Head to head
Pinterest scheduler vs Tailwind
Last updated 4 June 2026
vs
Pinterest lets business accounts schedule pins natively, free. It's the simplest way to queue pins in advance, but the caps are tight: one pin at a time, up to 30 days out, and only ten waiting in the queue.
- From
- Custom
- Free plan
Tailwind is a visual-social specialist: it grew up on Pinterest, added Instagram and Facebook, and pairs scheduling with AI that writes posts and designs images. It publishes to just those three networks, runs flat plans from a free tier up to $49.99 a month on annual billing, and ignores X, LinkedIn, and TikTok entirely.
- From
- $17.99 /mo
- Free plan
Bottom line
Pinterest scheduler and Tailwind both cover the basics; the right one comes down to how you post. Pinterest scheduler is the stronger pick for Light pinners who want free scheduling; choose Tailwind for Pinterest and Instagram creators and small businesses.
Features compared
| Feature | Pinterest scheduler | Tailwind |
|---|---|---|
| AI captions | Not assessed | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | No | Yes |
| Bulk upload | No | Yes |
| Evergreen recycling | No | Yes |
| Team roles | Not assessed | Yes |
| Approvals | Not assessed | No |
| Link in bio | Not assessed | Yes |
Platforms compared
| Network | Pinterest scheduler | Tailwind |
|---|---|---|
| No | Auto | |
| No | Auto | |
| Auto | Auto |
Pricing
Pinterest scheduler
Free
Free
- Seats
- 1
- Accounts
- 1
- Scheduled posts
- 10
- Free for any Pinterest business account
- Schedule pins up to 30 days ahead, one at a time
- Up to 10 pins can be scheduled and waiting at once
- Pinterest's native scheduler is free for business accounts; there's nothing to buy.
- You schedule one pin at a time, up to 30 days out, with a maximum of 10 scheduled pins waiting. After scheduling you can change the date, title, board, description, and link, but not the image or video.
- There's no bulk upload, which is the main reason high-volume pinners move to a third-party tool.
Tailwind
Free Forever
Free
- Seats
- 1
- Accounts
- 1
- Scheduled posts
- 5
- 1 account, 1 user, 5 posts a month across Instagram, Pinterest, and Facebook
- 5 Tailwind credits and 5 post designs a month
- Smart.bio link, basic analytics
Pro
$29.99 /mo
$17.99/mo billed annually
- Seats
- 1
- Accounts
- 1
- Scheduled posts
- 150
- $29.99/mo, $17.99 on annual (save $144/yr)
- 1 account, 1 user, 150 posts a month
- 150 Tailwind credits, 200 post designs, advanced analytics, Smart.bio
Advanced
$54.99 /mo
$29.99/mo billed annually
- Seats
- 2
- Accounts
- 2
- Scheduled posts
- 300
- $54.99/mo, $29.99 on annual (save $300/yr)
- 2 accounts, 2 users, 300 posts a month
- 300 Tailwind credits, unlimited post designs, advanced analytics
Max
$99.99 /mo
$49.99/mo billed annually
- Seats
- 5
- Accounts
- 3
- Scheduled posts
- Unlimited
- $99.99/mo, $49.99 on annual (save $600/yr)
- 3 accounts, 5 users, unlimited posts a month
- 1,000 Tailwind credits, unlimited post designs, advanced analytics
- Flat, quota-bundled plans: each tier bundles a number of accounts (social profiles), monthly posts, Tailwind credits, and users. Publishing is limited to Instagram, Pinterest, and Facebook; there's no X, LinkedIn, TikTok, or YouTube.
- There's a genuine Free Forever plan (1 account, 5 posts a month) and no separate trial; you upgrade when you outgrow it.
- Annual billing is steeply discounted, 40% to 50% off, so Pro is $17.99 a month, Advanced $29.99, and Max $49.99.
- Tailwind Credits power the AI features (Ghostwriter writing and Tailwind Create designs) and refill at about $10 per 100 credits when you run out.
- Separately, Tailwind sells Pinterest-only products (Pin Scheduling and Creation, Pinterest SEO, Pinterest Engagement) priced per Pinterest account; the plans above are the main multi-network suite. Nonprofits get 50% off.
- Prices are USD, read off the live pricing page by toggling monthly and annual and cross-checked against current third-party listings.
Pros and cons
Pinterest scheduler
- Free and built into Pinterest
- Schedule up to 30 days ahead
- Native analytics right alongside
- Works on desktop and in the app
- Only 10 scheduled pins at a time, one at a time
- No bulk upload, calendar, or recycling
- Can't change a pin's image after scheduling
- Pinterest only
Tailwind
- Best-in-class for Pinterest, with SmartSchedule, SmartLoop, and Communities
- AI that both writes posts (Ghostwriter) and designs images (Tailwind Create)
- Instagram feed planner and Smart.bio link-in-bio built in
- Genuine free plan and steep annual discounts
- Only publishes to Pinterest, Instagram, and Facebook
- AI features are metered by credits that cost extra to top up
- No social inbox or approval workflows
- Not built for agencies or client management
Pinterest scheduler vs Tailwind: FAQ
- Is Pinterest scheduler or Tailwind cheaper?
- Tailwind starts at $17.99 per month, while Pinterest scheduler is quoted custom, so Tailwind is the one with a public entry price.
- Does Pinterest scheduler or Tailwind have a free plan?
- Both have a free plan, so you can try either one before paying.
- Which is better, Pinterest scheduler or Tailwind?
- Pinterest scheduler is the stronger pick for light pinners who want free scheduling, while Tailwind is the better fit for Pinterest and Instagram creators and small businesses. We don't score them; the right call comes down to how you post.