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Head to head

Post Planner vs SocialPilot

Post Planner

Post Planner combines content discovery, recurring queues and publishing across ten listed networks. Its current plans extend from Free to agency-sized bundles; X and Pinterest require Growth or higher.

From
Free
Free scheduling
Yes
SocialPilot

SocialPilot combines multi-account publishing, bulk scheduling and plan-based client workflows. The current page lists twenty accounts on Premium and forty on Ultimate; clients with Publish Post access use a team-member slot.

From
Check current price
Free scheduling
No

Bottom line

Post Planner is the pick for solo creators and small businesses on a tight budget, and it's the only one of the two with a free scheduling plan. SocialPilot fits agencies preparing content in batches across many accounts better.

A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.

Key differences

Where the two actually diverge, before the full tables.

  • Post Planner has a free scheduling plan; SocialPilot doesn't, though it offers a 14-day trial.

Features compared

FeaturePost PlannerSocialPilot
AI captionsYesYes
Basic analyticsYesPartial
Advanced reportsNot confirmedYes
Bulk uploadNot assessedYes
Evergreen recyclingYesPartial
Team rolesPartialYes
ApprovalsNot confirmedYes
Link in bioNot confirmedNot confirmed

Platforms compared

NetworkPost PlannerSocialPilot
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyAutoAuto
Google BusinessAutoAuto

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

Post PlannerPricing qualification

Free plan available.

Free entry plan
Free

Whole-plan price; it doesn't scale per unit.

SocialPilotPricing qualification

No free plan; 14-day trial.

Check current price

Post Planner

Free

Free
Seats
1
Accounts
1
Scheduled posts
10
  • 3 daily posts per profile; 1 AI images/month
  • AI text, captions and hashtags unlimited

Starter

Displayed $14 monthly, $9 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.

Seats
1
Accounts
3
Scheduled posts
150
  • 12 daily posts per profile; 15 AI images/month
  • AI text, captions and hashtags unlimited

Growth

Displayed $59 monthly, $39 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.

Seats
2
Accounts
15
Scheduled posts
1500
  • 24 daily posts per profile; 150 AI images/month
  • AI text, captions and hashtags unlimited

Business

Displayed $99 monthly, $69 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.

Seats
5
Accounts
25
Scheduled posts
Unlimited
  • unlimited daily posts per profile; 250 AI images/month
  • AI text, captions and hashtags unlimited

Agency

Displayed $179 monthly, $119 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.

Seats
10
Accounts
50
Scheduled posts
Unlimited
  • unlimited daily posts per profile; 500 AI images/month
  • AI text, captions and hashtags unlimited

Agency + 50

Displayed $329 monthly, $219 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.

Seats
20
Accounts
100
Scheduled posts
Unlimited
  • unlimited daily posts per profile; 1000 AI images/month
  • AI text, captions and hashtags unlimited

Agency + 3 × 50

Displayed $629 monthly, $419 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.

Seats
40
Accounts
200
Scheduled posts
Unlimited
  • unlimited daily posts per profile; 2000 AI images/month
  • AI text, captions and hashtags unlimited
  • Current plan prices and limits are corroborated by the official plans page and help-center plan comparison. Annual prices are monthly equivalents paid yearly.
  • Scheduled-post limits measure pending queue capacity, not monthly publishing volume. Daily per-profile posting caps are separate.
  • X and Pinterest require Growth or higher. Threads and Bluesky are supported.
  • AI images use monthly allowances; caption/text/hashtag generation is unlimited. The prior daily AI-credit table is obsolete.
  • A seven-day trial is advertised; official FAQ says accounts fall back to Free if no paid plan is selected.

SocialPilot

Essentials

Current page displays $20 monthly/$17 annual equivalent; July USD reference differs. Confirm the current regional tariff.

Seats
1
Accounts
5
Scheduled posts
Unlimited
  • Five social accounts and one internal user on the current page
  • Check current analytics and publishing entitlements; July feature reference differs

Standard

Current page displays $40 monthly/$34 annual equivalent; July USD reference differs. Confirm the current regional tariff.

Seats
3
Accounts
10
Scheduled posts
Unlimited
  • Ten social accounts and three internal users on the current page
  • Bulk scheduling, inbox and collaboration are listed on the current page; client approval begins on Premium

Premium

Popular
$100a month

$85 a month billed annually

Seats
6
Accounts
20
Scheduled posts
Unlimited
  • Twenty accounts and six internal users on the current page
  • Client management, client approval workflows and white-label reports
  • Paid extra accounts and users are available

Ultimate

$200a month

$170 a month billed annually

Seats
Unlimited
Accounts
40
Scheduled posts
Unlimited
  • Forty accounts and unlimited internal users on the current page
  • Client management, client approval workflows and white-label reports
  • Paid extra accounts are available

Enterprise

Custom
Seats
Unlimited
Accounts
Not confirmed
Scheduled posts
Unlimited
  • Custom pricing, custom accounts, unlimited users
  • Unlimited AI credits, dedicated account manager
  • SSO and API access
  • The current pricing page lists Essentials/Standard/Premium/Ultimate capacities of 5/10/20/40 accounts. The July machine-readable reference still lists 7/15/25/50; confirm the current allowance before purchasing.
  • Premium $100 monthly/$85 annual equivalent and Ultimate $200/$170 agree with the explicit USD reference. Essentials and Standard tariffs conflict across the two official sources, so a current matched bill is not encoded.
  • Premium is the current client-management and client-approval entry tier. Internal manager review and external client sign-off are distinct.
  • Additional accounts and users are paid extras. Granting a client Publish Post access makes that client occupy a team-member slot.
  • Inspect Auto-Approve and manager-routing settings when explicit client sign-off is required.
  • SocialPilot markets separate Reviews and Listings products; a publishing-only configuration does not include those by implication.

Pros and cons

Post Planner

  • Content discovery and reusable posting queues
  • Free plan and seven-day paid trial
  • Ten advertised publishing networks
  • Current agency tiers and unlimited AI text generation
  • X and Pinterest require Growth or higher
  • Lower tiers cap pending posts and daily output separately
  • AI images have monthly allowances
  • Formal approvals and unified inbox not established

SocialPilot

  • CSV bulk scheduling across multiple accounts
  • Premium client workflows and white-label reporting
  • Paid extra accounts can extend pooled capacity
  • Specified-account client permissions
  • Current HTML and July machine-readable pricing differ
  • Client publishing access consumes a team-member slot
  • Premium is needed for client management and client approvals
  • Review routing and bypass settings need deliberate configuration

Post Planner vs SocialPilot: FAQ

Is Post Planner or SocialPilot cheaper?
A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
Does Post Planner or SocialPilot have a free plan?
Post Planner has a free plan; SocialPilot does not, though it offers a 14-day trial.
Which is better, Post Planner or SocialPilot?
Post Planner is the stronger pick for solo creators and small businesses on a tight budget, while SocialPilot is the better fit for agencies preparing content in batches across many accounts. We don't score them; the right call comes down to how you post.

Keep comparing