Head to head

Planoly vs Zoho Social

vs

Planoly grew up as an Instagram feed planner and still leads with the visual side: drag posts around a grid preview until the profile looks right, then schedule them, with a link-in-bio page that can sell digital products. It publishes to eight networks and prices in flat plans from a free mobile tier to $47 a month.

From
$14 /mo
Free plan

Zoho Social is the scheduler inside Zoho's wider business suite: capable publishing, a monitoring dashboard, and reporting that plugs straight into Zoho CRM. Pricing splits into single-brand business plans, billed per brand per member, and flat agency plans for managing many brands.

From
$10 /mo
Free plan

Bottom line

Planoly and Zoho Social both cover the basics; the right one comes down to how you post. Planoly is the stronger pick for Instagram-led creators who plan their grid visually; choose Zoho Social for Businesses already using Zoho CRM or the wider Zoho suite.

Features compared

FeaturePlanolyZoho Social
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsNoYes
Bulk uploadNot assessedYes
Evergreen recyclingNoPartial
Team rolesYesYes
ApprovalsNot assessedYes
Link in bioYesYes

Platforms compared

NetworkPlanolyZoho Social
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessNoAuto
MastodonNoAuto
TelegramNoAuto

Pricing

Planoly

Free

Free
Seats
1
Accounts
1
Scheduled posts
10
  • 1 social set, 1 user (mobile app)
  • 10 uploads a month
  • Visual planner and link-in-bio

Starter

$16 /mo

$14/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $16/mo, $14 on annual
  • 1 social set, 1 user, unlimited uploads
  • Free link in bio; upgrade to Growth to add sets or users

Growth

Popular
$28 /mo

$24/mo billed annually

Seats
2
Accounts
2
Scheduled posts
Unlimited
  • $28/mo, $24 on annual
  • 2 social sets, 2 users, unlimited uploads
  • Extra social set $10/mo, extra user $5/mo

Pro

$55 /mo

$47/mo billed annually

Seats
6
Accounts
6
Scheduled posts
Unlimited
  • $55/mo, $47 on annual
  • 6 social sets, 6 users, unlimited uploads
  • Extra social set $8/mo, extra user $3/mo
  • Flat, quota-bundled plans: each tier bundles a number of social sets and users. A social set is one account per network (Instagram, TikTok, Pinterest, and so on), so one set covers your presence across the networks you connect.
  • Starter has no add-ons (you upgrade to grow). Growth and Pro let you buy extra sets ($10 then $8 a month) and extra users ($5 then $3 a month).
  • There's a free mobile plan (1 social set, 10 uploads a month).
  • Annual billing is up to 15% cheaper. Annual rates were read off the live pricing page; the Pro monthly figure is derived from the page's stated annual discount.
  • Prices are USD, read off the live pricing page.

Zoho Social

Free

Free
Seats
1
Accounts
6
  • 1 brand, 6 channels (Facebook, Instagram, X, LinkedIn profile and page, Google Business), 1 member
  • Home dashboard, drafts, basic publishing, 5 AI credits
  • Forever free after the 15-day all-access trial

Standard

$15 /mo

$10/mo billed annually

Seats
1
Accounts
12
  • $15/mo, $10 on annual (per brand, per member)
  • 1 brand, 12 channels (adds YouTube, Pinterest, TikTok, Mastodon, Threads, Bluesky), 1 member
  • Publishing calendar, multi-channel publishing, zurl shortener, summary reports, 40 AI credits

Professional

$40 /mo

$30/mo billed annually

Seats
1
Accounts
12
  • $40/mo, $30 on annual (per brand, per member)
  • 1 brand, 12 channels, 1 member
  • Adds bulk scheduling, repeat posting, post insights, monitoring dashboard, media library, RSS, messages, first comment

Premium

Popular
$65 /mo

$40/mo billed annually

Seats
3
Accounts
14
  • $65/mo, $40 on annual (per brand)
  • 1 brand, 14 channels (adds WhatsApp Business and Telegram Business), 3 members
  • Adds SmartQ, unified Inbox, content approvals and workflow, custom reports, UTM, Zoho CRM and Desk integration, 80 AI credits

Agency

$320 /mo

$230/mo billed annually

Seats
5
Accounts
140
  • $320/mo, $230 on annual
  • 10 brands, up to 140 channels, 5 members
  • Client invite, customizable client portal, agency-branded reports, all Premium features

Agency Plus

$460 /mo

$330/mo billed annually

Seats
5
Accounts
280
  • $460/mo, $330 on annual
  • 20 brands, up to 280 channels, 5 members
  • All Agency features, with 10 more brands available as add-ons
  • Zoho splits into business plans (one brand) and agency plans (many brands). The business tiers (Standard, Professional, Premium) are billed per brand per team member, so the headline is for a single brand with the bundled members; the agency tiers bundle 10 or 20 brands at a flat price.
  • Extra brands and members are add-ons: roughly $19.50 a brand each month and $10 a member each month on annual billing (a little more monthly, and the brand rate varies by plan), so a single-brand business with a few people climbs past the sticker price.
  • Annual billing is up to about 33% cheaper: Standard $10 vs $15, Professional $30 vs $40, Premium $40 vs $65 a month.
  • There's a forever-free plan (1 brand, 6 channels, 1 member) that kicks in after the 15-day all-access trial, no card required.
  • Records are USD. The live pricing page geo-locates and showed Australian dollars including GST here, so the USD list figures were taken from Zoho's US pricing and current third-party listings, then cross-checked by stripping the 10% GST from the AUD and converting (for example Premium A$66.91, less GST, times about 0.66, lands near $40).

Pros and cons

Planoly

  • Best-known Instagram feed/grid visual planner
  • Link-in-bio page that can sell digital products
  • Schedules to eight networks with AI captions and auto-responses
  • Free mobile plan and clear, cheap add-ons
  • Analytics are moderate, with no custom reports
  • No evergreen recycling or broad listening
  • No Bluesky or Google Business
  • Starter can't add sets or users without upgrading

Zoho Social

  • Deep Zoho CRM and Desk integration, a genuine differentiator
  • Direct publishing to a dozen channels, with monitoring and a unified inbox
  • Forever-free plan and a clear annual discount
  • Flat agency plans for managing many brands
  • Per-brand-per-member pricing plus add-ons gets fiddly
  • WhatsApp and Telegram are Premium-only
  • No evergreen recycling queue or visual feed planner
  • Listed business-plan prices are before brand and member add-ons

Planoly vs Zoho Social: FAQ

Is Planoly or Zoho Social cheaper?
Zoho Social is cheaper to start, from $10 against $14 for Planoly. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Planoly or Zoho Social have a free plan?
Both have a free plan, so you can try either one before paying.
Which is better, Planoly or Zoho Social?
Planoly is the stronger pick for Instagram-led creators who plan their grid visually, while Zoho Social is the better fit for businesses already using Zoho CRM or the wider Zoho suite. We don't score them; the right call comes down to how you post.