Head to head
Loomly vs Tailwind
Last updated 4 June 2026
Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.
- From
- $49a month, billed yearly
- Free scheduling
- No
Tailwind now sells Pinterest-only tools for new subscribers: scheduling and creation, SEO, engagement, or a bundle. Instagram and Facebook remain legacy-plan capabilities. Free onboarding actions are finite and do not reset monthly.
- From
- $17.99per Pinterest account a month, billed yearly
- Free scheduling
- No
Bottom line
Tailwind is the pick for Pinterest-focused marketers, and it's the cheaper start, from $17.99 per Pinterest account a month, billed yearly. Loomly fits teams and agencies that need approval rounds and client sign-off better, and it reaches LinkedIn and TikTok among others, which Tailwind doesn't.
Tailwind starts cheaper, $17.99 per Pinterest account a month, billed yearly against $49 a month, billed yearly for Loomly. They bill on different units, so the real gap depends on how much you run. Loomly brings a social inbox that Tailwind skips, while Tailwind has AI images Loomly doesn't.
Key differences
Where the two actually diverge, before the full tables.
- Tailwind starts at $17.99 per Pinterest account a month, billed yearly, Loomly at $49 a month, billed yearly.
- Loomly posts to 9 networks, Tailwind to 1.
- Only Loomly reaches LinkedIn, TikTok, YouTube, Threads, and Google Business.
- Loomly has a social inbox; Tailwind doesn't.
- Loomly has a Canva integration; Tailwind doesn't.
- Tailwind has AI images; Loomly doesn't.
- Tailwind has a posting queue; Loomly doesn't.
Features compared
| Feature | Loomly | Tailwind |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Yes |
| Bulk upload | Yes | Yes |
| Evergreen recycling | Partial | Not confirmed |
| Team roles | Yes | Not confirmed |
| Approvals | Yes | Not confirmed |
| Link in bio | No | Legacy only |
Platforms compared
| Network | Loomly | Tailwind |
|---|---|---|
| Auto | Legacy only | |
| Auto | Legacy only | |
| X (Twitter) | Not confirmed | No |
| Auto | No | |
| TikTok | Auto | No |
| Auto | Auto | |
| YouTube | Auto | No |
| Threads | Auto | No |
| Google Business | Auto | No |
| Snapchat | Reminder | Not assessed |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
No free plan; 15-day trial.
- Lowest public entry price
- $49 a month, billed yearly
Whole-plan price; it doesn't scale per unit.
No free plan; trial advertised.
- 1 unit · Pin Scheduling & Creation
- $29.99/mo~$17.99/mo annual
Lowest priced plan at each shown workload. Check the plan's included features before choosing it.
Loomly
Starter
Popular$49 a month billed annually
- Seats
- 3
- Accounts
- 12
- Scheduled posts
- Unlimited
- $65/mo, $49 on annual (25% off)
- 12 social accounts, 3 users, unlimited calendars
- AI Assistant, post generation, and AI replies (capped monthly usage)
- Scheduling, approval workflows, advanced analytics, link shorteners
Beyond
$249 a month billed annually
- Seats
- Unlimited
- Accounts
- 60
- Scheduled posts
- Unlimited
- $332/mo, $249 on annual (25% off)
- 60 social accounts, unlimited users, unlimited calendars
- Everything in Starter, with a larger monthly AI allowance
- Adds custom branding, custom roles and workflows, and calendar 2FA enforcement
Enterprise
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing for 61+ social accounts
- Unlimited users and calendars
- Everything in Beyond, plus priority support and pricing at scale
- Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
- There is no free plan, only a 15-day free trial of the top features, no card required.
- Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
- The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
- Nonprofits get a 50% lifetime discount with documentation.
Tailwind
Pin Scheduling & Creation
$17.99 per Pinterest account a month billed annually
- Accounts
- 1
- Per Pinterest account; 300 monthly credits
Bundle
$29.98 per Pinterest account a month billed annually
- Accounts
- 1
- All three tools; 400 monthly credits per Pinterest account
- New subscriptions changed September 25, 2026. Pro, Advanced and Max are legacy plans; current plans are per Pinterest account.
- Free access consists of one-time trial actions, not a recurring monthly publishing allowance.
- Scheduling uses one credit per Pin; AI, keyword research and Turbo also consume credits. Extra 100-credit packs cost USD10.
- Annual prices shown are monthly equivalents charged annually; each additional Pinterest account requires its own subscription.
- Separate non-scheduler modules: Pinterest SEO USD14.99 monthly / USD11.99 annual-equivalent and Pinterest Engagement at the same rates, each with 50 monthly credits. These are not scheduler entry plans.
What it really costs
Monthly cost by unit count. Per-unit tiers grow with usage; flat tiers keep their whole-plan price within the published allowance.
| units | Pin Scheduling & Creation | Bundle |
|---|---|---|
| 1 | $29.99/mo | $44.98/mo |
| 3 | $89.97/mo | $134.94/mo |
| 5 | $149.95/mo | $224.90/mo |
| 10 | $299.90/mo | $449.80/mo |
| 25 | $749.75/mo | $1,124.50/mo |
| 50 | $1,499.50/mo | $2,249/mo |
Monthly billing.
Pros and cons
Loomly
- Guided post creation with per-network mockups, post ideas, and optimization tips
- Multi-tier approval workflows with private or client-facing comments and version history
- AI for captions, replies, and analytics on every paid plan
- Current directory covers eight direct networks and Snapchat notifications
- Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
- No free plan and a $65 entry, then a steep jump to $332 for Beyond
- Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
- No evergreen recycling queue and no link-in-bio
- Social listening is capped at a few searches a month
Tailwind
- Modular Pinterest tools
- Smart scheduling and Pin spacing
- Website sync and AI-assisted Pin creation
- Current plans are Pinterest-only
- Each Pinterest account is billed separately
- Publishing and other actions share credits
- Legacy-plan migration changes capabilities
Loomly vs Tailwind: FAQ
- Is Loomly or Tailwind cheaper?
- Tailwind is cheaper to start, from $17.99 per Pinterest account a month, billed yearly against $49 a month, billed yearly for Loomly. Billing terms and included workloads can differ, so compare the required accounts and features.
- Does Loomly or Tailwind have a free plan?
- Neither has a free plan. At least one advertises a trial. Check each current trial offer and billing terms.
- Which is better, Loomly or Tailwind?
- Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Tailwind is the better fit for Pinterest-focused marketers. We don't score them; the right call comes down to how you post.
