Head to head
HeyOrca vs SocialPilot
Last updated 4 June 2026
HeyOrca is an agency tool organised around the client calendar: you get a calendar per client, unlimited users on it, and a sign-off flow where clients approve posts by email without logging in. It charges per calendar, $59 on Basic or $149 on Pro, with a 40% discount once you run five or more.
- From
- $59 per calendar / mo
- Free plan
SocialPilot is the value pick for agencies and small businesses: ten networks, bulk scheduling, a social inbox, AI, and white-label client reports, at prices well under the big suites. Plans run from $17 a month on annual billing, with extra accounts and users sold cheaply on the side.
- From
- $17 /mo
- Free plan
Bottom line
HeyOrca is the pick for agencies that want a calendar and approval flow per client, and it's the only one of the two with a free plan. SocialPilot fits agencies and SMBs who want broad coverage and client reporting on a budget better, and it's the cheaper start, from $17 a month.
SocialPilot starts cheaper, $17 a month against $59 per calendar / mo for HeyOrca. They bill on different units, so the real gap depends on how much you run. HeyOrca adds social listening and link in bio that SocialPilot leaves out.
Key differences
Where the two actually diverge, before the full tables.
- HeyOrca has a free plan; SocialPilot doesn't, though it offers a 14-day trial.
- SocialPilot starts at $17 a month, HeyOrca at $59 per calendar / mo.
- HeyOrca posts to 9 networks, SocialPilot to 10.
- Only SocialPilot reaches Bluesky.
- HeyOrca has social listening; SocialPilot doesn't.
- HeyOrca has link in bio; SocialPilot doesn't.
Features compared
| Feature | HeyOrca | SocialPilot |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Yes |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | No | Partial |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | Yes | No |
Platforms compared
| Network | HeyOrca | SocialPilot |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | No | Auto |
| Google Business | Auto | Auto |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Free plan available.
- 1 calendar
- $59/mo
- 5 calendarsTypical
- $271/mo
Cheapest plan: Basic.
No free plan; 14-day trial.
- Cheapest paid plan
- $17/mo
Whole-plan price; it doesn't scale per unit.
HeyOrca
Free
- Seats
- 1
- Accounts
- 2
- Scheduled posts
- 15
- 1 calendar, 2 social accounts, 1 user
- 15 scheduled posts a month
- Inspo library, Instagram bio link, AI tools, mobile app
Basic
- Seats
- Unlimited
- Accounts
- 10
- Scheduled posts
- Unlimited
- $59 per calendar/mo, unlimited users, 10 social accounts per calendar
- Unlimited scheduling, approval workflows, Canva, best time to post, custom branding
- Reporting ($59), social inbox ($39), and listening ($39) are paid add-ons per calendar
Pro
Popular- Seats
- Unlimited
- Accounts
- 10
- Scheduled posts
- Unlimited
- $149 per calendar/mo, unlimited users, 10 social accounts per calendar
- Everything in Basic, with reporting, social inbox, and listening included
- Advanced and custom reports, competitor analysis, sentiment, Instagram demographics
Enterprise
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing for managing many clients
- White-label onboarding, priority support, ongoing training
- Dedicated account management
- Priced per calendar, which is HeyOrca's word for a brand or client: the headline $59 / $149 is for one calendar, and you pay again for each one. Every paid calendar includes unlimited users and 10 social accounts.
- There's a 40% volume discount once you run 5 or more calendars, so the per-calendar rate drops to roughly $35 on Basic and $89 on Pro at agency scale; the cost-at-scale table reflects that. Annual billing is a further 15% off.
- Extra social accounts beyond the 10 per calendar are $10 a month each.
- On Basic, reporting ($59/mo), the social inbox ($39/mo), and social listening ($39/mo) are paid add-ons per calendar; Pro bundles all three in.
- There's a genuine Free plan (1 calendar, 2 social accounts, 1 user, 15 posts a month) plus a 14-day trial of Pro, no card required.
- Prices are USD, read off the live pricing page and cross-checked against current third-party listings.
