Head to head

Rella vs X Pro

vs

A collaboration tool first and a scheduler second, built for managers and agencies who work with clients.

From
$24 per member / mo
Free plan

X Pro is the rebuilt TweetDeck: a multi-column dashboard for power users on X, with post and thread scheduling, real-time search columns, and multi-account monitoring. As of 2026 it's locked behind X's $40-a-month Premium+ tier, which is the catch.

From
$33 /mo
Free plan

Bottom line

Rella and X Pro both cover the basics; the right one comes down to how you post. Rella is the stronger pick for Social media managers; choose X Pro for Heavy X users and community managers who live in the timeline.

Features compared

FeatureRellaX Pro
AI captionsYesNot assessed
Basic analyticsPartialPartial
Advanced reportsNot assessedNot assessed
Bulk uploadPartialNo
Evergreen recyclingNot assessedNo
Team rolesYesNot assessed
ApprovalsYesNot assessed
Link in bioNoNot assessed

Platforms compared

NetworkRellaX Pro
InstagramAutoNo
FacebookAutoNo
X (Twitter)AutoAuto
LinkedInAutoNo
TikTokAutoNo
PinterestAutoNo
YouTubeAutoNo
ThreadsAutoNo

Pricing

Rella

Pro

Custom

$24/mo billed annually

Accounts
Unlimited
  • $24 per member/mo (annual)
  • Unlimited client spaces
  • Calendar and Kanban
  • Approvals

Premium

Popular
Custom

$36/mo billed annually

Accounts
Unlimited
  • Branded sharing
  • Social inbox (Instagram)
  • Ella AI assistant

Premium Plus

Custom

$48/mo billed annually

Accounts
Unlimited
  • 1:1 onboarding
  • Priority support
  • More Ella AI
  • Custom branding
  • Priced per member (editor) seat; client 'Social Spaces' are unlimited and free.
  • The page defaults to annual prices; monthly figures are rendered client-side and were not captured.
  • The rella.co domain is a parked listing; the live product is at getrella.com.

X Pro

X Premium+

$40 /mo

$33/mo billed annually

Seats
1
Accounts
Unlimited
  • X Pro is bundled with X Premium+ (about $40/mo, $395/yr)
  • Column-based decks, multi-account monitoring, post and thread scheduling
  • Access to multiple X accounts you control
  • X Pro isn't sold on its own. It used to come with the cheaper X Premium plan (around $8/mo), but in March 2026 X moved it behind the top X Premium+ tier, roughly $40 a month (about $395 a year), so the real cost of using X Pro is a Premium+ subscription.
  • It only manages X, so the value is entirely about how much you live on that one network.
  • X has signalled a replacement product may follow, so the access terms here may change.

Pros and cons

Rella

  • Unlimited client spaces included
  • Strong approval workflows and client-facing sharing
  • Kanban and task management
  • Instagram social inbox
  • Cost scales per seat
  • No link-in-bio
  • No Bluesky, Google Business, or Mastodon
  • Web app only, no native mobile app

X Pro

  • Best-in-class real-time column monitoring for X
  • Schedules posts and threads
  • Manages multiple X accounts at once
  • Fast, dense, power-user layout
  • Now requires the $40-a-month X Premium+ tier
  • X only
  • No calendar, bulk scheduling, recycling, or mobile app
  • Access terms have changed once and may change again

Rella vs X Pro: FAQ

Is Rella or X Pro cheaper?
Rella is cheaper to start, from $24 against $33 for X Pro. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Rella or X Pro have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Rella or X Pro?
Rella is the stronger pick for social media managers, while X Pro is the better fit for heavy X users and community managers who live in the timeline. We don't score them; the right call comes down to how you post.