Head to head
Publora vs Rella
Last updated 4 June 2026
Publora is a cheap, API-first scheduler that charges per connected account. It covers eight networks, including newer ones like Bluesky and Mastodon, has AI suggestions and agency workspaces, and is built with developers and automated pipelines in mind.
- From
- $2.99 per account / mo
- Free plan
A collaboration tool first and a scheduler second, built for managers and agencies who work with clients.
- From
- $24 per member / mo
- Free plan
Bottom line
Publora is the pick for developers building automated content pipelines, and it's the only one of the two with a free plan. Rella fits social media managers better, and it reaches YouTube and Pinterest, which Publora doesn't.
Publora starts cheaper, $2.99 per account / mo against $24 per member / mo for Rella. They bill on different units, so the real gap depends on how much you run.
Key differences
Where the two actually diverge, before the full tables.
- Publora has a free plan; Rella doesn't, though it offers a 14-day trial.
- Publora starts at $2.99 per account / mo, Rella at $24 per member / mo.
- Only Publora reaches Bluesky and Mastodon.
- Only Rella reaches Pinterest and YouTube.
Features compared
| Feature | Publora | Rella |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Partial |
| Advanced reports | Not assessed | Not assessed |
| Bulk upload | Not assessed | Partial |
| Evergreen recycling | No | Not assessed |
| Team roles | Not assessed | Yes |
| Approvals | Not assessed | Yes |
| Link in bio | Not assessed | No |
Platforms compared
| Network | Publora | Rella |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| No | Auto | |
| YouTube | No | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | No |
| Mastodon | Auto | No |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Publora
Starter
- Accounts
- 1
- Scheduled posts
- 15
- Free forever
- 1 social account, 15 posts a month
- Calendar scheduler and editor
Pro
Popular- Scheduled posts
- 100
- $2.99 per account/mo
- 100 posts per account a month, schedule 2 months ahead
- Add as many accounts as you need (each billed separately)
Premium
- Scheduled posts
- 500
- $5.99 per account/mo
- 500 posts per account a month, schedule 2 months ahead
- Unlimited accounts, per-account billing
- Priced per connected social account: a free Starter plan covers one account and 15 posts a month, then Pro is $2.99 and Premium $5.99 per account a month, each adding more posts per account. You add as many accounts as you like, billed separately.
- There's a genuine free plan plus a trial of the paid features.
- Publora leans developer- and agency-friendly: a robust API, workspaces, and client management, and it covers newer networks like Bluesky and Mastodon well.
- Prices are USD, read off the live pricing page (monthly per-account rates).
What it really costs
Publora charges per account, so the headline price is for one. Here is the monthly cost as you connect more, with the 5-account row marked as a realistic setup.
| accounts | Pro | Premium |
|---|---|---|
| 1 | $2.99/mo | $5.99/mo |
| 3 | $8.97/mo | $17.97/mo |
| 5Typical | $14.950000000000001/mo | $29.950000000000003/mo |
| 10 | $29.900000000000002/mo | $59.900000000000006/mo |
| 25 | $74.75/mo | $149.75/mo |
| 50 | $149.5/mo | $299.5/mo |
Monthly billing.
Rella
Pro
$24/mo billed annually
- Accounts
- Unlimited
- $24 per member/mo (annual)
- Unlimited client spaces
- Calendar and Kanban
- Approvals
Premium
Popular$36/mo billed annually
- Accounts
- Unlimited
- Branded sharing
- Social inbox (Instagram)
- Ella AI assistant
Premium Plus
$48/mo billed annually
- Accounts
- Unlimited
- 1:1 onboarding
- Priority support
- More Ella AI
- Custom branding
- Priced per member (editor) seat; client 'Social Spaces' are unlimited and free.
- The page defaults to annual prices; monthly figures are rendered client-side and were not captured.
- The rella.co domain is a parked listing; the live product is at getrella.com.
Pros and cons
Publora
- Cheap per-account pricing with a free plan
- Robust API for automation
- Good coverage of newer networks (Bluesky, Mastodon)
- Smart pre-publish validations and AI suggestions
- No engagement inbox, recycling, or listening
- Eight networks; no YouTube, Pinterest, or Google Business
- Young, lightly documented company
- Per-account billing adds up with many profiles
Rella
- Unlimited client spaces included
- Strong approval workflows and client-facing sharing
- Kanban and task management
- Instagram social inbox
- Cost scales per seat
- No link-in-bio
- No Bluesky, Google Business, or Mastodon
- Web app only, no native mobile app
Publora vs Rella: FAQ
- Is Publora or Rella cheaper?
- Publora is cheaper to start, from $2.99 against $24 for Rella. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Publora or Rella have a free plan?
- Publora has a free plan; Rella does not, though it offers a 14-day trial.
- Which is better, Publora or Rella?
- Publora is the stronger pick for developers building automated content pipelines, while Rella is the better fit for social media managers. We don't score them; the right call comes down to how you post.