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Head to head

MavSocial vs Planable

MavSocial

MavSocial combines digital asset management with campaign scheduling, evergreen queues and engagement. Official pages also advertise listening, sentiment and competitor analysis. Confirm the exact networks and plan entitlements needed.

From
$24a month, billed yearly
Free scheduling
No
Planable

Planable organizes content review by workspace. Pro is $59 per workspace monthly or $590 yearly, with required approval and 150 posts per month. Analytics is a separate per-workspace purchase, and public links allow comments rather than formal account-free approval.

From
Free
Free scheduling
Yes

Bottom line

Planable is the pick for agencies and teams that need client sign-off before posting, and it's the only one of the two with a free scheduling plan. MavSocial fits teams that want strong digital asset management built into the scheduler better.

MavSocial starts at $24 a month, billed yearly, and Planable has a free plan and paid plans from $32.50 per workspace a month, billed yearly. They bill on different units, so the real gap depends on how much you run. Planable adds a visual feed planner that MavSocial leaves out.

Key differences

Where the two actually diverge, before the full tables.

  • Planable has a free scheduling plan; MavSocial doesn't, though it offers a 14-day trial.
  • Paid plans start at $24 a month, billed yearly on MavSocial and $32.50 per workspace a month, billed yearly on Planable.
  • MavSocial posts to 6 networks, Planable to 9.
  • Only Planable reaches Threads.
  • Planable has a visual feed planner; MavSocial doesn't.

Features compared

FeatureMavSocialPlanable
AI captionsNot assessedYes
Basic analyticsYesYes
Advanced reportsYesPartial
Bulk uploadYesYes
Evergreen recyclingYesPartial
Team rolesYesYes
ApprovalsYesYes
Link in bioNoNot confirmed

Platforms compared

NetworkMavSocialPlanable
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokNot confirmedAuto
PinterestNot confirmedAuto
YouTubeAutoAuto
ThreadsNoAuto
Google BusinessAutoAuto

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

MavSocialflat pricing

No free plan; 14-day trial.

Lowest public entry price
$24 a month, billed yearly

Whole-plan price; it doesn't scale per unit.

Planableper workspace / mo

Free plan available.

1 workspace · Basic
$39/mo~$33/mo annual
3 workspaces · BasicTypical
$117/mo~$98/mo annual

Lowest priced plan at each shown workload. Check the plan's included features before choosing it.

MavSocial

Advanced

$29a month

$24 a month billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $29/mo, $24 on annual
  • 1 user, 10 social profiles
  • Publishing, social inbox, reporting, digital asset management

Pro

Popular
$78a month

$65 a month billed annually

Seats
3
Accounts
30
Scheduled posts
Unlimited
  • $78/mo, $65 on annual
  • 3 users, 30 social profiles
  • Adds team collaboration and campaign planning

Business

$249a month

$208 a month billed annually

Seats
5
Accounts
40
Scheduled posts
Unlimited
  • $249/mo, $208 on annual
  • 5 users, 40 social profiles
  • Adds team and permission management and approval workflows
  • Extra profiles $6-$7/mo, extra users $20-$24/mo

Enterprise

$399a month

$333 a month billed annually

Seats
Not confirmed
Accounts
Not confirmed
Scheduled posts
Unlimited
  • From $399/mo, $333 on annual
  • Fully customizable users and profiles
  • Dedicated support
  • Flat, quota-bundled plans: each tier bundles users and social profiles. On Business you can add extras, at about $6-$7 a month per profile and $20-$24 a month per user.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing saves roughly two months: Advanced works out to $24 a month, Pro $65, Business $208, Enterprise from $333.
  • MavSocial's distinctive feature is its digital asset management, with a built-in stock photo library; its weak spot is the network list.
  • USD tariffs are published on the official pricing page; confirm the required plan entitlements.

