Is Post Planner or SocialPilot cheaper?

Post Planner is cheaper to start, from $7 against $17 for SocialPilot. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.

Does Post Planner or SocialPilot have a free plan?

Post Planner has a free plan; SocialPilot does not, though it offers a 14-day trial.

Which is better, Post Planner or SocialPilot?

Post Planner is the stronger pick for solo creators and small businesses on a tight budget, while SocialPilot is the better fit for agencies and SMBs who want broad coverage and client reporting on a budget. We don't score them; the right call comes down to how you post.

Head to head

Post Planner vs SocialPilot

Last updated 4 June 2026

Post Planner

Post Planner is a budget scheduler built around content discovery: it surfaces proven, high-engagement posts to share, lets you recycle your best content, and schedules to eight networks. Plans run from a free tier up to $57 a month on annual billing.

From: $7 /mo
Free plan

Visit Post Planner

SocialPilot

SocialPilot is the value pick for agencies and small businesses: ten networks, bulk scheduling, a social inbox, AI, and white-label client reports, at prices well under the big suites. Plans run from $17 a month on annual billing, with extra accounts and users sold cheaply on the side.

From: $17 /mo
Free plan

Visit SocialPilot

Bottom line

Post Planner and SocialPilot both cover the basics; the right one comes down to how you post. Post Planner is the stronger pick for Solo creators and small businesses on a tight budget; choose SocialPilot for Agencies and SMBs who want broad coverage and client reporting on a budget.

Features compared

Feature	Post Planner	SocialPilot
AI captions	Yes	Yes
Basic analytics	Yes	Yes
Advanced reports	No	Yes
Bulk upload	Not assessed	Yes
Evergreen recycling	Yes	Partial
Team roles	Yes	Yes
Approvals	No	Yes
Link in bio	No	No

Platforms compared

Network	Post Planner	SocialPilot
Instagram	Auto	Auto
Facebook	Auto	Auto
X (Twitter)	Auto	Auto
LinkedIn	Auto	Auto
TikTok	Auto	Auto
Pinterest	Auto	Auto
YouTube	Auto	Auto
Threads	No	Auto
Bluesky	No	Auto
Google Business	Auto	Auto

Pricing

Post Planner

Free

Seats: 1
Accounts: 1
Scheduled posts: 15

1 social account, 1 user, 15 scheduled posts
3 daily posts per account, 100 AI credits a day
Basic scheduling and content discovery

Starter

$12 /mo

$7/mo billed annually

Seats: 1
Accounts: 3
Scheduled posts: 150

$12/mo, $7 on annual ($84/yr)
3 social accounts, 1 user, 150 scheduled posts
12 daily posts per account, 1,000 AI credits a day

Growth

Popular

$49 /mo

$37/mo billed annually

Seats: 2
Accounts: 12
Scheduled posts: 1000

$49/mo, $37 on annual ($444/yr)
12 social accounts, 2 users, 1,000 scheduled posts
18 daily posts per account, 20,000 AI credits a day, analytics

Business

$79 /mo

$57/mo billed annually

Seats: 5
Accounts: 25
Scheduled posts: 5000

$79/mo, $57 on annual ($684/yr)
25 social accounts, 5 users, 5,000 scheduled posts
24 daily posts per account, 40,000 AI credits a day, analytics

Flat, quota-bundled plans: each tier bundles social accounts, users, scheduled posts, a daily posting cap per account, and a daily AI credit allowance. You move up a plan to grow; for more than Business you contact them.
There's a genuine Free plan (1 account, 15 scheduled posts) plus a 7-day trial of the paid features.
Annual billing is roughly 30-40% cheaper: Starter is $7 a month, Growth $37, Business $57.
Analytics arrive on the Growth plan and up; the AI features are metered by a daily credit allowance.
Prices are USD, read off the live plans page by toggling monthly and annual, and cross-checked against current third-party listings.

SocialPilot

Essentials

$20 /mo

$17/mo billed annually

Seats: 1
Accounts: 5
Scheduled posts: Unlimited

$20/mo, $17 on annual ($204/yr)
5 social accounts, 1 user, 500 AI credits
Scheduling, content library, analytics

Standard

$40 /mo

$34/mo billed annually

Seats: 3
Accounts: 10
Scheduled posts: Unlimited

$40/mo, $34 on annual ($408/yr)
10 social accounts, 3 users, 1,000 AI credits
Adds bulk scheduling, the social inbox, and team collaboration

Premium

Popular

$100 /mo

$85/mo billed annually

Seats: 6
Accounts: 20
Scheduled posts: Unlimited

$100/mo, $85 on annual ($1,020/yr)
20 social accounts, 6 users, 5,000 AI credits
Adds advanced analytics, client approvals, custom and white-label reports

Ultimate

$200 /mo

$170/mo billed annually

Seats: Unlimited
Accounts: 40
Scheduled posts: Unlimited

$200/mo, $170 on annual ($2,040/yr)
40 social accounts, unlimited users, unlimited AI credits
Advanced security, dedicated account manager, migration support

Enterprise

Custom

Seats: Unlimited
Scheduled posts: Unlimited

Custom pricing, custom accounts, unlimited users
Unlimited AI credits, dedicated account manager
SSO and API access

Flat, quota-bundled plans: each tier bundles social accounts, users, and AI credits. Extra accounts are $4 a month each on every plan, and extra users are $5 a month on Standard and Premium, so the real cost depends on how many of each you add.
There's no free plan, only a 14-day trial, no card required.
Annual billing is a flat 15% off: Essentials works out to $17 a month, Standard $34, Premium $85, Ultimate $170.
AI credits are metered per plan (500, 1,000, 5,000, then unlimited). White-label reports and client approvals start on Premium.
Prices are USD. The live pricing page geo-located to Australia and showed AUD here, so the USD figures were taken from the page's USD view and cross-checked by converting the AUD (for example A$263.50 times about 0.66 lands near the $170 Ultimate annual rate).

Pros and cons

Post Planner

Strong content-discovery engine with predicted-performance ratings
Cheap, with a real free plan and a $7 entry on annual billing
Evergreen recycling and a simple posting plan
Publishes to eight networks with AI content built in
No social inbox, and no Threads or Bluesky
Analytics are basic and only from the Growth plan up
AI is capped by a daily credit allowance
No approval workflows, client workspaces, or white-label

SocialPilot

Excellent value: ten networks and agency features well under the big suites
Bulk scheduling, social inbox, and white-label client reports
Cheap extra-account and extra-user add-ons
Clear, flat plans with a flat 15% annual discount
No real evergreen recycling and no visual feed planner
No broad social listening or link-in-bio
AI is metered by credits on the lower plans
Client approvals and white-label start on Premium

Post Planner vs SocialPilot: FAQ

Is Post Planner or SocialPilot cheaper?: Post Planner is cheaper to start, from $7 against $17 for SocialPilot. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Post Planner or SocialPilot have a free plan?: Post Planner has a free plan; SocialPilot does not, though it offers a 14-day trial.
Which is better, Post Planner or SocialPilot?: Post Planner is the stronger pick for solo creators and small businesses on a tight budget, while SocialPilot is the better fit for agencies and SMBs who want broad coverage and client reporting on a budget. We don't score them; the right call comes down to how you post.