Head to head
Rella vs Sendible for Agencies
Last updated 4 June 2026
vs
A collaboration tool first and a scheduler second, built for managers and agencies who work with clients.
- From
- $24 per member / mo
- Free plan
Sendible for Agencies is the same Sendible, pitched at the people it was really built for. Its agency tiers add white-label dashboards, Client Connect onboarding, per-client dashboards, and approval rounds, with white labelling sold as a paid add-on on Advanced and Enterprise.
- From
- $170 /mo
- Free plan
Bottom line
Rella and Sendible for Agencies both cover the basics; the right one comes down to how you post. Rella is the stronger pick for Social media managers; choose Sendible for Agencies for Agencies wanting white-label dashboards and client onboarding.
Features compared
| Feature | Rella | Sendible for Agencies |
|---|---|---|
| AI captions | Yes | Not assessed |
| Basic analytics | Partial | Not assessed |
| Advanced reports | Not assessed | Yes |
| Bulk upload | Partial | Yes |
| Evergreen recycling | Not assessed | Yes |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | No | Not assessed |
Platforms compared
| Network | Rella | Sendible for Agencies |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | No | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | No | Auto |
| Google Business | No | Auto |
| WordPress | No | Auto |
Pricing
Rella
Pro
Custom
$24/mo billed annually
- Accounts
- Unlimited
- $24 per member/mo (annual)
- Unlimited client spaces
- Calendar and Kanban
- Approvals
Premium
PopularCustom
$36/mo billed annually
- Accounts
- Unlimited
- Branded sharing
- Social inbox (Instagram)
- Ella AI assistant
Premium Plus
Custom
$48/mo billed annually
- Accounts
- Unlimited
- 1:1 onboarding
- Priority support
- More Ella AI
- Custom branding
- Priced per member (editor) seat; client 'Social Spaces' are unlimited and free.
- The page defaults to annual prices; monthly figures are rendered client-side and were not captured.
- The rella.co domain is a parked listing; the live product is at getrella.com.
Sendible for Agencies
Scale
Popular$199 /mo
$170/mo billed annually
- Seats
- 7
- Accounts
- 49
- Scheduled posts
- Unlimited
- $199/mo, $170 on annual
- 7 users, 49 social profiles
- Custom and automated reports, content library, campaigns, 1:1 onboarding
Advanced
$299 /mo
$255/mo billed annually
- Seats
- 20
- Accounts
- 100
- Scheduled posts
- Unlimited
- $299/mo, $255 on annual
- 20 users, 100 social profiles
- Advanced permissions, live report sharing, white-label add-on (from $315/mo)
Enterprise
$750 /mo
$638/mo billed annually
- Seats
- 80
- Accounts
- 400
- Scheduled posts
- Unlimited
- $750/mo, $638 on annual; 80 users, 400 profiles
- Optional SSO, dedicated success, white label (from $790/mo)
- This is the same product as Sendible, reviewed in full separately; this entry highlights the agency-oriented tiers (Scale, Advanced, Enterprise) and the white-label add-on.
- Sendible bundles users and profiles per plan and lets you add a user-plus-profile bundle without upgrading. White labelling is a paid add-on on Advanced and Enterprise (from $315 and $790 a month with it).
- Agency-specific strengths are Client Connect onboarding (clients don't need admin access), per-client dashboards, and approval rounds.
- Prices are USD; the full lineup including the cheaper Creator and Traction plans is in the main Sendible review.
Pros and cons
Rella
- Unlimited client spaces included
- Strong approval workflows and client-facing sharing
- Kanban and task management
- Instagram social inbox
- Cost scales per seat
- No link-in-bio
- No Bluesky, Google Business, or Mastodon
- Web app only, no native mobile app
Sendible for Agencies
- Client Connect onboarding without sharing admin access
- White-label dashboards and client reports (add-on)
- Approval rounds and per-client dashboards
- Smart Queue recycling and monitoring included
- Same product as Sendible, just the higher tiers
- White label costs extra on top of the plan
- Pinterest faded; no Instagram DMs in the inbox
- Some features have been sunset over the years
Rella vs Sendible for Agencies: FAQ
- Is Rella or Sendible for Agencies cheaper?
- Rella is cheaper to start, from $24 against $170 for Sendible for Agencies. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Rella or Sendible for Agencies have a free plan?
- Neither has a free plan. You get a free trial to test things, then you pay.
- Which is better, Rella or Sendible for Agencies?
- Rella is the stronger pick for social media managers, while Sendible for Agencies is the better fit for agencies wanting white-label dashboards and client onboarding. We don't score them; the right call comes down to how you post.