Head to head

Birdeye vs HeyOrca

vs

Birdeye is a reputation and customer-experience platform, reviews, listings, messaging, surveys, with social media management bolted on. It's priced per location, from around $299 a month, and aimed at multi-location brands rather than creators or small teams.

From
$299 per location / mo
Free plan

HeyOrca is an agency tool organised around the client calendar: you get a calendar per client, unlimited users on it, and a sign-off flow where clients approve posts by email without logging in. It charges per calendar, $59 on Basic or $149 on Pro, with a 40% discount once you run five or more.

From
$59 per calendar / mo
Free plan

Bottom line

Birdeye and HeyOrca both cover the basics; the right one comes down to how you post. Birdeye is the stronger pick for Multi-location brands and franchises focused on reviews and reputation; choose HeyOrca for Agencies that want a calendar and approval flow per client.

Features compared

FeatureBirdeyeHeyOrca
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadNot assessedNot assessed
Evergreen recyclingNoNo
Team rolesYesYes
ApprovalsYesYes
Link in bioNot assessedYes

Platforms compared

NetworkBirdeyeHeyOrca
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsNoAuto
Google BusinessAutoAuto

Pricing

Birdeye

Starter

$299 per location / mo
  • About $299 per location/mo
  • Core review management and reputation tools
  • Basic social publishing

Growth

Popular
$349 per location / mo
  • About $349 per location/mo
  • Adds Social AI for publishing and replies
  • Reviews, listings, messaging, and analytics

Dominate

$449 per location / mo
  • About $449 per location/mo
  • Adds a dedicated chatbot AI
  • Full reputation, social, and customer-experience suite
  • Birdeye is priced per location, starting around $299 (Starter), $349 (Growth), and $449 (Dominate) a month per location. These are starting rates; multi-location and enterprise deals are custom-quoted, and many buyers negotiate.
  • It's a reputation and customer-experience platform first, reviews, listings, webchat, surveys, and referrals, with social media management as one module. Social AI arrives on Growth.
  • There's no free plan and no public self-serve checkout; you go through sales.
  • Prices are USD from current listings; Birdeye doesn't publish a fixed price ladder, so treat these as approximate starting points.

HeyOrca

Free

Free
Seats
1
Accounts
2
Scheduled posts
15
  • 1 calendar, 2 social accounts, 1 user
  • 15 scheduled posts a month
  • Inspo library, Instagram bio link, AI tools, mobile app

Basic

$59 per calendar / mo
Seats
Unlimited
Accounts
10
Scheduled posts
Unlimited
  • $59 per calendar/mo, unlimited users, 10 social accounts per calendar
  • Unlimited scheduling, approval workflows, Canva, best time to post, custom branding
  • Reporting ($59), social inbox ($39), and listening ($39) are paid add-ons per calendar

Pro

Popular
$149 per calendar / mo
Seats
Unlimited
Accounts
10
Scheduled posts
Unlimited
  • $149 per calendar/mo, unlimited users, 10 social accounts per calendar
  • Everything in Basic, with reporting, social inbox, and listening included
  • Advanced and custom reports, competitor analysis, sentiment, Instagram demographics

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for managing many clients
  • White-label onboarding, priority support, ongoing training
  • Dedicated account management
  • Priced per calendar, which is HeyOrca's word for a brand or client: the headline $59 / $149 is for one calendar, and you pay again for each one. Every paid calendar includes unlimited users and 10 social accounts.
  • There's a 40% volume discount once you run 5 or more calendars, so the per-calendar rate drops to roughly $35 on Basic and $89 on Pro at agency scale; the cost-at-scale table reflects that. Annual billing is a further 15% off.
  • Extra social accounts beyond the 10 per calendar are $10 a month each.
  • On Basic, reporting ($59/mo), the social inbox ($39/mo), and social listening ($39/mo) are paid add-ons per calendar; Pro bundles all three in.
  • There's a genuine Free plan (1 calendar, 2 social accounts, 1 user, 15 posts a month) plus a 14-day trial of Pro, no card required.
  • Prices are USD, read off the live pricing page and cross-checked against current third-party listings.

Pros and cons

Birdeye

  • Best-in-class review and reputation management
  • Social publishing, inbox, and AI in the same platform
  • Revenue-tied outcome dashboards and listening
  • Built for multi-location scale
  • Social is a secondary module, not a dedicated scheduler
  • Expensive: per-location pricing from ~$299/mo, sales-led only
  • No free plan or self-serve checkout
  • Overkill if reputation isn't your priority

HeyOrca

  • Client approvals without the client needing an account
  • Unlimited users on every paid plan
  • Per-calendar pricing with a 40% volume discount at scale
  • Reporting, inbox, and listening all included on Pro
  • On Basic, reporting, inbox, and listening are paid add-ons
  • No evergreen recycling
  • Per-calendar pricing adds up before the volume discount kicks in
  • Paid plans are priced for teams, not solo creators

Birdeye vs HeyOrca: FAQ

Is Birdeye or HeyOrca cheaper?
HeyOrca is cheaper to start, from $59 against $299 for Birdeye. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Birdeye or HeyOrca have a free plan?
HeyOrca has a free plan; Birdeye does not.
Which is better, Birdeye or HeyOrca?
Birdeye is the stronger pick for multi-location brands and franchises focused on reviews and reputation, while HeyOrca is the better fit for agencies that want a calendar and approval flow per client. We don't score them; the right call comes down to how you post.