Head to head
ContentCal vs Ocoya
Last updated 4 June 2026
ContentCal was a well-liked UK content calendar built around planning and approvals. Adobe bought it in December 2021, closed the standalone product on 31 March 2023, and rolled its features into Adobe Express, so it's here for the record rather than as a tool you can buy.
- From
- Custom
- Free plan
Ocoya is an AI-first content tool with scheduling attached. It generates captions and visuals, pulls products straight from Shopify or WooCommerce to build posts, and publishes to seven networks. The draw is content creation, not engagement or reporting depth.
- From
- $12 /mo
- Free plan
Bottom line
Ocoya is the pick for solo marketers and creators who want AI to generate content, and it's the cheaper start, from $12 a month. ContentCal fits most setups better, and it adds social inbox that Ocoya leaves out.
Ocoya publishes a price, from $12 a month; ContentCal is quote-only. ContentCal adds social inbox that Ocoya leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Ocoya starts at $12 a month; ContentCal is quote-only.
- Only ContentCal reaches Google Business.
- Only Ocoya reaches YouTube.
- Ocoya auto-publishes TikTok; ContentCal sends a reminder to post.
- ContentCal has social inbox; Ocoya doesn't.
Features compared
| Feature | ContentCal | Ocoya |
|---|---|---|
| AI captions | Not assessed | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Not assessed | Not assessed |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | Not assessed | No |
| Team roles | Yes | Yes |
| Approvals | Yes | Not assessed |
| Link in bio | Not assessed | Not assessed |
Platforms compared
| Network | ContentCal | Ocoya |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Reminder | Auto |
| Auto | Auto | |
| YouTube | No | Auto |
| Google Business | Auto | No |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
No free plan; 7-day trial.
- Cheapest paid plan
- $12/mo
Whole-plan price; it doesn't scale per unit.
ContentCal
- ContentCal was acquired by Adobe in December 2021 and the standalone product closed on 31 March 2023. You can no longer buy it.
- Its content calendar and scheduling features were folded into Adobe Express as the Content Scheduler, which is reviewed separately.
- When it ran, ContentCal sold flat monthly plans (a Pro tier and a larger Company tier); those plans no longer exist, so no current pricing applies.
Ocoya
Bronze
$12/mo billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- Unlimited
- $15/mo, $12 on annual
- 1 workspace, 1 user, 5 social profiles
- 100 AI credits a month
Silver
$31/mo billed annually
- Seats
- 5
- Accounts
- 20
- Scheduled posts
- Unlimited
- $39/mo, $31 on annual
- 5 workspaces, 5 users, 20 social profiles
- 500 AI credits a month
Gold
Popular$63/mo billed annually
- Seats
- 20
- Accounts
- 50
- Scheduled posts
- Unlimited
- $79/mo, $63 on annual
- 20 workspaces, 20 users, 50 social profiles
- 1,500 AI credits a month
Diamond
$127/mo billed annually
- Seats
- 50
- Accounts
- 150
- Scheduled posts
- Unlimited
- $159/mo, $127 on annual
- Unlimited workspaces, 50 users, 150 social profiles
- Unlimited AI credits
Enterprise
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing for very large teams
- Custom limits and support
- Flat, quota-bundled plans by workspaces, users, social profiles, and AI credits. AI credits are metered (100, 500, 1,500, then unlimited).
- There's no free plan, only a 7-day trial. Annual billing is 20% cheaper.
- Ocoya leans on AI and e-commerce: it connects Shopify and WooCommerce to auto-create posts from products, and generates both copy and visuals.
- Prices are USD, read off the live pricing page.
Pros and cons
ContentCal
- Clean, approachable content calendar and content hub
- Strong, simple approval workflows
- Good team and client collaboration
- Discontinued on 31 March 2023; no longer sold
- Folded into Adobe Express, with a different shape and focus
- Existing comparisons that still list it are out of date
Ocoya
- Strong AI for both copy and visuals
- E-commerce: auto-create posts from Shopify and WooCommerce products
- Reasonable, workspace-based pricing
- Design templates and link shortening built in
- No engagement inbox, listening, or recycling
- Network list stops at seven; no Threads, Bluesky, or Google Business
- No free plan
- Small company with a short track record
ContentCal vs Ocoya: FAQ
- Is ContentCal or Ocoya cheaper?
- Ocoya starts at $12 per month, while ContentCal is quoted custom, so Ocoya is the one with a public entry price.
- Does ContentCal or Ocoya have a free plan?
- Neither has a free plan. You get a free trial to test things, then you pay.
- Which is better, ContentCal or Ocoya?
- ContentCal is the stronger pick for most people, while Ocoya is the better fit for solo marketers and creators who want AI to generate content. We don't score them; the right call comes down to how you post.