Head to head
Buffer vs Ocoya
Last updated 13 October 2026
Buffer offers a free three-channel plan with ten queued posts per channel, plus per-channel paid plans. It suits a solo publishing routine; teams should check its client-access limitations before using one organization for separate clients.
- From
- Free
- Free scheduling
- Yes
Ocoya combines AI production, social publishing and product/RSS workflows. Current Starter, Team and Agency plans meter credits; the WooCommerce trigger runs on first publication rather than later product edits.
- From
- Check current price
- Free scheduling
- No
Bottom line
Ocoya is the pick for teams preparing product-led content from structured briefs. Buffer fits solo creators better, and it's the only one of the two with a free scheduling plan.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Buffer has a free scheduling plan; Ocoya doesn't, though it offers a 7-day trial.
- Buffer posts to 12 networks, Ocoya to 11.
- Buffer has a Canva integration; Ocoya doesn't.
Features compared
| Feature | Buffer | Ocoya |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Partial | Not assessed |
| Bulk upload | Yes | Yes |
| Evergreen recycling | No | No |
| Team roles | Yes | Not confirmed |
| Approvals | Yes | Not assessed |
| Link in bio | Yes | Yes |
Platforms compared
| Network | Buffer | Ocoya |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | Auto | Auto |
| Mastodon | Auto | Auto |
| Substack Notes | Auto | Not assessed |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan available.
- 1 channel · Essentials
- $6/mo~$5/mo annual
- 9 channels · EssentialsTypical
- $54/mo~$45/mo annual
Lowest priced plan at each shown workload. Check the plan's included features before choosing it.
Buffer
Free
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 10
- 3 connected channels
- 10 scheduled posts waiting per channel, replenished after publication
- One user; unlimited drafts
Essentials
Popular$5 per channel a month billed annually
- Seats
- 1
- Accounts
- 1
- Scheduled posts
- Unlimited
- $6 per channel/mo, $5 on annual
- Analytics
- Engagement tools
Team
$10 per channel a month billed annually
- Seats
- Unlimited
- Accounts
- 1
- Scheduled posts
- Unlimited
- $12 per channel/mo, $10 on annual
- Unlimited team members
- Approvals
- Free has three channels and ten queued posts per channel at a time. It is not a ten-post monthly allowance.
- Paid plans charge for every connected channel, including the original free three. Rates above ten channels are marginal volume bands.
- The annual figures are monthly equivalents of annual channel tariffs; the yearly Essentials rate for channels 51+ is $20, not twelve times its $1 monthly rate.
- Paid scheduling is subject to a 5,000 queued-post fair-use ceiling per channel. Prices exclude applicable taxes.
What it really costs
Monthly cost by channel count. Per-unit tiers grow with usage; flat tiers keep their whole-plan price within the published allowance, with the 9-channel row marked as a realistic setup.
| channels | Essentials | Team |
|---|---|---|
| 1 | $6/mo | $12/mo |
| 3 | $18/mo | $36/mo |
| 5 | $30/mo | $60/mo |
| 9Typical | $54/mo | $108/mo |
| 10 | $60/mo | $120/mo |
| 25 | $120/mo | $180/mo |
| 50 | $195/mo | $255/mo |
Monthly billing. Volume discounts lower the per-channel rate at higher counts. Annual billing takes about 2 months off.
Ocoya
Starter
Displayed $29/month; currency and tax need confirmation.
- Seats
- 1
- Accounts
- 5
- One user and five profiles
- 300 credits; evaluate actual generation and workflow use
Team
PopularDisplayed $79/month; currency and tax need confirmation.
- Seats
- 5
- Accounts
- 20
- Five users and twenty profiles
- 1,500 credits
Agency
Displayed $199/month; currency and tax need confirmation.
- Seats
- 20
- Accounts
- 100
- Twenty users and one hundred profiles
- 5,000 credits
- Current plans are Starter, Team and Agency; credit allowances are 300/1,500/5,000 respectively.
- Displayed monthly prices are $29/$79/$199. Currency is not independently established here and annual totals are not derived from a discount slogan.
- Product and RSS workflows can generate content and save drafts or publish. Credit use and accepted output are separate quantities.
- The WooCommerce trigger fires when a product first goes live; later product edits do not re-post or establish synchronization of existing drafts.
Pros and cons
Buffer
- Free three-channel plan with replenishing queues
- Wide network coverage including Substack Notes
- Paid plan volume bands and Team approvals
- API/MCP and automation integrations
- Per-channel pricing adds up quickly
- CSV import supports text and single images; create videos and carousels in the composer
- No evergreen recycling
- Analytics are basic
Ocoya
- AI copy and visual production tools
- Product and RSS trigger workflows
- Workflow actions can save drafts or publish
- Current plans specify users, profiles and credit allowances
- Later WooCommerce product edits do not re-post
- Credits vary by production and workflow use
- Inbox coverage and eligible tiers need confirmation
- Current billing currency and annual totals need confirmation
Buffer vs Ocoya: FAQ
- Is Buffer or Ocoya cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Buffer or Ocoya have a free plan?
- Buffer has a free plan; Ocoya does not, though it offers a 7-day trial.
- Which is better, Buffer or Ocoya?
- Buffer is the stronger pick for solo creators, while Ocoya is the better fit for teams preparing product-led content from structured briefs. We don't score them; the right call comes down to how you post.