Head to head

Sked Social vs Tailwind

vs

Sked Social started life as Schedugram, the Instagram scheduler, and grew into a broader agency tool: a visual feed planner, bulk scheduling, a unified inbox, listening, and reporting across ten networks. Flat plans run from $24 a month on annual billing, with profile and user add-ons.

From
$24 /mo
Free plan

Tailwind is a visual-social specialist: it grew up on Pinterest, added Instagram and Facebook, and pairs scheduling with AI that writes posts and designs images. It publishes to just those three networks, runs flat plans from a free tier up to $49.99 a month on annual billing, and ignores X, LinkedIn, and TikTok entirely.

From
$17.99 /mo
Free plan

Bottom line

Sked Social and Tailwind both cover the basics; the right one comes down to how you post. Sked Social is the stronger pick for Instagram-led agencies and brands that plan visually; choose Tailwind for Pinterest and Instagram creators and small businesses.

Features compared

FeatureSked SocialTailwind
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadYesYes
Evergreen recyclingNoYes
Team rolesYesYes
ApprovalsYesNo
Link in bioYesYes

Platforms compared

NetworkSked SocialTailwind
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoNo
LinkedInAutoNo
TikTokAutoNo
PinterestAutoAuto
YouTubeAutoNo
ThreadsAutoNo
Google BusinessAutoNo
SnapchatAutoNo

Pricing

Sked Social

Basic

$29 /mo

$24/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $29/mo, $24 on annual
  • 1 profile per platform, 1 user, unlimited scheduling
  • Visual planner, AI captions, social inbox, analytics

Grow

Popular
$69 /mo

$58/mo billed annually

Seats
3
Accounts
6
Scheduled posts
Unlimited
  • $69/mo, $58 on annual
  • 6 profiles (extra at $8/mo), 3 users
  • Adds collaboration, team workflows, and basic approvals

Accelerate

$199 /mo

$166/mo billed annually

Seats
6
Accounts
10
Scheduled posts
Unlimited
  • $199/mo, $166 on annual
  • 10 profiles (extra at $10/mo), 6+ users (extra at $15/mo)
  • Adds advanced approvals, external review portals, role-level permissions, dedicated support

Custom

$299 /mo
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • From $299/mo, custom profiles and users
  • Enterprise support and onboarding
  • Flat, quota-bundled plans: each tier bundles social profiles and users. Extra profiles are about $8 a month on Grow and $10 on Accelerate, and extra users about $15 a month.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing is roughly 17% cheaper (two months free): Basic works out to about $24 a month, Grow $58, Accelerate $166.
  • Sked's plan names and prices have shifted over time, so older listings vary; these are the current Basic / Grow / Accelerate / Custom figures.
  • Prices are USD; the live page also offers AUD, GBP, and EUR.

Tailwind

Free Forever

Free
Seats
1
Accounts
1
Scheduled posts
5
  • 1 account, 1 user, 5 posts a month across Instagram, Pinterest, and Facebook
  • 5 Tailwind credits and 5 post designs a month
  • Smart.bio link, basic analytics

Pro

$29.99 /mo

$17.99/mo billed annually

Seats
1
Accounts
1
Scheduled posts
150
  • $29.99/mo, $17.99 on annual (save $144/yr)
  • 1 account, 1 user, 150 posts a month
  • 150 Tailwind credits, 200 post designs, advanced analytics, Smart.bio

Advanced

$54.99 /mo

$29.99/mo billed annually

Seats
2
Accounts
2
Scheduled posts
300
  • $54.99/mo, $29.99 on annual (save $300/yr)
  • 2 accounts, 2 users, 300 posts a month
  • 300 Tailwind credits, unlimited post designs, advanced analytics

Max

$99.99 /mo

$49.99/mo billed annually

Seats
5
Accounts
3
Scheduled posts
Unlimited
  • $99.99/mo, $49.99 on annual (save $600/yr)
  • 3 accounts, 5 users, unlimited posts a month
  • 1,000 Tailwind credits, unlimited post designs, advanced analytics
  • Flat, quota-bundled plans: each tier bundles a number of accounts (social profiles), monthly posts, Tailwind credits, and users. Publishing is limited to Instagram, Pinterest, and Facebook; there's no X, LinkedIn, TikTok, or YouTube.
  • There's a genuine Free Forever plan (1 account, 5 posts a month) and no separate trial; you upgrade when you outgrow it.
  • Annual billing is steeply discounted, 40% to 50% off, so Pro is $17.99 a month, Advanced $29.99, and Max $49.99.
  • Tailwind Credits power the AI features (Ghostwriter writing and Tailwind Create designs) and refill at about $10 per 100 credits when you run out.
  • Separately, Tailwind sells Pinterest-only products (Pin Scheduling and Creation, Pinterest SEO, Pinterest Engagement) priced per Pinterest account; the plans above are the main multi-network suite. Nonprofits get 50% off.
  • Prices are USD, read off the live pricing page by toggling monthly and annual and cross-checked against current third-party listings.

Pros and cons

Sked Social

  • Strong Instagram visual feed planner
  • Bulk scheduling, unified inbox, listening, and competitor monitoring
  • Approvals and external client review portals on Accelerate
  • Ten networks, including Snapchat and Google Business
  • No evergreen recycling
  • Plan names and prices have shifted over time
  • Profiles and users cost extra on top of the plan
  • Mid-range pricing for the fuller feature set

Tailwind

  • Best-in-class for Pinterest, with SmartSchedule, SmartLoop, and Communities
  • AI that both writes posts (Ghostwriter) and designs images (Tailwind Create)
  • Instagram feed planner and Smart.bio link-in-bio built in
  • Genuine free plan and steep annual discounts
  • Only publishes to Pinterest, Instagram, and Facebook
  • AI features are metered by credits that cost extra to top up
  • No social inbox or approval workflows
  • Not built for agencies or client management

Sked Social vs Tailwind: FAQ

Is Sked Social or Tailwind cheaper?
Tailwind is cheaper to start, from $17.99 against $24 for Sked Social. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Sked Social or Tailwind have a free plan?
Tailwind has a free plan; Sked Social does not, though it offers a 14-day trial.
Which is better, Sked Social or Tailwind?
Sked Social is the stronger pick for Instagram-led agencies and brands that plan visually, while Tailwind is the better fit for Pinterest and Instagram creators and small businesses. We don't score them; the right call comes down to how you post.