Head to head

Publora vs Sendible for Agencies

vs

Publora is a cheap, API-first scheduler that charges per connected account. It covers eight networks, including newer ones like Bluesky and Mastodon, has AI suggestions and agency workspaces, and is built with developers and automated pipelines in mind.

From
$2.99 per account / mo
Free plan

Sendible for Agencies is the same Sendible, pitched at the people it was really built for. Its agency tiers add white-label dashboards, Client Connect onboarding, per-client dashboards, and approval rounds, with white labelling sold as a paid add-on on Advanced and Enterprise.

From
$170 /mo
Free plan

Bottom line

Publora is the pick for developers building automated content pipelines, and it's the only one of the two with a free plan. Sendible for Agencies fits agencies wanting white-label dashboards and client onboarding better, and it reaches YouTube and Google Business among others, which Publora doesn't.

Publora starts cheaper, $2.99 per account / mo against $170 a month for Sendible for Agencies. They bill on different units, so the real gap depends on how much you run. Sendible for Agencies adds evergreen recycling and social listening that Publora leaves out.

Key differences

Where the two actually diverge, before the full tables.

  • Publora has a free plan; Sendible for Agencies doesn't, though it offers a 14-day trial.
  • Publora starts at $2.99 per account / mo, Sendible for Agencies at $170 a month.
  • Publora posts to 8 networks, Sendible for Agencies to 10.
  • Only Publora reaches Mastodon.
  • Only Sendible for Agencies reaches YouTube, Google Business, and WordPress.
  • Sendible for Agencies has evergreen recycling; Publora doesn't.
  • Sendible for Agencies has social listening; Publora doesn't.
  • Sendible for Agencies has social inbox; Publora doesn't.

Features compared

FeaturePubloraSendible for Agencies
AI captionsYesNot assessed
Basic analyticsYesNot assessed
Advanced reportsNot assessedYes
Bulk uploadNot assessedYes
Evergreen recyclingNoYes
Team rolesNot assessedYes
ApprovalsNot assessedYes
Link in bioNot assessedNot assessed

Platforms compared

NetworkPubloraSendible for Agencies
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
YouTubeNoAuto
ThreadsAutoAuto
BlueskyAutoAuto
Google BusinessNoAuto
MastodonAutoNo
WordPressNoAuto

Pricing

Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.

Publoraper account / mo

Free plan available.

1 account
$2.99/mo
5 accountsTypical
$14.950000000000001/mo

Cheapest plan: Pro.

No free plan; 14-day trial.

Cheapest paid plan
$170/mo

Whole-plan price; it doesn't scale per unit.

Publora

Starter

Free
Accounts
1
Scheduled posts
15
  • Free forever
  • 1 social account, 15 posts a month
  • Calendar scheduler and editor

Pro

Popular
$2.99 per account / mo
Scheduled posts
100
  • $2.99 per account/mo
  • 100 posts per account a month, schedule 2 months ahead
  • Add as many accounts as you need (each billed separately)

Premium

$5.99 per account / mo
Scheduled posts
500
  • $5.99 per account/mo
  • 500 posts per account a month, schedule 2 months ahead
  • Unlimited accounts, per-account billing
  • Priced per connected social account: a free Starter plan covers one account and 15 posts a month, then Pro is $2.99 and Premium $5.99 per account a month, each adding more posts per account. You add as many accounts as you like, billed separately.
  • There's a genuine free plan plus a trial of the paid features.
  • Publora leans developer- and agency-friendly: a robust API, workspaces, and client management, and it covers newer networks like Bluesky and Mastodon well.
  • Prices are USD, read off the live pricing page (monthly per-account rates).

What it really costs

Publora charges per account, so the headline price is for one. Here is the monthly cost as you connect more, with the 5-account row marked as a realistic setup.

accountsProPremium
1$2.99/mo$5.99/mo
3$8.97/mo$17.97/mo
5Typical$14.950000000000001/mo$29.950000000000003/mo
10$29.900000000000002/mo$59.900000000000006/mo
25$74.75/mo$149.75/mo
50$149.5/mo$299.5/mo

Monthly billing.

Sendible for Agencies

Scale

Popular
$199 /mo

$170/mo billed annually

Seats
7
Accounts
49
Scheduled posts
Unlimited
  • $199/mo, $170 on annual
  • 7 users, 49 social profiles
  • Custom and automated reports, content library, campaigns, 1:1 onboarding

Advanced

$299 /mo

$255/mo billed annually

Seats
20
Accounts
100
Scheduled posts
Unlimited
  • $299/mo, $255 on annual
  • 20 users, 100 social profiles
  • Advanced permissions, live report sharing, white-label add-on (from $315/mo)

Enterprise

$750 /mo

$638/mo billed annually

Seats
80
Accounts
400
Scheduled posts
Unlimited
  • $750/mo, $638 on annual; 80 users, 400 profiles
  • Optional SSO, dedicated success, white label (from $790/mo)
  • This is the same product as Sendible, reviewed in full separately; this entry highlights the agency-oriented tiers (Scale, Advanced, Enterprise) and the white-label add-on.
  • Sendible bundles users and profiles per plan and lets you add a user-plus-profile bundle without upgrading. White labelling is a paid add-on on Advanced and Enterprise (from $315 and $790 a month with it).
  • Agency-specific strengths are Client Connect onboarding (clients don't need admin access), per-client dashboards, and approval rounds.
  • Prices are USD; the full lineup including the cheaper Creator and Traction plans is in the main Sendible review.

Pros and cons

Publora

  • Cheap per-account pricing with a free plan
  • Robust API for automation
  • Good coverage of newer networks (Bluesky, Mastodon)
  • Smart pre-publish validations and AI suggestions
  • No engagement inbox, recycling, or listening
  • Eight networks; no YouTube, Pinterest, or Google Business
  • Young, lightly documented company
  • Per-account billing adds up with many profiles

Sendible for Agencies

  • Client Connect onboarding without sharing admin access
  • White-label dashboards and client reports (add-on)
  • Approval rounds and per-client dashboards
  • Smart Queue recycling and monitoring included
  • Same product as Sendible, just the higher tiers
  • White label costs extra on top of the plan
  • Pinterest faded; no Instagram DMs in the inbox
  • Some features have been sunset over the years

Publora vs Sendible for Agencies: FAQ

Is Publora or Sendible for Agencies cheaper?
Publora is cheaper to start, from $2.99 against $170 for Sendible for Agencies. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Publora or Sendible for Agencies have a free plan?
Publora has a free plan; Sendible for Agencies does not, though it offers a 14-day trial.
Which is better, Publora or Sendible for Agencies?
Publora is the stronger pick for developers building automated content pipelines, while Sendible for Agencies is the better fit for agencies wanting white-label dashboards and client onboarding. We don't score them; the right call comes down to how you post.

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