Head to head

Gain vs Pallyy

vs

Gain is a content-approval tool first and a scheduler second. Its whole point is getting client sign-off without friction: clients review and approve posts by email or SMS without logging in, channels are unlimited, and you pay by team size and client count rather than per account.

From
$99 /mo
Free plan

Pallyy is an affordable, well-designed scheduler that people reach for mainly for its Instagram grid planner, social inbox, and bio link. It publishes to nine networks and prices in flat plans from $15 a month, with social sets and users added cheaply.

From
$11 /mo
Free plan

Bottom line

Gain and Pallyy both cover the basics; the right one comes down to how you post. Gain is the stronger pick for Agencies whose bottleneck is client review and sign-off; choose Pallyy for Creators and freelancers who want an affordable, polished planner.

Features compared

FeatureGainPallyy
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsNoYes
Bulk uploadNot assessedYes
Evergreen recyclingNoYes
Team rolesYesYes
ApprovalsYesYes
Link in bioNoYes

Platforms compared

NetworkGainPallyy
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeNoAuto
ThreadsAutoAuto
Google BusinessAutoAuto

Pricing

Gain

Starter

$119 /mo

$99/mo billed annually

Seats
3
Accounts
Unlimited
Scheduled posts
Unlimited
  • $119/mo, $99 on annual
  • Up to 3 team members, up to 6 client workspaces, unlimited social accounts
  • Unlimited approval workflows and client reviewers, content calendar, AI writing assistant

Agency

Popular
$239 /mo

$199/mo billed annually

Seats
6
Accounts
Unlimited
Scheduled posts
Unlimited
  • $239/mo, $199 on annual
  • Up to 6 team members, up to 12 client workspaces, unlimited social accounts
  • Adds white-label and more capacity

Agency Premium

$479 /mo

$399/mo billed annually

Seats
20
Accounts
Unlimited
Scheduled posts
Unlimited
  • $479/mo, $399 on annual
  • Up to 20 team members, up to 30 client workspaces, unlimited social accounts

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing, as many team members and workspaces as you need
  • Unlimited social accounts, advanced support
  • Flat, quota-bundled plans: each tier bundles team members and workspaces (one per client), with unlimited social accounts on every plan, so the price scales by team size and client count rather than per channel.
  • Client reviewers are unlimited and don't count against your seats: clients approve or reject posts by email or SMS without needing a Gain account.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing is about 17% cheaper: Starter is $99 a month versus $119, Agency $199 versus $239, Agency Premium $399 versus $479.
  • White-label is included from the Agency plan up.
  • Prices are USD, read off the live pricing page by toggling monthly and annual.

Pallyy

Starter

$15 /mo

$11/mo billed annually

Seats
1
Accounts
1
Scheduled posts
20
  • $15/mo, 1 social set (max 2 social accounts), 1 user
  • 20 posts a month, basic analytics
  • Extra social sets $10/mo each

Pro

Popular
$25 /mo

$19/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $25/mo, 1 social set (max 10 social accounts), 1 user
  • Unlimited posts, social inbox, content queue, approvals, advanced analytics
  • Extra social sets $10/mo each

Agency

$99 /mo

$74/mo billed annually

Seats
3
Accounts
10
Scheduled posts
Unlimited
  • $99/mo, 10 social sets, 3 users
  • Adds custom reporting and tiered user access
  • Extra social sets and users $10/mo each

Scale

$199 /mo

$149/mo billed annually

Seats
10
Accounts
30
Scheduled posts
Unlimited
  • $199/mo, 30 social sets, 10 users
  • Highest storage and the full feature set
  • Flat, quota-bundled plans: each tier bundles social sets and users. A social set holds up to 2 social accounts on Starter and up to 10 from Pro up. Extra social sets and users are $10 a month each.
  • There's no free plan (Pallyy dropped its old free tier); the way in is a 14-day trial.
  • Annual billing saves up to 25%; the annual per-month figures here are derived from that stated discount.
  • Prices are USD, read off the live pricing page.

Pros and cons

Gain

  • Best-in-class client approvals: sign off by email or SMS, no account needed
  • Unlimited client reviewers and unlimited social accounts on every plan
  • Flat pricing by team and client count, with white-label from Agency up
  • Revision tracking through each feedback round
  • No social inbox, listening, or evergreen recycling
  • Light analytics and reporting
  • No YouTube or Bluesky
  • Priced for teams, with the entry plan at $99 a month

Pallyy

  • Strong Instagram grid planner in a clean, easy interface
  • Social inbox, approvals, recycling, and a bio link included
  • Cheap, flat pricing with $10 social-set and user add-ons
  • Nine networks supported
  • No social listening or competitor tracking
  • Reporting is light until the Agency plan
  • No free plan
  • Aimed at solos and small teams, not enterprise

Gain vs Pallyy: FAQ

Is Gain or Pallyy cheaper?
Pallyy is cheaper to start, from $11 against $99 for Gain. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Gain or Pallyy have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Gain or Pallyy?
Gain is the stronger pick for agencies whose bottleneck is client review and sign-off, while Pallyy is the better fit for creators and freelancers who want an affordable, polished planner. We don't score them; the right call comes down to how you post.