Head to head

Birdeye vs Planable for Agencies

vs

Birdeye is a reputation and customer-experience platform, reviews, listings, messaging, surveys, with social media management bolted on. It's priced per location, from around $299 a month, and aimed at multi-location brands rather than creators or small teams.

From
$299 per location / mo
Free plan

Planable for Agencies is the same Planable, framed for client work. Each client gets a workspace with its own pages and approval flow, comments sit inline on the post, and users are unlimited, so the whole team and the client can pile in at no extra cost. It's priced per workspace.

From
$33 per workspace / mo
Free plan

Bottom line

Birdeye and Planable for Agencies both cover the basics; the right one comes down to how you post. Birdeye is the stronger pick for Multi-location brands and franchises focused on reviews and reputation; choose Planable for Agencies for Agencies whose bottleneck is client review and approval.

Features compared

FeatureBirdeyePlanable for Agencies
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesNot assessed
Bulk uploadNot assessedNot assessed
Evergreen recyclingNoNot assessed
Team rolesYesYes
ApprovalsYesYes
Link in bioNot assessedNot assessed

Platforms compared

NetworkBirdeyePlanable for Agencies
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsNoAuto
Google BusinessAutoAuto

Pricing

Birdeye

Starter

$299 per location / mo
  • About $299 per location/mo
  • Core review management and reputation tools
  • Basic social publishing

Growth

Popular
$349 per location / mo
  • About $349 per location/mo
  • Adds Social AI for publishing and replies
  • Reviews, listings, messaging, and analytics

Dominate

$449 per location / mo
  • About $449 per location/mo
  • Adds a dedicated chatbot AI
  • Full reputation, social, and customer-experience suite
  • Birdeye is priced per location, starting around $299 (Starter), $349 (Growth), and $449 (Dominate) a month per location. These are starting rates; multi-location and enterprise deals are custom-quoted, and many buyers negotiate.
  • It's a reputation and customer-experience platform first, reviews, listings, webchat, surveys, and referrals, with social media management as one module. Social AI arrives on Growth.
  • There's no free plan and no public self-serve checkout; you go through sales.
  • Prices are USD from current listings; Birdeye doesn't publish a fixed price ladder, so treat these as approximate starting points.

Planable for Agencies

Basic

$39 per workspace / mo

$33/mo billed annually

Seats
Unlimited
Accounts
4
Scheduled posts
60
  • $39 per workspace/mo, $33 on annual
  • Unlimited users, 4 social pages and 60 posts per workspace
  • Feed and Calendar views, optional approval

Pro

Popular
$59 per workspace / mo

$49/mo billed annually

Seats
Unlimited
Accounts
10
Scheduled posts
150
  • $59 per workspace/mo, $49 on annual
  • Unlimited users, 10 pages and 150 posts per workspace
  • Grid view, required approval, version history

Enterprise

Custom
Seats
Unlimited
Accounts
50
Scheduled posts
Unlimited
  • Custom pricing, for more than 5 workspaces
  • Multi-level approvals, SSO, dedicated account manager
  • 50 pages per workspace, unlimited posts
  • This is the same product as Planable, reviewed in full separately; this entry frames its agency use, a separate workspace per client with unlimited users.
  • Priced per workspace (Planable's word for a brand or client): $39 or $59 a month each, up to five before Enterprise. Users are unlimited on every plan, which is the key agency saving.
  • Two paid add-ons sit on top per workspace: Analytics at $14/mo and the Engagement inbox at $9/mo.
  • Prices are USD; the full plan and feature detail are in the main Planable review.

Pros and cons

Birdeye

  • Best-in-class review and reputation management
  • Social publishing, inbox, and AI in the same platform
  • Revenue-tied outcome dashboards and listening
  • Built for multi-location scale
  • Social is a secondary module, not a dedicated scheduler
  • Expensive: per-location pricing from ~$299/mo, sales-led only
  • No free plan or self-serve checkout
  • Overkill if reputation isn't your priority

Planable for Agencies

  • A workspace per client with its own approval flow
  • Unlimited users and client reviewers at no extra cost
  • Inline comments, per-network previews, and version history
  • Multi-level approvals on Enterprise
  • Same product as Planable, just the agency lens
  • Per-workspace pricing adds up across many clients
  • Analytics and inbox are paid add-ons
  • No recycling, Bluesky, or Mastodon

Birdeye vs Planable for Agencies: FAQ

Is Birdeye or Planable for Agencies cheaper?
Planable for Agencies is cheaper to start, from $33 against $299 for Birdeye. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Birdeye or Planable for Agencies have a free plan?
Planable for Agencies has a free plan; Birdeye does not.
Which is better, Birdeye or Planable for Agencies?
Birdeye is the stronger pick for multi-location brands and franchises focused on reviews and reputation, while Planable for Agencies is the better fit for agencies whose bottleneck is client review and approval. We don't score them; the right call comes down to how you post.