Head to head
Hootsuite vs Postr
Last updated 21 July 2026
Hootsuite does more than schedule: listening, a shared inbox, and deep reporting sit in one dashboard, and you pay for the breadth. It starts at $99 a user each month and there's no longer a free plan.
- From
- $99 per user / mo
- Free plan
Postr is a cheap, AI-first scheduler aimed at creators. It posts to six networks, leans on unlimited AI content generation, and keeps things simple, with no analytics, inbox, or team features to speak of.
- From
- $6 /mo
- Free plan
Bottom line
Postr is the pick for solo creators who want AI content plus simple scheduling, and it's the cheaper start, from $6 a month. Hootsuite fits small teams that need listening and reporting in one place better, and it reaches Facebook and LinkedIn among others, which Postr doesn't.
Postr starts cheaper, $6 a month against $99 per user / mo for Hootsuite. They bill on different units, so the real gap depends on how much you run. Hootsuite adds social listening and social inbox that Postr leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Postr starts at $6 a month, Hootsuite at $99 per user / mo.
- Hootsuite posts to 9 networks, Postr to 6.
- Only Hootsuite reaches Facebook, LinkedIn, and Pinterest.
- Hootsuite has social listening; Postr doesn't.
- Hootsuite has social inbox; Postr doesn't.
- Hootsuite has ad management; Postr doesn't.
- Hootsuite has basic analytics; Postr doesn't.
Features compared
| Feature | Hootsuite | Postr |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | No |
| Advanced reports | Yes | Not assessed |
| Bulk upload | Yes | Yes |
| Evergreen recycling | No | No |
| Team roles | Yes | No |
| Approvals | Yes | Not assessed |
| Link in bio | Yes | Not assessed |
Platforms compared
| Network | Hootsuite | Postr |
|---|---|---|
| Auto | Auto | |
| Auto | No | |
| X (Twitter) | Auto | Auto |
| Auto | No | |
| TikTok | Auto | Auto |
| Auto | No | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Hootsuite
Standard
$99/mo billed annually
- Seats
- 1
- Accounts
- 10
- Scheduled posts
- Unlimited
- $99 per user/mo billed annually
- Up to 10 social accounts
- Unlimited scheduling, AI assistant, one inbox
Professional
Popular$199/mo billed annually
- Seats
- 1
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $199 per user/mo billed annually
- Unlimited social accounts
- Automations for repetitive work
- No approval workflows (Hootsuite points approval-heavy teams at Advanced)
Advanced
$399/mo billed annually
- Seats
- 1
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $399 per user/mo billed annually
- Approval workflows, team assignments, custom reports
- Customer care routing
Enterprise
- Accounts
- Unlimited
- Custom pricing, 5+ users, unlimited accounts
- SSO, employee advocacy (Amplify), premium listening
- Salesforce, review management, compliance integrations
- Hootsuite restructured its lineup between June and July 2026: a Professional tier at $199 now sits between Standard ($99) and Advanced (previously $249 on annual, now $399), and the trial dropped from 30 days to 14.
- Priced per user/seat: the headline $99 / $199 / $399 is for one seat and multiplies by how many people you add.
- The advertised prices are the billed-annually rates. Monthly billing exists for all three self-serve plans at a higher per-seat rate, but Hootsuite no longer prints the monthly figures on the plans page; they appear at checkout. Before the restructure, Standard was $149 monthly vs $99 annual.
- No free plan. The 14-day trial needs no credit card. Nonprofit discounts exist on some plans.
- Prices are USD list from the plans page structured data (offers marked 'Billed annually'), read 2026-07-21.
Postr
Basic
$6/mo billed annually
- Accounts
- 5
- Scheduled posts
- 50
- $6/mo on annual ($72/yr), about $10 monthly
- 5 connected accounts, 50 posts a month
- Unlimited AI content generation, basic AI models, current-month scheduling
Pro
Popular$12/mo billed annually
- Accounts
- 15
- Scheduled posts
- Unlimited
- $12/mo on annual ($144/yr), about $20 monthly
- 15 connected accounts, unlimited posts and scheduling
- Advanced AI models, X threads, larger uploads
Max
$21/mo billed annually
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $21/mo on annual ($252/yr), about $35 monthly
- Unlimited connected accounts, unlimited bulk uploads
- 500MB uploads, for power users
- Three simple flat plans. Annual billing is 40% off, so the headline $6 / $12 / $21 are the annual per-month rates; monthly billing is higher (the monthly figures here are derived from the stated 40% discount).
- There's no free plan, only a 7-day trial.
- Postr is creator-focused: unlimited AI content generation is on every plan, but it skips analytics and an inbox.
- Prices are USD, read off the live pricing page.
Pros and cons
Hootsuite
- Broad by design: scheduling, listening, inbox, and reporting together
- Deep analytics and competitor benchmarking
- Publishes to nine networks, including Bluesky and Threads
- Strong approval workflows on Advanced and up
- Expensive, and per-seat pricing climbs quickly
- No free plan, and the entry price is $99 a month
- Monthly billing costs far more than annual
- The depth is overkill if you only schedule a few accounts
Postr
- Unlimited AI content generation on every plan
- Cheap, with simple flat pricing
- Covers the core creator networks, with X threads
- Mobile app and bulk uploads
- No analytics, inbox, or team features
- No Facebook, LinkedIn, or Pinterest
- No free plan
- Young product with little public history
Hootsuite vs Postr: FAQ
- Is Hootsuite or Postr cheaper?
- Postr is cheaper to start, from $6 against $99 for Hootsuite. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Hootsuite or Postr have a free plan?
- Neither has a free plan. You get a free trial to test things, then you pay.
- Which is better, Hootsuite or Postr?
- Hootsuite is the stronger pick for small teams that need listening and reporting in one place, while Postr is the better fit for solo creators who want AI content plus simple scheduling. We don't score them; the right call comes down to how you post.