Head to head
Planoly vs Postwise
Last updated 4 June 2026
Planoly combines visual Instagram planning with creator-commerce tools, seven auto-publishing networks and reminder posting for X. USD paid plans start at $16 month-to-month or $14 monthly equivalent billed annually, with a separate free mobile allowance.
- From
- Free
- Free scheduling
- Yes
Postwise is an AI ghostwriting and growth tool for X, LinkedIn, and Threads. Its GhostWriter assistant drafts posts in your voice, it schedules them, and it layers on growth features. It's text-platform only, with no visual networks.
- From
- Currency confirmation pending
- Free scheduling
- No
Bottom line
Postwise is the pick for founders and creators building an audience on X and LinkedIn. Planoly fits Instagram-led creators who plan their grid visually better, and it's the only one of the two with a free scheduling plan.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Planoly has a free scheduling plan; Postwise doesn't, though it offers a 7-day trial.
- Planoly posts to 8 networks, Postwise to 3.
- Only Planoly reaches Instagram, Facebook, TikTok, Pinterest, and YouTube.
- Postwise auto-publishes X (Twitter); Planoly sends a reminder to post.
Features compared
| Feature | Planoly | Postwise |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Not confirmed | Not assessed |
| Bulk upload | Not assessed | Not assessed |
| Evergreen recycling | Not confirmed | Partial |
| Team roles | Not confirmed | Not confirmed |
| Approvals | Not assessed | Not confirmed |
| Link in bio | Yes | Not assessed |
Platforms compared
| Network | Planoly | Postwise |
|---|---|---|
| Auto | No | |
| Auto | No | |
| X (Twitter) | Reminder | Auto |
| Auto | Auto | |
| TikTok | Auto | No |
| Auto | No | |
| YouTube | Auto | No |
| Threads | Auto | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Planoly
Free
- Seats
- 1
- Accounts
- Not confirmed
- Scheduled posts
- 10
- 1 social set, 1 user (mobile app)
- 10 uploads a month
- Visual planner and link-in-bio
Starter
$14 a month billed annually
- Seats
- 1
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $16/mo, $14 on annual
- 1 social set, 1 user, unlimited uploads
- Free link in bio; upgrade to Growth to add sets or users
Growth
Popular$24 a month billed annually
- Seats
- 2
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $28/mo, $24 on annual
- 2 social sets, 2 users, unlimited uploads
- Extra social set $10/mo, extra user $5/mo
Pro
$47 a month billed annually
- Seats
- 6
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $55/mo, $47 on annual
- 6 social sets, 6 users, unlimited uploads
- Extra social set $8/mo, extra user $3/mo
- USD tariffs: Starter $16 monthly/$14 monthly equivalent annually; Growth $28/$24; Pro $55/$47. Annual plans are paid upfront.
- Plans include 1/2/6 social sets and 1/2/6 users. Each set permits one account per supported channel; set counts are not individual-account counts.
- Growth add-ons: $10 per set and $5 per user monthly; Pro: $8/$3. Starter cannot add either.
- Free mobile plan allows 10 uploads monthly. Paid plans have unlimited uploads and a 14-day trial.
- Current help documentation confirms the monthly prices directly; no price is derived from a rounded discount.
Postwise
Basic
Displayed $37 monthly, $29.6 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.
- Accounts
- 3
- Scheduled posts
- Not confirmed
- $37/mo, $29.60 on annual
- 3 social accounts, 500 AI posts a month, 3 months scheduling
- GhostWriter AI assistant, basic analytics
Boss
PopularDisplayed $59 monthly, $47.2 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.
- Accounts
- 5
- Scheduled posts
- Not confirmed
- $59/mo, $47.20 on annual
- 5 social accounts, 1,000 AI posts a month, 12 months scheduling
- Advanced analytics dashboard
Unlimited
Displayed $97 monthly, $77.6 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $97/mo, $77.60 on annual
- Unlimited accounts, posts, and scheduling
- Custom AI training, enterprise-grade analytics, priority support
- Basic/Boss/Unlimited display $37/$59/$97 monthly; annual billing advertises 20% off. Existing annual equivalents are calculated from that discount, not separately observed invoices.
- 500/1,000/unlimited are AI-generation allowances, not verified scheduling-volume caps. Scheduling horizons are three months/twelve months/unlimited.
- Seven-day trial advertised. Pricing FAQ says automatic paid conversion, while CTA says no card required; confirm actual checkout behavior.
- X, LinkedIn and Threads are the advertised publishing destinations. Billing currency remains to be explicitly confirmed.
Pros and cons
Planoly
- Visual Instagram grid planning
- Link-in-bio and creator-commerce features
- Seven auto-publishing networks plus X reminders
- Social Posting MCP and shareable analytics reports
- X requires manual completion from a reminder
- Starter cannot add sets or users
- Cross-network inbox and advanced report customization not established
- No advertised Bluesky or Google Business publishing
Postwise
- Strong AI ghostwriting with custom voices
- Scheduling up to a year ahead with growth tools
- Covers X, LinkedIn, and Threads
- Simple flat pricing with a 20% annual discount
- Text-platform focus; visual-network publishing not advertised
- Engagement inbox and listening not established
- AI posts are metered below Unlimited
- No permanent free plan advertised
Planoly vs Postwise: FAQ
- Is Planoly or Postwise cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Planoly or Postwise have a free plan?
- Planoly has a free plan; Postwise does not, though it offers a 7-day trial.
- Which is better, Planoly or Postwise?
- Planoly is the stronger pick for Instagram-led creators who plan their grid visually, while Postwise is the better fit for founders and creators building an audience on X and LinkedIn. We don't score them; the right call comes down to how you post.