Head to head
Planable vs Sprout Social
Last updated 4 June 2026
vs
A content-review tool first and a scheduler second, built around comments, approvals, and seeing exactly how a post will look before anyone signs off. It charges per workspace rather than per person, so the whole team can pile in at no extra cost.
- From
- $33 per workspace / mo
- Free plan
Sprout Social is the high-end suite: publishing, a shared inbox, listening, and reporting that goes deep, sold by the seat and priced for businesses with a budget. There's no free plan; the cut-down Essentials tier is $79 a seat each month on annual billing, and the main plans start at $199.
- From
- $79 per user / mo
- Free plan
Bottom line
Planable and Sprout Social both cover the basics; the right one comes down to how you post. Planable is the stronger pick for Agencies and teams that need client sign-off before posting; choose Sprout Social for Businesses running social as a core function.
Features compared
| Feature | Planable | Sprout Social |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Partial | Yes |
| Bulk upload | Yes | Yes |
| Evergreen recycling | Partial | No |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | No | Yes |
Platforms compared
| Network | Planable | Sprout Social |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | No | Auto |
| Google Business | Auto | No |
| No | Auto | |
| Snapchat | No | Auto |
Pricing
Planable
Free
Free
- Seats
- Unlimited
- Accounts
- 4
- Scheduled posts
- 50
- 50 posts total, then you upgrade (no time limit, no card)
- 1 workspace, up to 4 social pages
- Unlimited users
- Feed and Calendar views, optional approval
Basic
$39 per workspace / mo
$33/mo billed annually
- Seats
- Unlimited
- Accounts
- 4
- Scheduled posts
- 60
- $39 per workspace/mo, $33 on annual
- 60 posts per workspace each month, 4 social pages
- Unlimited users
- Feed and Calendar views, none and optional approval
- 10GB media storage
Pro
Popular$59 per workspace / mo
$49/mo billed annually
- Seats
- Unlimited
- Accounts
- 10
- Scheduled posts
- 150
- $59 per workspace/mo, $49 on annual
- 150 posts per workspace each month, 10 social pages
- Adds Grid view and required approval
- Team-only drafts and 30-day version history
- 50GB media storage
Enterprise
Custom
- Accounts
- 50
- Scheduled posts
- Unlimited
- Custom pricing, for teams that need more than 5 workspaces
- 50 social pages per workspace, unlimited posts and campaigns
- Multi-level approvals and List view
- SSO, 24-month post storage, dedicated account manager
- Priced per workspace, which is Planable's word for a brand or client: the headline $39 / $59 is for one workspace, and you pay again for each one you add, up to five before Enterprise. Users are unlimited on every plan.
- Annual billing is two months free, so Basic works out to $33 a workspace each month ($390/yr) and Pro to $49 ($590/yr).
- Two paid add-ons sit on top, also per workspace: Analytics at $14/mo and the Engagement social inbox at $9/mo, both about two months cheaper on annual.
- The Free plan caps you at 50 posts for the life of the account rather than by time; after that you upgrade.
- Prices are USD from the live pricing page, which renders client-side and defaulted to the annual figures here in Australia. The monthly numbers were read by toggling the billing switch and match current third-party listings.
Sprout Social
Essentials
$99 per user / mo
$79/mo billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- Unlimited
- $79 per seat/mo on annual, $99 monthly
- Up to 5 social profiles
- Publishing, calendar, and the Smart Inbox
- Profile and post-level reporting
Standard
$249 per user / mo
$199/mo billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- Unlimited
- $199 per seat/mo on annual, $249 monthly
- Up to 5 social profiles
- Smart Inbox, review management, and tasks
- Unlocks paid add-ons: Listening, Premium Analytics, Advocacy
Professional
Popular$399 per user / mo
$299/mo billed annually
- Seats
- 1
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $299 per seat/mo on annual, $399 monthly
- Unlimited social profiles
- Competitor, tag, and paid reporting
- Message tagging and scheduling for optimal send times
Advanced
$499 per user / mo
$399/mo billed annually
- Seats
- 1
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $399 per seat/mo on annual, $499 monthly
- Unlimited social profiles
- Chatbots, automated workflows, and helpdesk integrations
- AI-enhanced replies, message spike alerts, and the Sprout API
Enterprise
Custom
- Accounts
- Unlimited
- Custom pricing
- SSO and advanced security
- Premium Listening, Advocacy, and Influencer Marketing add-ons
- Dedicated support and professional services
- Priced per seat: the headline rate is for one user and multiplies by everyone you add. Sprout charges every extra seat at the same plan rate, with no volume discount.
- No free plan. There's a 30-day trial with no card required.
- Annual billing is paid upfront and is cheaper per seat than monthly: Essentials $79 vs $99, Standard $199 vs $249, Professional $299 vs $399, Advanced $399 vs $499.
- Premium Analytics, Listening, and Employee Advocacy are paid add-ons on Standard and up, quoted on request, so the real bill runs higher than the seat price.
- Prices are USD list, read off the live pricing page (which renders in USD here); the monthly figures come from the billing FAQ on that page.
Pros and cons
Planable
- Approval workflows, inline comments, and version history are the strongest part
- Per-workspace pricing means unlimited users at no extra cost
- Per-network previews in feed, grid, calendar, and list views
- Free plan with no time limit, capped at 50 posts
- Analytics and the social inbox cost extra per workspace
- Per-workspace pricing adds up fast for agencies with many clients
- No Bluesky, Mastodon, or link-in-bio
- Reporting is light and there is no real evergreen recycling
Sprout Social
- Polished, deep platform: inbox, listening, and reporting together
- Strong analytics and presentation-ready reports
- Wide network list, including Reddit, Bluesky, and Snapchat
- Genuinely good for customer care and approval-heavy teams
- Expensive, and per-seat pricing has no volume discount
- No free plan, and the main plans start at $199 a seat each month
- Listening, Premium Analytics, and Advocacy cost extra on top
- Overkill if you only schedule a few accounts
Planable vs Sprout Social: FAQ
- Is Planable or Sprout Social cheaper?
- Planable is cheaper to start, from $33 against $79 for Sprout Social. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Planable or Sprout Social have a free plan?
- Planable has a free plan; Sprout Social does not, though it offers a 30-day trial.
- Which is better, Planable or Sprout Social?
- Planable is the stronger pick for agencies and teams that need client sign-off before posting, while Sprout Social is the better fit for businesses running social as a core function. We don't score them; the right call comes down to how you post.