Head to head
Sendcove (formerly Postr) vs Tailwind
Last updated 15 October 2026
Sendcove is the social scheduler formerly called Postr. Its official App Store release notes confirm the rename, and the listing names Minner Labs LLC as the developer and seller. The current website, support route and terms describe the service to evaluate; account permissions, trial conversion and cancellation behavior still need account-specific checks.
- From
- Pricing currency requires confirmation
- Free scheduling
- No
Tailwind now sells Pinterest-only tools for new subscribers: scheduling and creation, SEO, engagement, or a bundle. Instagram and Facebook remain legacy-plan capabilities. Free onboarding actions are finite and do not reset monthly.
- From
- $17.99per Pinterest account a month, billed yearly
- Free scheduling
- No
Bottom line
Sendcove (formerly Postr) is the pick for existing Postr users checking the current Sendcove identity and billing details, and it reaches X (Twitter) and TikTok among others, which Tailwind doesn't. Tailwind fits Pinterest-focused marketers better.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Sendcove (formerly Postr) posts to 6 networks, Tailwind to 1.
- Only Sendcove (formerly Postr) reaches X (Twitter), TikTok, YouTube, Threads, and Bluesky.
- Only Tailwind reaches Pinterest.
Features compared
| Feature | Sendcove (formerly Postr) | Tailwind |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Partial | Yes |
| Advanced reports | Not assessed | Yes |
| Bulk upload | Yes | Yes |
| Evergreen recycling | Partial | Not confirmed |
| Team roles | Not confirmed | Not confirmed |
| Approvals | Not confirmed | Not confirmed |
| Link in bio | Not assessed | Legacy only |
Platforms compared
| Network | Sendcove (formerly Postr) | Tailwind |
|---|---|---|
| Auto | Legacy only | |
| No | Legacy only | |
| X (Twitter) | Auto | No |
| TikTok | Auto | No |
| No | Auto | |
| YouTube | Auto | No |
| Threads | Auto | No |
| Bluesky | Auto | No |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
No free plan; 7-day trial.
Pricing currency requires confirmation
No free plan; trial advertised.
- 1 unit · Pin Scheduling & Creation
- $29.99/mo~$17.99/mo annual
Lowest priced plan at each shown workload. Check the plan's included features before choosing it.
Sendcove (formerly Postr)
Basic
$72 annually; currency unconfirmed
- Accounts
- 5
- Scheduled posts
- 50
- $72/year displayed; currency unconfirmed
- 5 accounts, 50 posts/month; scheduling within current month
- Basic AI models; 50MB uploads
Pro
$144 annually; currency unconfirmed
- Accounts
- 15
- Scheduled posts
- Unlimited
- $144/year displayed; currency unconfirmed
- 15 accounts; unlimited posts and scheduling
- Advanced AI models, X threads, 100MB uploads
Max
$252 annually; currency unconfirmed
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $252/year displayed; currency unconfirmed
- Unlimited connected accounts and bulk uploads
- 500MB upload limit
- The annual display lists Basic at $72, Pro at $144 and Max at $252, shown as $6, $12 and $21 monthly equivalents. These are annual commitments, not verified month-to-month tariffs.
- The displayed dollar symbol does not establish currency. Confirm currency, tax and the complete renewal amount at checkout.
- A seven-day trial is advertised. Card requirements and automatic paid conversion are unresolved by the public trial headline.
- Current terms describe recurring advance billing, cancellation through account settings at period end, and no refunds for partial subscription periods.
- The current site advertises analytics and evergreen recycling. Their plan-level inclusions and behavior require confirmation.
Tailwind
Pin Scheduling & Creation
$17.99 per Pinterest account a month billed annually
- Accounts
- 1
- Per Pinterest account; 300 monthly credits
Bundle
$29.98 per Pinterest account a month billed annually
- Accounts
- 1
- All three tools; 400 monthly credits per Pinterest account
- New subscriptions changed September 25, 2026. Pro, Advanced and Max are legacy plans; current plans are per Pinterest account.
- Free access consists of one-time trial actions, not a recurring monthly publishing allowance.
- Scheduling uses one credit per Pin; AI, keyword research and Turbo also consume credits. Extra 100-credit packs cost USD10.
- Annual prices shown are monthly equivalents charged annually; each additional Pinterest account requires its own subscription.
- Separate non-scheduler modules: Pinterest SEO USD14.99 monthly / USD11.99 annual-equivalent and Pinterest Engagement at the same rates, each with 50 monthly credits. These are not scheduler entry plans.
What it really costs
Monthly cost by unit count. Per-unit tiers grow with usage; flat tiers keep their whole-plan price within the published allowance.
| units | Pin Scheduling & Creation | Bundle |
|---|---|---|
| 1 | $29.99/mo | $44.98/mo |
| 3 | $89.97/mo | $134.94/mo |
| 5 | $149.95/mo | $224.90/mo |
| 10 | $299.90/mo | $449.80/mo |
| 25 | $749.75/mo | $1,124.50/mo |
| 50 | $1,499.50/mo | $2,249/mo |
Monthly billing.
Pros and cons
Sendcove (formerly Postr)
- Current site exposes annual plan totals and a seven-day trial headline
- Published terms explain period-end cancellation and partial-period refund treatment
- A current support contact route is available
- The current site advertises analytics and evergreen recycling
- Current monthly tariffs and displayed-dollar currency need confirmation
- Trial card requirements and automatic paid conversion remain unresolved
- Live permissions, exports and cancellation behavior need account-specific checks
Tailwind
- Modular Pinterest tools
- Smart scheduling and Pin spacing
- Website sync and AI-assisted Pin creation
- Current plans are Pinterest-only
- Each Pinterest account is billed separately
- Publishing and other actions share credits
- Legacy-plan migration changes capabilities
Sendcove (formerly Postr) vs Tailwind: FAQ
- Is Sendcove (formerly Postr) or Tailwind cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Sendcove (formerly Postr) or Tailwind have a free plan?
- Neither has a free plan. At least one advertises a trial. Check each current trial offer and billing terms.
- Which is better, Sendcove (formerly Postr) or Tailwind?
- Sendcove (formerly Postr) is the stronger pick for existing Postr users checking the current Sendcove identity and billing details, while Tailwind is the better fit for Pinterest-focused marketers. We don't score them; the right call comes down to how you post.