Head to head
Gain vs Maeve Social
Last updated 3 August 2026
Gain is a content-approval tool first and a scheduler second. Its whole point is getting client sign-off without friction: clients review and approve posts by email or SMS without logging in, channels are unlimited, and you pay by team size and client count rather than per account.
- From
- Check billing term
- Free scheduling
- No
Maeve Social brings the brief, the content plan, nine-network publishing and client sign-off into one workspace, with an inbox and reporting to carry the work through after publication.
- From
- $20a month, billed yearly
- Free scheduling
- No
Bottom line
Gain is the pick for agencies whose bottleneck is client review and sign-off. Maeve Social fits teams keeping briefs, planning, drafts and publishing together better.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Features compared
| Feature | Gain | Maeve Social |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Not confirmed | Yes |
| Bulk upload | Not assessed | Not assessed |
| Evergreen recycling | Partial | Partial |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | Not confirmed | Not assessed |
Platforms compared
| Network | Gain | Maeve Social |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Google Business | Auto | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
No free plan; 3-day trial.
- Lowest public entry price
- $20 a month, billed yearly
Whole-plan price; it doesn't scale per unit.
Gain
Starter
Verify monthly
- Seats
- 3
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- USD 99/month billed annually; current month-to-month tariff not re-established
- Up to 3 team members, up to 6 client workspaces, unlimited social accounts
- Unlimited approval workflows and client reviewers, content calendar, AI writing assistant
Agency
PopularVerify monthly
- Seats
- 6
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- USD 199/month billed annually; current month-to-month tariff not re-established
- Up to 6 team members, up to 12 client workspaces, unlimited social accounts
- Adds white-label and more capacity
Agency Premium
Verify monthly
- Seats
- 20
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- USD 399/month billed annually; current month-to-month tariff not re-established
- Up to 20 team members, up to 30 client workspaces, unlimited social accounts
Enterprise
- Seats
- Not confirmed
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing, contracted member and workspace capacity
- Unlimited social accounts, advanced support
- Annual cards list USD99/199/399 monthly equivalents with 3/6/20 members and 6/12/30 workspaces. Current month-to-month totals need confirmation.
- Unlimited reviewers, channels, posts and approval workflows; storage is 15/100/500 GB, with unlimited storage on Enterprise.
- Fourteen-day trial; no free ongoing plan listed. Enterprise members and workspaces are contract-specific.
- The pricing page advertises a 20% yearly saving; do not derive monthly prices from that badge.
Maeve Social
Basic
$20 a month billed annually
- Seats
- 1
- Accounts
- 20
- Scheduled posts
- Not confirmed
- $25/month or $240/year ($20/month equivalent)
- 1 user, 2 workspaces, 20 social connections
- 20 GB storage and 800 monthly AI credits
- Workbench, calendar, grid planner, recurring posts, inbox and account analytics
- API, CLI and MCP access; 1 tracked Instagram competitor
Standard
Popular$79.17 a month billed annually
- Seats
- 5
- Accounts
- 50
- Scheduled posts
- Not confirmed
- $99/month or $950/year (about $79.17/month equivalent)
- 5 users, 5 workspaces, 50 social connections
- 50 GB storage and 1,500 monthly AI credits
- Team approvals, guest client reviews, client upload links and shared calendar snapshots
- Aggregate analytics, branded PDFs and scheduled report delivery
- Instagram/Facebook auto-replies; 5 tracked Instagram competitors
Premium
$158.33 a month billed annually
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Not confirmed
- $199/month or $1,900/year (about $158.33/month equivalent)
- Unlimited users, workspaces and social connections as advertised
- 100 GB storage and 3,000 monthly AI credits
- 15 tracked Instagram competitors and team performance insights
- Advertised dedicated success manager and phone support
- Public USD monthly prices are $25/$99/$199. Annual bills are $240/$950/$1,900, equivalent to $20/about $79.17/about $158.33 per month. The vendor displays rounded annual equivalents of $20/$79/$158. Checkout shows applicable taxes and currency; App Store pricing follows its store listing.
- Whole-plan bundles include users, workspaces and social connections. One account on one network counts as one connection. Premium advertises unlimited users, workspaces and connections, alongside its 100 GB storage, 3,000 monthly AI credits and 15 tracked Instagram competitors.
- Every plan offers a three-day trial, with a card collected at web trial checkout. AI-credit top-ups are available at 50 credits per USD, with a $10 minimum.
- Subscriptions renew automatically. Cancellation generally takes effect at the end of the paid period, with refunds governed by the published terms and applicable law. Apple-billed subscriptions are managed through Apple.
Pros and cons
Gain
- Best-in-class client approvals: sign off by email or SMS, no account needed
- Unlimited client reviewers and unlimited social accounts on every plan
- Flat pricing by team and client count, with white-label from Agency up
- Revision tracking through each feedback round
- Storage quotas on self-service plans
- Current monthly tariff needs confirmation
- X analytics discontinued
- YouTube insights cover only the last 30 days
Maeve Social
- Nine publishing networks, including Google Business Profile
- Workbench docs, canvas and tables connected to real posts
- Staged approvals and no-login client reviews on Standard
- Branded PDFs and scheduled report delivery on Standard
- API, CLI and MCP access from Basic
- Reusable media, captions and replies, with Canva and Google Drive imports
Gain vs Maeve Social: FAQ
- Is Gain or Maeve Social cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Gain or Maeve Social have a free plan?
- Neither has a free plan. At least one advertises a trial. Check each current trial offer and billing terms.
- Which is better, Gain or Maeve Social?
- Gain is the stronger pick for agencies whose bottleneck is client review and sign-off, while Maeve Social is the better fit for teams keeping briefs, planning, drafts and publishing together. We don't score them; the right call comes down to how you post.