Head to head
Post Planner vs Rella
Last updated 4 June 2026
Post Planner is a budget scheduler built around content discovery: it surfaces proven, high-engagement posts to share, lets you recycle your best content, and schedules to eight networks. Plans run from a free tier up to $57 a month on annual billing.
- From
- $7 /mo
- Free plan
A collaboration tool first and a scheduler second, built for managers and agencies who work with clients.
- From
- $24 per member / mo
- Free plan
Bottom line
Post Planner is the pick for solo creators and small businesses on a tight budget, and it's the only one of the two with a free plan. Rella fits social media managers better, and it adds approvals and client workspaces that Post Planner leaves out.
Post Planner starts cheaper, $7 a month against $24 per member / mo for Rella. They bill on different units, so the real gap depends on how much you run. Rella adds approvals and client workspaces that Post Planner leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Post Planner has a free plan; Rella doesn't, though it offers a 14-day trial.
- Post Planner starts at $7 a month, Rella at $24 per member / mo.
- Only Post Planner reaches Google Business.
- Only Rella reaches Threads.
- Rella has approvals; Post Planner doesn't.
- Rella has client workspaces; Post Planner doesn't.
Features compared
| Feature | Post Planner | Rella |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Partial |
| Advanced reports | No | Not assessed |
| Bulk upload | Not assessed | Partial |
| Evergreen recycling | Yes | Not assessed |
| Team roles | Yes | Yes |
| Approvals | No | Yes |
| Link in bio | No | No |
Platforms compared
| Network | Post Planner | Rella |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | No | Auto |
| Google Business | Auto | No |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Free plan available.
- Cheapest paid plan
- $7/mo
Whole-plan price; it doesn't scale per unit.
Post Planner
Free
- Seats
- 1
- Accounts
- 1
- Scheduled posts
- 15
- 1 social account, 1 user, 15 scheduled posts
- 3 daily posts per account, 100 AI credits a day
- Basic scheduling and content discovery
Starter
$7/mo billed annually
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 150
- $12/mo, $7 on annual ($84/yr)
- 3 social accounts, 1 user, 150 scheduled posts
- 12 daily posts per account, 1,000 AI credits a day
Growth
Popular$37/mo billed annually
- Seats
- 2
- Accounts
- 12
- Scheduled posts
- 1000
- $49/mo, $37 on annual ($444/yr)
- 12 social accounts, 2 users, 1,000 scheduled posts
- 18 daily posts per account, 20,000 AI credits a day, analytics
Business
$57/mo billed annually
- Seats
- 5
- Accounts
- 25
- Scheduled posts
- 5000
- $79/mo, $57 on annual ($684/yr)
- 25 social accounts, 5 users, 5,000 scheduled posts
- 24 daily posts per account, 40,000 AI credits a day, analytics
- Flat, quota-bundled plans: each tier bundles social accounts, users, scheduled posts, a daily posting cap per account, and a daily AI credit allowance. You move up a plan to grow; for more than Business you contact them.
- There's a genuine Free plan (1 account, 15 scheduled posts) plus a 7-day trial of the paid features.
- Annual billing is roughly 30-40% cheaper: Starter is $7 a month, Growth $37, Business $57.
- Analytics arrive on the Growth plan and up; the AI features are metered by a daily credit allowance.
- Prices are USD, read off the live plans page by toggling monthly and annual, and cross-checked against current third-party listings.
Rella
Pro
$24/mo billed annually
- Accounts
- Unlimited
- $24 per member/mo (annual)
- Unlimited client spaces
- Calendar and Kanban
- Approvals
Premium
Popular$36/mo billed annually
- Accounts
- Unlimited
- Branded sharing
- Social inbox (Instagram)
- Ella AI assistant
Premium Plus
$48/mo billed annually
- Accounts
- Unlimited
- 1:1 onboarding
- Priority support
- More Ella AI
- Custom branding
- Priced per member (editor) seat; client 'Social Spaces' are unlimited and free.
- The page defaults to annual prices; monthly figures are rendered client-side and were not captured.
- The rella.co domain is a parked listing; the live product is at getrella.com.
Pros and cons
Post Planner
- Strong content-discovery engine with predicted-performance ratings
- Cheap, with a real free plan and a $7 entry on annual billing
- Evergreen recycling and a simple posting plan
- Publishes to eight networks with AI content built in
- No social inbox, and no Threads or Bluesky
- Analytics are basic and only from the Growth plan up
- AI is capped by a daily credit allowance
- No approval workflows, client workspaces, or white-label
Rella
- Unlimited client spaces included
- Strong approval workflows and client-facing sharing
- Kanban and task management
- Instagram social inbox
- Cost scales per seat
- No link-in-bio
- No Bluesky, Google Business, or Mastodon
- Web app only, no native mobile app
Post Planner vs Rella: FAQ
- Is Post Planner or Rella cheaper?
- Post Planner is cheaper to start, from $7 against $24 for Rella. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Post Planner or Rella have a free plan?
- Post Planner has a free plan; Rella does not, though it offers a 14-day trial.
- Which is better, Post Planner or Rella?
- Post Planner is the stronger pick for solo creators and small businesses on a tight budget, while Rella is the better fit for social media managers. We don't score them; the right call comes down to how you post.