance
  • Dedicated account manager, custom integrations, SSO, data migration
  • Flat, quota-bundled plans: each tier bundles a set number of social profiles and users, and you move up a plan as you grow rather than buying one profile at a time. Extra users run about $3.75 a month each, and extra profiles are available on the higher tiers.
  • X (Twitter) is a paid add-on at $29 a month on every plan (publishing, boosting, automations, and analytics), because of X's API pricing.
  • Social listening is free for your own profiles; listening across social, web, and news is a $75-a-month add-on. Employee Advocacy is a separate $199-a-month add-on for 25 employees.
  • There's no free plan (Vista Social dropped its old free tier and cheaper Standard plan when it revamped pricing); the way in is a 14-day trial, no card required.
  • Annual billing is about 20% cheaper: Professional works out to $64 a month, Advanced $120, Scale $304.
  • DM automation contacts are capped per plan (10,000 / 25,000 / 100,000), and the AI assistant is credit-limited (2,500 / 10,000 / unlimited a month).
  • Prices are USD, read off the live pricing page by toggling monthly and yearly and cross-checked against current third-party listings.

Pros and cons

Planable

  • Approval workflows, inline comments, and version history are the strongest part
  • Per-workspace pricing means unlimited users at no extra cost
  • Per-network previews in feed, grid, calendar, and list views
  • Free plan with no time limit, capped at 50 posts
  • Analytics and the social inbox cost extra per workspace
  • Per-workspace pricing adds up fast for agencies with many clients
  • No Bluesky, Mastodon, or link-in-bio
  • Reporting is light and there is no real evergreen recycling

Vista Social

  • Broad by design: publishing, inbox, listening, reviews, and reporting together
  • Wide network list, including Reddit, Snapchat, and Google Business
  • Built-in link-in-bio, DM automations, and AI for copy and images
  • Strong agency features on Scale: white label and client connect
  • No free plan anymore, and the entry price jumped to $79 a month
  • X, deeper listening, and employee advocacy are paid add-ons
  • AI and DM automations are capped per plan
  • A lot of tool to learn if you only need basic scheduling

Planable vs Vista Social: FAQ

Is Planable or Vista Social cheaper?
Planable is cheaper to start, from $33 against $64 for Vista Social. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Planable or Vista Social have a free plan?
Planable has a free plan; Vista Social does not, though it offers a 14-day trial.
Which is better, Planable or Vista Social?
Planable is the stronger pick for agencies and teams that need client sign-off before posting, while Vista Social is the better fit for agencies and teams that want publishing, listening, and review management in one tool. We don't score them; the right call comes down to how you post.