Head to head

Hootsuite vs Mixpost

vs

Hootsuite does more than schedule: listening, a shared inbox, and deep reporting sit in one dashboard, and you pay for the breadth. It starts at $99 a user each month and there's no longer a free plan.

From
$99 per user / mo
Free plan

Mixpost is a self-hosted, one-time-payment social scheduler. You run it on your own server and pay once, free for Lite, $299 for Pro, $1,199 for Enterprise, with unlimited accounts and team members and no monthly fees ever. Eleven networks unlock on Pro.

From
$299 one-time license
Free plan

Bottom line

Hootsuite and Mixpost both cover the basics; the right one comes down to how you post. Hootsuite is the stronger pick for Small teams that need listening and reporting in one place; choose Mixpost for Developers and agencies comfortable self-hosting.

Features compared

FeatureHootsuiteMixpost
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadYesNot assessed
Evergreen recyclingNoNo
Team rolesYesYes
ApprovalsYesYes
Link in bioYesNot assessed

Platforms compared

NetworkHootsuiteMixpost
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyAutoAuto
Google BusinessNoAuto
MastodonNoAuto

Pricing

Hootsuite

Standard

$149 per user / mo

$99/mo billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $99 per user/mo on annual, $149 monthly
  • Up to 10 social accounts
  • Unlimited scheduling, AI assistant, one inbox
  • 7-day mention search, benchmark vs 5 competitors

Advanced

Popular
$399 per user / mo

$249/mo billed annually

Seats
1
Accounts
Unlimited
Scheduled posts
Unlimited
  • $249 per user/mo on annual, $399 monthly
  • Unlimited social accounts
  • Bulk schedule up to 350 posts at once
  • Custom reports, approval workflows, 30-day listening

Enterprise

Custom
Accounts
Unlimited
  • Custom pricing, 5+ users, unlimited accounts
  • SSO, employee advocacy (Amplify), premium listening
  • Salesforce, review management, compliance integrations
  • Priced per user/seat: the headline $99 / $249 is for one seat and multiplies by how many people you add.
  • No free plan. There's a 30-day trial, and the 25% trial-skip discount only applies on annual billing.
  • Annual billing is much cheaper than monthly: Standard is $99 vs $149 a seat, Advanced $249 vs $399.
  • Prices are USD list. Hootsuite renders prices client-side in local currency by region, so the annual figures were read off the live plans page and the monthly figures corroborated against current third-party listings.

Mixpost

Lite

Free
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Free and open-source (self-hosted)
  • Facebook Pages, X, and Mastodon only
  • Calendar, media library, post versions and labels, community support

Pro

Popular
$299 one-time license
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • $299 one-time (1 year of updates, perpetual fallback license)
  • All eleven networks, unlimited accounts and team members
  • AI Assistant, advanced analytics, posting queue, approvals, API, webhooks, basic white-label

Enterprise

$1199 one-time license
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • $1,199 one-time (1 year of updates)
  • Everything in Pro, plus full white-label branding
  • Subscription management, customer dashboard, billing and coupons, to resell as your own SaaS
  • Mixpost is self-hosted only: you run it on your own server. Pricing is a one-time license, not a subscription. Lite is free and open-source, Pro is $299, Enterprise $1,199, each with a perpetual fallback license and one year of updates on the paid tiers.
  • Unlimited social accounts and team members on every tier, with no per-seat fees.
  • Lite is limited to Facebook Pages, X, and Mastodon; Pro and Enterprise unlock all eleven networks plus AI, analytics, the posting queue, approvals, and the API.
  • Enterprise adds full white-label and subscription/billing tools so you can run Mixpost as your own SaaS. Non-profits get 30% off Pro.
  • Prices are USD one-time payments, read off the live pricing page; the unit here is a license, not a monthly fee.

Pros and cons

Hootsuite

  • Broad by design: scheduling, listening, inbox, and reporting together
  • Deep analytics and competitor benchmarking
  • Publishes to nine networks, including Bluesky and Threads
  • Strong approval workflows on Advanced and up
  • Expensive, and per-seat pricing climbs quickly
  • No free plan, and the entry price is $99 a month
  • Monthly billing costs far more than annual
  • The depth is overkill if you only schedule a few accounts

Mixpost

  • One-time payment, no subscriptions, with a free open-source Lite
  • Unlimited accounts and team members, no per-seat fees
  • Eleven networks plus AI, analytics, queue, approvals, and API on Pro
  • Enterprise white-label lets you resell it as your own SaaS
  • Self-hosted only; you handle hosting and maintenance
  • Lite is limited to three networks
  • No engagement inbox or listening
  • Updates are included for one year, then renew

Hootsuite vs Mixpost: FAQ

Is Hootsuite or Mixpost cheaper?
Hootsuite is cheaper to start, from $99 against $299 for Mixpost. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Hootsuite or Mixpost have a free plan?
Mixpost has a free plan; Hootsuite does not, though it offers a 30-day trial.
Which is better, Hootsuite or Mixpost?
Hootsuite is the stronger pick for small teams that need listening and reporting in one place, while Mixpost is the better fit for developers and agencies comfortable self-hosting. We don't score them; the right call comes down to how you post.