Head to head
Mixpost vs Zoho Social
Last updated 4 June 2026
vs
Mixpost is a self-hosted, one-time-payment social scheduler. You run it on your own server and pay once, free for Lite, $299 for Pro, $1,199 for Enterprise, with unlimited accounts and team members and no monthly fees ever. Eleven networks unlock on Pro.
- From
- $299 one-time license
- Free plan
Zoho Social is the scheduler inside Zoho's wider business suite: capable publishing, a monitoring dashboard, and reporting that plugs straight into Zoho CRM. Pricing splits into single-brand business plans, billed per brand per member, and flat agency plans for managing many brands.
- From
- $10 /mo
- Free plan
Bottom line
Zoho Social is the pick for businesses already using Zoho CRM or the wider Zoho suite, and it's the cheaper start, from $10 a month. Mixpost fits developers and agencies comfortable self-hosting better.
Zoho Social starts cheaper, $10 a month against $299 one-time license for Mixpost. Zoho Social adds social listening and social inbox that Mixpost leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Zoho Social starts at $10 a month, Mixpost at $299 one-time license.
- Mixpost posts to 11 networks, Zoho Social to 12.
- Only Zoho Social reaches Telegram.
- Zoho Social has social listening; Mixpost doesn't.
- Zoho Social has social inbox; Mixpost doesn't.
Features compared
| Feature | Mixpost | Zoho Social |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Yes |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | No | Partial |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | Not assessed | Yes |
Platforms compared
| Network | Mixpost | Zoho Social |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | Auto | Auto |
| Mastodon | Auto | Auto |
| Telegram | No | Auto |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Mixpostflat pricing
Free plan available.
- Cheapest paid plan
- $299/mo
Whole-plan price; it doesn't scale per unit.
Zoho Socialflat pricing
Free plan available.
- Cheapest paid plan
- $10/mo
Whole-plan price; it doesn't scale per unit.
Mixpost
Lite
Free
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Free and open-source (self-hosted)
- Facebook Pages, X, and Mastodon only
- Calendar, media library, post versions and labels, community support
Pro
Popular$299 one-time license
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $299 one-time (1 year of updates, perpetual fallback license)
- All eleven networks, unlimited accounts and team members
- AI Assistant, advanced analytics, posting queue, approvals, API, webhooks, basic white-label
Enterprise
$1199 one-time license
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $1,199 one-time (1 year of updates)
- Everything in Pro, plus full white-label branding
- Subscription management, customer dashboard, billing and coupons, to resell as your own SaaS
- Mixpost is self-hosted only: you run it on your own server. Pricing is a one-time license, not a subscription. Lite is free and open-source, Pro is $299, Enterprise $1,199, each with a perpetual fallback license and one year of updates on the paid tiers.
- Unlimited social accounts and team members on every tier, with no per-seat fees.
- Lite is limited to Facebook Pages, X, and Mastodon; Pro and Enterprise unlock all eleven networks plus AI, analytics, the posting queue, approvals, and the API.
- Enterprise adds full white-label and subscription/billing tools so you can run Mixpost as your own SaaS. Non-profits get 30% off Pro.
- Prices are USD one-time payments, read off the live pricing page; the unit here is a license, not a monthly fee.
Zoho Social
Free
Free
- Seats
- 1
- Accounts
- 6
- 1 brand, 6 channels (Facebook, Instagram, X, LinkedIn profile and page, Google Business), 1 member
- Home dashboard, drafts, basic publishing, 5 AI credits
- Forever free after the 15-day all-access trial
Standard
$15 /mo
$10/mo billed annually
- Seats
- 1
- Accounts
- 12
- $15/mo, $10 on annual (per brand, per member)
- 1 brand, 12 channels (adds YouTube, Pinterest, TikTok, Mastodon, Threads, Bluesky), 1 member
- Publishing calendar, multi-channel publishing, zurl shortener, summary reports, 40 AI credits
Professional
$40 /mo
$30/mo billed annually
- Seats
- 1
- Accounts
- 12
- $40/mo, $30 on annual (per brand, per member)
- 1 brand, 12 channels, 1 member
- Adds bulk scheduling, repeat posting, post insights, monitoring dashboard, media library, RSS, messages, first comment
Premium
Popular$65 /mo
$40/mo billed annually
- Seats
- 3
- Accounts
- 14
- $65/mo, $40 on annual (per brand)
- 1 brand, 14 channels (adds WhatsApp Business and Telegram Business), 3 members
- Adds SmartQ, unified Inbox, content approvals and workflow, custom reports, UTM, Zoho CRM and Desk integration, 80 AI credits
Agency
$320 /mo
$230/mo billed annually
- Seats
- 5
- Accounts
- 140
- $320/mo, $230 on annual
- 10 brands, up to 140 channels, 5 members
- Client invite, customizable client portal, agency-branded reports, all Premium features
Agency Plus
$460 /mo
$330/mo billed annually
- Seats
- 5
- Accounts
- 280
- $460/mo, $330 on annual
- 20 brands, up to 280 channels, 5 members
- All Agency features, with 10 more brands available as add-ons
- Zoho splits into business plans (one brand) and agency plans (many brands). The business tiers (Standard, Professional, Premium) are billed per brand per team member, so the headline is for a single brand with the bundled members; the agency tiers bundle 10 or 20 brands at a flat price.
- Extra brands and members are add-ons: roughly $19.50 a brand each month and $10 a member each month on annual billing (a little more monthly, and the brand rate varies by plan), so a single-brand business with a few people climbs past the sticker price.
- Annual billing is up to about 33% cheaper: Standard $10 vs $15, Professional $30 vs $40, Premium $40 vs $65 a month.
- There's a forever-free plan (1 brand, 6 channels, 1 member) that kicks in after the 15-day all-access trial, no card required.
- Records are USD. The live pricing page geo-locates and showed Australian dollars including GST here, so the USD list figures were taken from Zoho's US pricing and current third-party listings, then cross-checked by stripping the 10% GST from the AUD and converting (for example Premium A$66.91, less GST, times about 0.66, lands near $40).
Pros and cons
Mixpost
- One-time payment, no subscriptions, with a free open-source Lite
- Unlimited accounts and team members, no per-seat fees
- Eleven networks plus AI, analytics, queue, approvals, and API on Pro
- Enterprise white-label lets you resell it as your own SaaS
- Self-hosted only; you handle hosting and maintenance
- Lite is limited to three networks
- No engagement inbox or listening
- Updates are included for one year, then renew
Zoho Social
- Deep Zoho CRM and Desk integration, a genuine differentiator
- Direct publishing to a dozen channels, with monitoring and a unified inbox
- Forever-free plan and a clear annual discount
- Flat agency plans for managing many brands
- Per-brand-per-member pricing plus add-ons gets fiddly
- WhatsApp and Telegram are Premium-only
- No evergreen recycling queue or visual feed planner
- Listed business-plan prices are before brand and member add-ons
Mixpost vs Zoho Social: FAQ
- Is Mixpost or Zoho Social cheaper?
- Zoho Social is cheaper to start, from $10 against $299 for Mixpost. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Mixpost or Zoho Social have a free plan?
- Both have a free plan, so you can try either one before paying.
- Which is better, Mixpost or Zoho Social?
- Mixpost is the stronger pick for developers and agencies comfortable self-hosting, while Zoho Social is the better fit for businesses already using Zoho CRM or the wider Zoho suite. We don't score them; the right call comes down to how you post.