Planable

Free

Free
Seats
Unlimited
Accounts
Not confirmed
Scheduled posts
50
  • 50 created posts total, not a monthly allowance
  • Unlimited users; confirm workspace/page allowance
  • No time limit; add-on trials need an active paid base plan

Basic

$39per workspace a month

$32.50 per workspace a month billed annually

Seats
Unlimited
Accounts
4
Scheduled posts
60
  • $39/workspace monthly or $390/year ($32.50/month equivalent)
  • 60 posts/month and 4 social pages per workspace
  • Unlimited users; optional approval

Pro

Popular
$59per workspace a month

$49.17 per workspace a month billed annually

Seats
Unlimited
Accounts
10
Scheduled posts
150
  • $59 per workspace/mo, $49 on annual
  • 150 posts per workspace each month, 10 social pages
  • Adds Grid view and required approval
  • Team-only drafts and 30-day version history
  • 50GB media storage

Enterprise

Custom
Accounts
Not confirmed
Scheduled posts
Unlimited
  • Custom quote; confirm pages and included add-ons
  • Multi-level approvals, SSO and dedicated account manager
  • Unlimited posts and campaigns
  • USD per workspace, with unlimited users. Basic is $39 monthly/$390 yearly; Pro $59 monthly/$590 yearly. Annual monthly equivalents are $32.50 and approximately $49.17.
  • The free allowance is 50 created posts total, without a reset when posts are deleted. X publishing is unavailable on the free allowance; Basic permits one tweet per 24 hours.
  • Analytics is $14/month or $140/year, Social Inbox $9/month or $90/year, and Social Listening $99/month or $990/year, each per workspace. Add-on trials require a paid base plan.
  • Enterprise entitlements require a quote: current official pages conflict on page limits and whether Analytics/Social Inbox are included. Volume discounts are advertised for five or more workspaces; do not assume a mandatory five-workspace ceiling.

What it really costs

Monthly cost by workspace count. Per-unit tiers grow with usage; flat tiers keep their whole-plan price within the published allowance, with the 3-workspace row marked as a realistic setup.

Planable monthly plan costs by workspace count
workspacesBasicPro
1$39/mo$59/mo
3Typical$117/mo$177/mo
5$195/mo$295/mo
10Exceeds plan capacityExceeds plan capacity
25Exceeds plan capacityExceeds plan capacity
50Exceeds plan capacityExceeds plan capacity

Monthly billing. Volume discounts lower the per-workspace rate at higher counts. Annual billing takes about 2 months off.

Pros and cons

MavSocial

  • Strong digital asset management with a built-in stock library
  • Social inbox, campaign reporting, and approval workflows
  • Flat, reasonable pricing with add-ons on Business
  • 24/7 support advertised across plans
  • Exact listening, competitor and inbox entitlements need confirmation
  • Network coverage should be demonstrated for the intended workflow
  • Business approval and permission requirements can raise the eligible tier

Planable

  • Approval workflows, inline comments, and version history are the strongest part
  • Per-workspace pricing means unlimited users at no extra cost
  • Per-network previews in feed, grid, calendar, and list views
  • Free plan with no time limit, capped at 50 posts
  • Per-workspace charges accumulate across clients
  • Reporting, inbox and listening can add per-workspace cost
  • Bluesky and Mastodon are not in the advertised publishing list
  • Recurring posts are not the same as a category-based evergreen queue

MavSocial vs Planable: FAQ

Is MavSocial or Planable cheaper?
Planable has a free entry plan. MavSocial starts at $24 a month, billed yearly. The plans may cover different workloads, so check the required accounts and features.
Does MavSocial or Planable have a free plan?
Planable has a free plan; MavSocial does not, though it offers a 14-day trial.
Which is better, MavSocial or Planable?
MavSocial is the stronger pick for teams that want strong digital asset management built into the scheduler, while Planable is the better fit for agencies and teams that need client sign-off before posting. We don't score them; the right call comes down to how you post.

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