Head to head

Postly vs Scheduler.social

vs

Postly is an AI-forward, per-channel scheduler that reaches a dozen social networks plus email. It bills by channel (cheaper as you add more), throws in unlimited team members and an AI studio for text, image, and video, and adds bio pages and a social inbox.

From
$3.2 per channel / mo
Free plan

Scheduler.social (listed here as Schedul) is a newer AI-first scheduler. It pairs a content calendar and approval workflows with AI that adapts a post per platform, and it's experimenting with AI 'marketing agents' that plan campaigns. It covers eight networks, with more coming.

From
$13.3 /mo
Free plan

Bottom line

Postly and Scheduler.social both cover the basics; the right one comes down to how you post. Postly is the stronger pick for Creators and small agencies who want wide coverage cheaply; choose Scheduler.social for Creators and small teams curious about AI-led scheduling.

Features compared

FeaturePostlyScheduler.social
AI captionsYesYes
Basic analyticsYesNot assessed
Advanced reportsNot assessedNot assessed
Bulk uploadYesYes
Evergreen recyclingPartialNo
Team rolesYesYes
ApprovalsYesYes
Link in bioYesNot assessed

Platforms compared

NetworkPostlyScheduler.social
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoNo
BlueskyAutoAuto
Google BusinessAutoNo
MastodonAutoNo
TelegramAutoNo
WordPressAutoNo

Pricing

Postly

Starter

Free
Seats
2
Accounts
2
Scheduled posts
50
  • Free: 2 channels, 2 team members
  • 50 one-time scheduled posts, 5,000 AI writing credits a month
  • 1GB storage

Pro

Popular
$3.2 per channel / mo
Seats
Unlimited
Scheduled posts
Unlimited
  • $3.20 per channel/mo (5-channel minimum, so from $16/mo)
  • Cheaper per channel at scale: $1.60 (11-100), $0.80 (101+)
  • Unlimited posts, unlimited AI, unlimited team members, 100GB, API

Enterprise

Custom
Seats
Unlimited
Scheduled posts
Unlimited
  • Custom pricing and volume rates
  • Dedicated onboarding and migration, priority support
  • Priced per channel on Pro, where a channel is a page, profile, Google Business location, Pinterest board, or similar destination. The rate falls as you add channels: $3.20 each up to 10, $1.60 from 11 to 100, and $0.80 beyond 100.
  • Pro has a 5-channel minimum, so it effectively starts at $16 a month; the cost-at-scale figures start from one channel but you can't buy fewer than five on Pro.
  • There's a genuine free Starter plan (2 channels, 50 scheduled posts, 2 team members). Annual billing is about 20% cheaper.
  • Unlimited team members are included on Pro, unlike per-seat tools. Postly also sells email campaigns (Postly Email) alongside social.
  • Prices are USD, read off the live pricing page.

Scheduler.social

Starter

$13.3 /mo
Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $13.30/mo billed yearly
  • 10 connected accounts, 50 AI credits a month
  • Content calendar, AI writing, scheduling

Pro

Popular
$27.3 /mo
Seats
20
Accounts
Unlimited
Scheduled posts
Unlimited
  • $27.30/mo billed yearly
  • Unlimited accounts, up to 20 team members, 200 AI credits a month
  • Approval workflows and team collaboration

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing
  • Unlimited everything, 500+ AI credits, dedicated support
  • Listed on the worklist as 'Schedul'; the live product is scheduler.social, made by Digital Souls Studios.
  • Flat plans; the prices shown are the annual-billed monthly rate, so monthly billing costs more. AI credits are metered (50, 200, then 500+).
  • There's no free plan, only a 7-day trial.
  • Prices are USD, read off the live site.

Pros and cons

Postly

  • Per-channel billing that gets cheaper as you scale
  • Unlimited team members on Pro
  • Broad AI Studio: text, image, video, avatars, voiceovers
  • A dozen networks plus WordPress and email, with a social inbox and bio pages
  • Five-channel minimum on Pro
  • Recycling is limited to recurring posts
  • Young, lightly documented company
  • Wide AI feature set means uneven depth

Scheduler.social

  • AI per-platform content adaptation and writing
  • Cheap, with unlimited accounts and 20 collaborators on Pro
  • Approval workflows and bulk upload
  • Experimenting with agentic campaign planning
  • Several networks still 'coming soon'
  • No engagement inbox or listening
  • AI is credit-metered, and there's no free plan
  • Young product from a small, lightly-documented maker

Postly vs Scheduler.social: FAQ

Is Postly or Scheduler.social cheaper?
Postly is cheaper to start, from $3.2 against $13.3 for Scheduler.social. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Postly or Scheduler.social have a free plan?
Postly has a free plan; Scheduler.social does not, though it offers a 7-day trial.
Which is better, Postly or Scheduler.social?
Postly is the stronger pick for creators and small agencies who want wide coverage cheaply, while Scheduler.social is the better fit for creators and small teams curious about AI-led scheduling. We don't score them; the right call comes down to how you post.