Head to head
Hootsuite vs Planable
Last updated 13 October 2026
Hootsuite combines publishing with reporting and customer-care workflows. Standard can support additional seats, Professional adds custom scheduled reports and exports, and Advanced adds approval workflows and assigned conversation routing.
- From
- Check current price
- Free scheduling
- No
Planable organizes content review by workspace. Pro is $59 per workspace monthly or $590 yearly, with required approval and 150 posts per month. Analytics is a separate per-workspace purchase, and public links allow comments rather than formal account-free approval.
- From
- Free
- Free scheduling
- Yes
Bottom line
Planable is the pick for agencies and teams that need client sign-off before posting, and it's the only one of the two with a free scheduling plan. Hootsuite fits organizations comparing publishing with scheduled report delivery better.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Planable has a free scheduling plan; Hootsuite doesn't, though it offers a 14-day trial.
- Only Hootsuite reaches Bluesky.
Features compared
| Feature | Hootsuite | Planable |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Partial |
| Bulk upload | Yes | Yes |
| Evergreen recycling | No | Partial |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | Yes | Not confirmed |
Platforms compared
| Network | Hootsuite | Planable |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | No |
| Google Business | Not assessed | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan available.
- 1 workspace · Basic
- $39/mo~$33/mo annual
- 3 workspaces · BasicTypical
- $117/mo~$98/mo annual
Lowest priced plan at each shown workload. Check the plan's included features before choosing it.
Hootsuite
Standard
Check current price
- Accounts
- 10
- Up to ten social accounts
- Additional seats can be purchased
- Shared access alone does not require Advanced
Professional
Check current price
- Accounts
- Unlimited
- Customizable reports
- Scheduled and exported reports
- Match the seats and other duties to the intended workload
Advanced
Check current price
- Accounts
- Unlimited
- Approval workflows
- Customer-care assignment and routing
- Confirm required add-ons and conversation coverage
Enterprise
Custom quote
- Accounts
- Unlimited
- Confirm organization-specific permissions and product access
- Include required add-ons in the complete quote
- The current lineup is Standard, Professional, Advanced and Enterprise. Standard permits additional seats, so three colleagues do not automatically require Advanced.
- Professional includes customizable, scheduled and exported reports. Advanced adds approval workflows and customer-care assignment/routing.
- Obtain a complete quote for the selected tier, seats, currency and billing term, including required add-ons. A starting FAQ price does not establish a matched team total.
- Starting amounts in the public FAQ do not establish the selected currency, billing term or complete scenario quote.
Planable
Free
- Seats
- Unlimited
- Accounts
- Not confirmed
- Scheduled posts
- 50
- 50 created posts total, not a monthly allowance
- Unlimited users; confirm workspace/page allowance
- No time limit; add-on trials need an active paid base plan
Basic
$32.50 per workspace a month billed annually
- Seats
- Unlimited
- Accounts
- 4
- Scheduled posts
- 60
- $39/workspace monthly or $390/year ($32.50/month equivalent)
- 60 posts/month and 4 social pages per workspace
- Unlimited users; optional approval
Pro
Popular$49.17 per workspace a month billed annually
- Seats
- Unlimited
- Accounts
- 10
- Scheduled posts
- 150
- $59 per workspace/mo, $49 on annual
- 150 posts per workspace each month, 10 social pages
- Adds Grid view and required approval
- Team-only drafts and 30-day version history
- 50GB media storage
Enterprise
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- Custom quote; confirm pages and included add-ons
- Multi-level approvals, SSO and dedicated account manager
- Unlimited posts and campaigns
- USD per workspace, with unlimited users. Basic is $39 monthly/$390 yearly; Pro $59 monthly/$590 yearly. Annual monthly equivalents are $32.50 and approximately $49.17.
- The free allowance is 50 created posts total, without a reset when posts are deleted. X publishing is unavailable on the free allowance; Basic permits one tweet per 24 hours.
- Analytics is $14/month or $140/year, Social Inbox $9/month or $90/year, and Social Listening $99/month or $990/year, each per workspace. Add-on trials require a paid base plan.
- Enterprise entitlements require a quote: current official pages conflict on page limits and whether Analytics/Social Inbox are included. Volume discounts are advertised for five or more workspaces; do not assume a mandatory five-workspace ceiling.
What it really costs
Monthly cost by workspace count. Per-unit tiers grow with usage; flat tiers keep their whole-plan price within the published allowance, with the 3-workspace row marked as a realistic setup.
| workspaces | Basic | Pro |
|---|---|---|
| 1 | $39/mo | $59/mo |
| 3Typical | $117/mo | $177/mo |
| 5 | $195/mo | $295/mo |
| 10 | Exceeds plan capacity | Exceeds plan capacity |
| 25 | Exceeds plan capacity | Exceeds plan capacity |
| 50 | Exceeds plan capacity | Exceeds plan capacity |
Monthly billing. Volume discounts lower the per-workspace rate at higher counts. Annual billing takes about 2 months off.
Pros and cons
Hootsuite
- Standard permits additional seats
- Customizable, scheduled and exported reports on Professional and above
- Approval and customer-care routing workflows on Advanced
- Documented MCP products for separate operational responsibilities
- Approval and routing requirements change plan eligibility
- The complete selected-seat bill requires a current quote
- Network and conversation coverage must match the customer-care workload
- MCP access and permissions differ by product
Planable
- Approval workflows, inline comments, and version history are the strongest part
- Per-workspace pricing means unlimited users at no extra cost
- Per-network previews in feed, grid, calendar, and list views
- Free plan with no time limit, capped at 50 posts
- Per-workspace charges accumulate across clients
- Reporting, inbox and listening can add per-workspace cost
- Bluesky and Mastodon are not in the advertised publishing list
- Recurring posts are not the same as a category-based evergreen queue
Hootsuite vs Planable: FAQ
- Is Hootsuite or Planable cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Hootsuite or Planable have a free plan?
- Planable has a free plan; Hootsuite does not, though it offers a 14-day trial.
- Which is better, Hootsuite or Planable?
- Hootsuite is the stronger pick for organizations comparing publishing with scheduled report delivery, while Planable is the better fit for agencies and teams that need client sign-off before posting. We don't score them; the right call comes down to how you post.
