Head to head

Sendible for Agencies vs X Pro

vs

Sendible for Agencies is the same Sendible, pitched at the people it was really built for. Its agency tiers add white-label dashboards, Client Connect onboarding, per-client dashboards, and approval rounds, with white labelling sold as a paid add-on on Advanced and Enterprise.

From
$170 /mo
Free plan

X Pro is the rebuilt TweetDeck: a multi-column dashboard for power users on X, with post and thread scheduling, real-time search columns, and multi-account monitoring. As of 2026 it's locked behind X's $40-a-month Premium+ tier, which is the catch.

From
$33 /mo
Free plan

Bottom line

Sendible for Agencies and X Pro both cover the basics; the right one comes down to how you post. Sendible for Agencies is the stronger pick for Agencies wanting white-label dashboards and client onboarding; choose X Pro for Heavy X users and community managers who live in the timeline.

Features compared

FeatureSendible for AgenciesX Pro
AI captionsNot assessedNot assessed
Basic analyticsNot assessedPartial
Advanced reportsYesNot assessed
Bulk uploadYesNo
Evergreen recyclingYesNo
Team rolesYesNot assessed
ApprovalsYesNot assessed
Link in bioNot assessedNot assessed

Platforms compared

NetworkSendible for AgenciesX Pro
InstagramAutoNo
FacebookAutoNo
X (Twitter)AutoAuto
LinkedInAutoNo
TikTokAutoNo
YouTubeAutoNo
ThreadsAutoNo
BlueskyAutoNo
Google BusinessAutoNo
WordPressAutoNo

Pricing

Sendible for Agencies

Scale

Popular
$199 /mo

$170/mo billed annually

Seats
7
Accounts
49
Scheduled posts
Unlimited
  • $199/mo, $170 on annual
  • 7 users, 49 social profiles
  • Custom and automated reports, content library, campaigns, 1:1 onboarding

Advanced

$299 /mo

$255/mo billed annually

Seats
20
Accounts
100
Scheduled posts
Unlimited
  • $299/mo, $255 on annual
  • 20 users, 100 social profiles
  • Advanced permissions, live report sharing, white-label add-on (from $315/mo)

Enterprise

$750 /mo

$638/mo billed annually

Seats
80
Accounts
400
Scheduled posts
Unlimited
  • $750/mo, $638 on annual; 80 users, 400 profiles
  • Optional SSO, dedicated success, white label (from $790/mo)
  • This is the same product as Sendible, reviewed in full separately; this entry highlights the agency-oriented tiers (Scale, Advanced, Enterprise) and the white-label add-on.
  • Sendible bundles users and profiles per plan and lets you add a user-plus-profile bundle without upgrading. White labelling is a paid add-on on Advanced and Enterprise (from $315 and $790 a month with it).
  • Agency-specific strengths are Client Connect onboarding (clients don't need admin access), per-client dashboards, and approval rounds.
  • Prices are USD; the full lineup including the cheaper Creator and Traction plans is in the main Sendible review.

X Pro

X Premium+

$40 /mo

$33/mo billed annually

Seats
1
Accounts
Unlimited
  • X Pro is bundled with X Premium+ (about $40/mo, $395/yr)
  • Column-based decks, multi-account monitoring, post and thread scheduling
  • Access to multiple X accounts you control
  • X Pro isn't sold on its own. It used to come with the cheaper X Premium plan (around $8/mo), but in March 2026 X moved it behind the top X Premium+ tier, roughly $40 a month (about $395 a year), so the real cost of using X Pro is a Premium+ subscription.
  • It only manages X, so the value is entirely about how much you live on that one network.
  • X has signalled a replacement product may follow, so the access terms here may change.

Pros and cons

Sendible for Agencies

  • Client Connect onboarding without sharing admin access
  • White-label dashboards and client reports (add-on)
  • Approval rounds and per-client dashboards
  • Smart Queue recycling and monitoring included
  • Same product as Sendible, just the higher tiers
  • White label costs extra on top of the plan
  • Pinterest faded; no Instagram DMs in the inbox
  • Some features have been sunset over the years

X Pro

  • Best-in-class real-time column monitoring for X
  • Schedules posts and threads
  • Manages multiple X accounts at once
  • Fast, dense, power-user layout
  • Now requires the $40-a-month X Premium+ tier
  • X only
  • No calendar, bulk scheduling, recycling, or mobile app
  • Access terms have changed once and may change again

Sendible for Agencies vs X Pro: FAQ

Is Sendible for Agencies or X Pro cheaper?
X Pro is cheaper to start, from $33 against $170 for Sendible for Agencies. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Sendible for Agencies or X Pro have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Sendible for Agencies or X Pro?
Sendible for Agencies is the stronger pick for agencies wanting white-label dashboards and client onboarding, while X Pro is the better fit for heavy X users and community managers who live in the timeline. We don't score them; the right call comes down to how you post.