Head to head

Pinterest scheduler vs Rella

vs

Pinterest lets business accounts schedule pins natively, free. It's the simplest way to queue pins in advance, but the caps are tight: one pin at a time, up to 30 days out, and only ten waiting in the queue.

From
Custom
Free plan

A collaboration tool first and a scheduler second, built for managers and agencies who work with clients.

From
$24 per member / mo
Free plan

Bottom line

Pinterest scheduler and Rella both cover the basics; the right one comes down to how you post. Pinterest scheduler is the stronger pick for Light pinners who want free scheduling; choose Rella for Social media managers.

Features compared

FeaturePinterest schedulerRella
AI captionsNot assessedYes
Basic analyticsYesPartial
Advanced reportsNoNot assessed
Bulk uploadNoPartial
Evergreen recyclingNoNot assessed
Team rolesNot assessedYes
ApprovalsNot assessedYes
Link in bioNot assessedNo

Platforms compared

NetworkPinterest schedulerRella
InstagramNoAuto
FacebookNoAuto
X (Twitter)NoAuto
LinkedInNoAuto
TikTokNoAuto
PinterestAutoAuto
YouTubeNoAuto
ThreadsNoAuto

Pricing

Pinterest scheduler

Free

Free
Seats
1
Accounts
1
Scheduled posts
10
  • Free for any Pinterest business account
  • Schedule pins up to 30 days ahead, one at a time
  • Up to 10 pins can be scheduled and waiting at once
  • Pinterest's native scheduler is free for business accounts; there's nothing to buy.
  • You schedule one pin at a time, up to 30 days out, with a maximum of 10 scheduled pins waiting. After scheduling you can change the date, title, board, description, and link, but not the image or video.
  • There's no bulk upload, which is the main reason high-volume pinners move to a third-party tool.

Rella

Pro

Custom

$24/mo billed annually

Accounts
Unlimited
  • $24 per member/mo (annual)
  • Unlimited client spaces
  • Calendar and Kanban
  • Approvals

Premium

Popular
Custom

$36/mo billed annually

Accounts
Unlimited
  • Branded sharing
  • Social inbox (Instagram)
  • Ella AI assistant

Premium Plus

Custom

$48/mo billed annually

Accounts
Unlimited
  • 1:1 onboarding
  • Priority support
  • More Ella AI
  • Custom branding
  • Priced per member (editor) seat; client 'Social Spaces' are unlimited and free.
  • The page defaults to annual prices; monthly figures are rendered client-side and were not captured.
  • The rella.co domain is a parked listing; the live product is at getrella.com.

Pros and cons

Pinterest scheduler

  • Free and built into Pinterest
  • Schedule up to 30 days ahead
  • Native analytics right alongside
  • Works on desktop and in the app
  • Only 10 scheduled pins at a time, one at a time
  • No bulk upload, calendar, or recycling
  • Can't change a pin's image after scheduling
  • Pinterest only

Rella

  • Unlimited client spaces included
  • Strong approval workflows and client-facing sharing
  • Kanban and task management
  • Instagram social inbox
  • Cost scales per seat
  • No link-in-bio
  • No Bluesky, Google Business, or Mastodon
  • Web app only, no native mobile app

Pinterest scheduler vs Rella: FAQ

Is Pinterest scheduler or Rella cheaper?
Rella starts at $24 per member / mo, while Pinterest scheduler is quoted custom, so Rella is the one with a public entry price.
Does Pinterest scheduler or Rella have a free plan?
Pinterest scheduler has a free plan; Rella does not, though it offers a 14-day trial.
Which is better, Pinterest scheduler or Rella?
Pinterest scheduler is the stronger pick for light pinners who want free scheduling, while Rella is the better fit for social media managers. We don't score them; the right call comes down to how you post.