What it really costs
HeyOrca charges per calendar, so the headline price is for one. Here is the monthly cost as you connect more, with the 5-calendar row marked as a realistic setup.
| calendars | Basic | Pro |
|---|---|---|
| 1 | $59/mo | $149/mo |
| 3 | $177/mo | $447/mo |
| 5Typical | $271/mo | $685/mo |
| 10 | $446/mo | $1130/mo |
| 25 | $971/mo | $2465/mo |
| 50 | $1846/mo | $4690/mo |
Monthly billing. Volume discounts lower the per-calendar rate at higher counts.
SocialPilot
Essentials
$17/mo billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- Unlimited
- $20/mo, $17 on annual ($204/yr)
- 5 social accounts, 1 user, 500 AI credits
- Scheduling, content library, analytics
Standard
$34/mo billed annually
- Seats
- 3
- Accounts
- 10
- Scheduled posts
- Unlimited
- $40/mo, $34 on annual ($408/yr)
- 10 social accounts, 3 users, 1,000 AI credits
- Adds bulk scheduling, the social inbox, and team collaboration
Premium
Popular$85/mo billed annually
- Seats
- 6
- Accounts
- 20
- Scheduled posts
- Unlimited
- $100/mo, $85 on annual ($1,020/yr)
- 20 social accounts, 6 users, 5,000 AI credits
- Adds advanced analytics, client approvals, custom and white-label reports
Ultimate
$170/mo billed annually
- Seats
- Unlimited
- Accounts
- 40
- Scheduled posts
- Unlimited
- $200/mo, $170 on annual ($2,040/yr)
- 40 social accounts, unlimited users, unlimited AI credits
- Advanced security, dedicated account manager, migration support
Enterprise
- Seats
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing, custom accounts, unlimited users
- Unlimited AI credits, dedicated account manager
- SSO and API access
- Flat, quota-bundled plans: each tier bundles social accounts, users, and AI credits. Extra accounts are $4 a month each on every plan, and extra users are $5 a month on Standard and Premium, so the real cost depends on how many of each you add.
- There's no free plan, only a 14-day trial, no card required.
- Annual billing is a flat 15% off: Essentials works out to $17 a month, Standard $34, Premium $85, Ultimate $170.
- AI credits are metered per plan (500, 1,000, 5,000, then unlimited). White-label reports and client approvals start on Premium.
- Prices are USD. The live pricing page geo-located to Australia and showed AUD here, so the USD figures were taken from the page's USD view and cross-checked by converting the AUD (for example A$263.50 times about 0.66 lands near the $170 Ultimate annual rate).
Pros and cons
HeyOrca
- Client approvals without the client needing an account
- Unlimited users on every paid plan
- Per-calendar pricing with a 40% volume discount at scale
- Reporting, inbox, and listening all included on Pro
- On Basic, reporting, inbox, and listening are paid add-ons
- No evergreen recycling
- Per-calendar pricing adds up before the volume discount kicks in
- Paid plans are priced for teams, not solo creators
SocialPilot
- Excellent value: ten networks and agency features well under the big suites
- Bulk scheduling, social inbox, and white-label client reports
- Cheap extra-account and extra-user add-ons
- Clear, flat plans with a flat 15% annual discount
- No real evergreen recycling and no visual feed planner
- No broad social listening or link-in-bio
- AI is metered by credits on the lower plans
- Client approvals and white-label start on Premium
HeyOrca vs SocialPilot: FAQ
- Is HeyOrca or SocialPilot cheaper?
- SocialPilot is cheaper to start, from $17 against $59 for HeyOrca. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does HeyOrca or SocialPilot have a free plan?
- HeyOrca has a free plan; SocialPilot does not, though it offers a 14-day trial.
- Which is better, HeyOrca or SocialPilot?
- HeyOrca is the stronger pick for agencies that want a calendar and approval flow per client, while SocialPilot is the better fit for agencies and SMBs who want broad coverage and client reporting on a budget. We don't score them; the right call comes down to how you post.