Head to head

Post Planner vs Postly

vs

Post Planner is a budget scheduler built around content discovery: it surfaces proven, high-engagement posts to share, lets you recycle your best content, and schedules to eight networks. Plans run from a free tier up to $57 a month on annual billing.

From
$7 /mo
Free plan

Postly is an AI-forward, per-channel scheduler that reaches a dozen social networks plus email. It bills by channel (cheaper as you add more), throws in unlimited team members and an AI studio for text, image, and video, and adds bio pages and a social inbox.

From
$3.2 per channel / mo
Free plan

Bottom line

Post Planner and Postly both cover the basics; the right one comes down to how you post. Post Planner is the stronger pick for Solo creators and small businesses on a tight budget; choose Postly for Creators and small agencies who want wide coverage cheaply.

Features compared

FeaturePost PlannerPostly
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsNoNot assessed
Bulk uploadNot assessedYes
Evergreen recyclingYesPartial
Team rolesYesYes
ApprovalsNoYes
Link in bioNoYes

Platforms compared

NetworkPost PlannerPostly
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsNoAuto
BlueskyNoAuto
Google BusinessAutoAuto
MastodonNoAuto
TelegramNoAuto
WordPressNoAuto

Pricing

Post Planner

Free

Free
Seats
1
Accounts
1
Scheduled posts
15
  • 1 social account, 1 user, 15 scheduled posts
  • 3 daily posts per account, 100 AI credits a day
  • Basic scheduling and content discovery

Starter

$12 /mo

$7/mo billed annually

Seats
1
Accounts
3
Scheduled posts
150
  • $12/mo, $7 on annual ($84/yr)
  • 3 social accounts, 1 user, 150 scheduled posts
  • 12 daily posts per account, 1,000 AI credits a day

Growth

Popular
$49 /mo

$37/mo billed annually

Seats
2
Accounts
12
Scheduled posts
1000
  • $49/mo, $37 on annual ($444/yr)
  • 12 social accounts, 2 users, 1,000 scheduled posts
  • 18 daily posts per account, 20,000 AI credits a day, analytics

Business

$79 /mo

$57/mo billed annually

Seats
5
Accounts
25
Scheduled posts
5000
  • $79/mo, $57 on annual ($684/yr)
  • 25 social accounts, 5 users, 5,000 scheduled posts
  • 24 daily posts per account, 40,000 AI credits a day, analytics
  • Flat, quota-bundled plans: each tier bundles social accounts, users, scheduled posts, a daily posting cap per account, and a daily AI credit allowance. You move up a plan to grow; for more than Business you contact them.
  • There's a genuine Free plan (1 account, 15 scheduled posts) plus a 7-day trial of the paid features.
  • Annual billing is roughly 30-40% cheaper: Starter is $7 a month, Growth $37, Business $57.
  • Analytics arrive on the Growth plan and up; the AI features are metered by a daily credit allowance.
  • Prices are USD, read off the live plans page by toggling monthly and annual, and cross-checked against current third-party listings.

Postly

Starter

Free
Seats
2
Accounts
2
Scheduled posts
50
  • Free: 2 channels, 2 team members
  • 50 one-time scheduled posts, 5,000 AI writing credits a month
  • 1GB storage

Pro

Popular
$3.2 per channel / mo
Seats
Unlimited
Scheduled posts
Unlimited
  • $3.20 per channel/mo (5-channel minimum, so from $16/mo)
  • Cheaper per channel at scale: $1.60 (11-100), $0.80 (101+)
  • Unlimited posts, unlimited AI, unlimited team members, 100GB, API

Enterprise

Custom
Seats
Unlimited
Scheduled posts
Unlimited
  • Custom pricing and volume rates
  • Dedicated onboarding and migration, priority support
  • Priced per channel on Pro, where a channel is a page, profile, Google Business location, Pinterest board, or similar destination. The rate falls as you add channels: $3.20 each up to 10, $1.60 from 11 to 100, and $0.80 beyond 100.
  • Pro has a 5-channel minimum, so it effectively starts at $16 a month; the cost-at-scale figures start from one channel but you can't buy fewer than five on Pro.
  • There's a genuine free Starter plan (2 channels, 50 scheduled posts, 2 team members). Annual billing is about 20% cheaper.
  • Unlimited team members are included on Pro, unlike per-seat tools. Postly also sells email campaigns (Postly Email) alongside social.
  • Prices are USD, read off the live pricing page.

Pros and cons

Post Planner

  • Strong content-discovery engine with predicted-performance ratings
  • Cheap, with a real free plan and a $7 entry on annual billing
  • Evergreen recycling and a simple posting plan
  • Publishes to eight networks with AI content built in
  • No social inbox, and no Threads or Bluesky
  • Analytics are basic and only from the Growth plan up
  • AI is capped by a daily credit allowance
  • No approval workflows, client workspaces, or white-label

Postly

  • Per-channel billing that gets cheaper as you scale
  • Unlimited team members on Pro
  • Broad AI Studio: text, image, video, avatars, voiceovers
  • A dozen networks plus WordPress and email, with a social inbox and bio pages
  • Five-channel minimum on Pro
  • Recycling is limited to recurring posts
  • Young, lightly documented company
  • Wide AI feature set means uneven depth

Post Planner vs Postly: FAQ

Is Post Planner or Postly cheaper?
Postly is cheaper to start, from $3.2 against $7 for Post Planner. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Post Planner or Postly have a free plan?
Both have a free plan, so you can try either one before paying.
Which is better, Post Planner or Postly?
Post Planner is the stronger pick for solo creators and small businesses on a tight budget, while Postly is the better fit for creators and small agencies who want wide coverage cheaply. We don't score them; the right call comes down to how you post.