Head to head
Publer vs Rella
Last updated 4 June 2026
The value pick: Publer posts to thirteen networks, Telegram and WordPress included, and bundles bulk upload, recycling, and RSS automation for less than most rivals charge. It's priced per connected account, the interface is busy, and X needs a paid plan.
- From
- $4 per account / mo
- Free plan
A collaboration tool first and a scheduler second, built for managers and agencies who work with clients.
- From
- $24 per member / mo
- Free plan
Bottom line
Publer is the pick for power users posting to many networks at once, and it's the only one of the two with a free plan. Rella fits social media managers better.
Publer starts cheaper, $4 per account / mo against $24 per member / mo for Rella. They bill on different units, so the real gap depends on how much you run. Publer adds link in bio that Rella leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Publer has a free plan; Rella doesn't, though it offers a 14-day trial.
- Publer starts at $4 per account / mo, Rella at $24 per member / mo.
- Publer posts to 13 networks, Rella to 8.
- Only Publer reaches Bluesky, Google Business, Mastodon, Telegram, and WordPress.
- Publer has link in bio; Rella doesn't.
Features compared
| Feature | Publer | Rella |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Partial |
| Advanced reports | Yes | Not assessed |
| Bulk upload | Yes | Partial |
| Evergreen recycling | Yes | Not assessed |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | Yes | No |
Platforms compared
| Network | Publer | Rella |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | No |
| Google Business | Auto | No |
| Mastodon | Auto | No |
| Telegram | Auto | No |
| WordPress | Auto | No |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Publer
Free
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 10
- 1 user, 1 workspace, 3 social accounts (no X)
- 10 scheduled posts per account, 24-hour post history, 25 drafts
- Branded link-in-bio for Instagram
Professional
Popular$4/mo billed annually
- Scheduled posts
- Unlimited
- $5 per account/mo, $4 on annual
- Unlimited scheduling and drafts, eternal post history
- First comments and threads, unlimited RSS automations, unlimited workspaces
- Unbranded link-in-bio, X/Twitter integration
Business
$8/mo billed annually
- Scheduled posts
- Unlimited
- $10 per account/mo, $8 on annual
- Everything in Professional, plus unlimited AI prompts
- Analytics and reports, best times to post, competitor analysis
- Hashtag suggestions, Spintax post recycling, Publer API
Enterprise
- Quote-only for large organisations
- Higher volume discounts, 1:1 onboarding, priority support
- Priced per connected social account: the headline $5 / $10 is for one account and multiplies by how many you connect. Every 10th account (and every 10th extra member) is free, so the effective rate dips about 10% at higher counts.
- Team members are a second, separate cost: $2 a month each on Professional, $3 on Business, with the plan owner already included.
- X (Twitter) needs a paid plan because of X's API pricing; it can't be connected on the Free plan at all.
- There's a permanent Free plan (3 accounts, no X) plus a 7-day trial of Professional and a 14-day trial of Business, no card required.
- Annual billing is roughly 20% cheaper per account ($5 to $4 on Professional, $10 to $8 on Business). Listed prices exclude VAT, and there's a 14-day money-back guarantee.
- Prices are USD. The live pricing page renders client-side and geo-located to Australia here, showing AUD, but it also prints an explicit US-dollar figure per plan; the USD numbers were read directly and confirmed by toggling monthly and yearly, and they match current third-party 2026 listings.
What it really costs
Publer charges per account, so the headline price is for one. Here is the monthly cost as you connect more, with the 6-account row marked as a realistic setup.
| accounts | Professional | Business |
|---|---|---|
| 1 | $5/mo | $10/mo |
| 3 | $15/mo | $30/mo |
| 5 | $25/mo | $50/mo |
| 6Typical | $30/mo | $60/mo |
| 10 | $50/mo | $100/mo |
| 25 | $125/mo | $250/mo |
| 50 | $250/mo | $500/mo |
Monthly billing.
Rella
Pro
$24/mo billed annually
- Accounts
- Unlimited
- $24 per member/mo (annual)
- Unlimited client spaces
- Calendar and Kanban
- Approvals
Premium
Popular$36/mo billed annually
- Accounts
- Unlimited
- Branded sharing
- Social inbox (Instagram)
- Ella AI assistant
Premium Plus
$48/mo billed annually
- Accounts
- Unlimited
- 1:1 onboarding
- Priority support
- More Ella AI
- Custom branding
- Priced per member (editor) seat; client 'Social Spaces' are unlimited and free.
- The page defaults to annual prices; monthly figures are rendered client-side and were not captured.
- The rella.co domain is a parked listing; the live product is at getrella.com.
Pros and cons
Publer
- Excellent value on per-account pricing, with every 10th account free
- Widest network list here, including Telegram, Mastodon, and WordPress
- Bulk CSV upload, auto-scheduling queue, Spintax recycling, and RSS automation
- Genuinely useful free plan
- Per-account pricing and separate member fees still add up at scale
- No unified inbox for comments or DMs
- X/Twitter is paid-only and analytics sit on the Business tier
- Dense interface, and listed prices exclude VAT
Rella
- Unlimited client spaces included
- Strong approval workflows and client-facing sharing
- Kanban and task management
- Instagram social inbox
- Cost scales per seat
- No link-in-bio
- No Bluesky, Google Business, or Mastodon
- Web app only, no native mobile app
Publer vs Rella: FAQ
- Is Publer or Rella cheaper?
- Publer is cheaper to start, from $4 against $24 for Rella. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Publer or Rella have a free plan?
- Publer has a free plan; Rella does not, though it offers a 14-day trial.
- Which is better, Publer or Rella?
- Publer is the stronger pick for power users posting to many networks at once, while Rella is the better fit for social media managers. We don't score them; the right call comes down to how you post.