Is Planoly or SocialPilot cheaper?

Planoly is cheaper to start, from $14 against $17 for SocialPilot. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.

Does Planoly or SocialPilot have a free plan?

Planoly has a free plan; SocialPilot does not, though it offers a 14-day trial.

Which is better, Planoly or SocialPilot?

Planoly is the stronger pick for Instagram-led creators who plan their grid visually, while SocialPilot is the better fit for agencies and SMBs who want broad coverage and client reporting on a budget. We don't score them; the right call comes down to how you post.

Head to head

Planoly vs SocialPilot

Last updated 4 June 2026

Planoly

Planoly grew up as an Instagram feed planner and still leads with the visual side: drag posts around a grid preview until the profile looks right, then schedule them, with a link-in-bio page that can sell digital products. It publishes to eight networks and prices in flat plans from a free mobile tier to $47 a month.

From: $14 /mo
Free plan

Visit Planoly

SocialPilot

SocialPilot is the value pick for agencies and small businesses: ten networks, bulk scheduling, a social inbox, AI, and white-label client reports, at prices well under the big suites. Plans run from $17 a month on annual billing, with extra accounts and users sold cheaply on the side.

From: $17 /mo
Free plan

Visit SocialPilot

Bottom line

Planoly and SocialPilot both cover the basics; the right one comes down to how you post. Planoly is the stronger pick for Instagram-led creators who plan their grid visually; choose SocialPilot for Agencies and SMBs who want broad coverage and client reporting on a budget.

Features compared

Feature	Planoly	SocialPilot
AI captions	Yes	Yes
Basic analytics	Yes	Yes
Advanced reports	No	Yes
Bulk upload	Not assessed	Yes
Evergreen recycling	No	Partial
Team roles	Yes	Yes
Approvals	Not assessed	Yes
Link in bio	Yes	No

Platforms compared

Network	Planoly	SocialPilot
Instagram	Auto	Auto
Facebook	Auto	Auto
X (Twitter)	Auto	Auto
LinkedIn	Auto	Auto
TikTok	Auto	Auto
Pinterest	Auto	Auto
YouTube	Auto	Auto
Threads	Auto	Auto
Bluesky	No	Auto
Google Business	No	Auto

Pricing

Planoly

Free

Seats: 1
Accounts: 1
Scheduled posts: 10

1 social set, 1 user (mobile app)
10 uploads a month
Visual planner and link-in-bio

Starter

$16 /mo

$14/mo billed annually

Seats: 1
Accounts: 1
Scheduled posts: Unlimited

$16/mo, $14 on annual
1 social set, 1 user, unlimited uploads
Free link in bio; upgrade to Growth to add sets or users

Growth

Popular

$28 /mo

$24/mo billed annually

Seats: 2
Accounts: 2
Scheduled posts: Unlimited

$28/mo, $24 on annual
2 social sets, 2 users, unlimited uploads
Extra social set $10/mo, extra user $5/mo

Pro

$55 /mo

$47/mo billed annually

Seats: 6
Accounts: 6
Scheduled posts: Unlimited

$55/mo, $47 on annual
6 social sets, 6 users, unlimited uploads
Extra social set $8/mo, extra user $3/mo

Flat, quota-bundled plans: each tier bundles a number of social sets and users. A social set is one account per network (Instagram, TikTok, Pinterest, and so on), so one set covers your presence across the networks you connect.
Starter has no add-ons (you upgrade to grow). Growth and Pro let you buy extra sets ($10 then $8 a month) and extra users ($5 then $3 a month).
There's a free mobile plan (1 social set, 10 uploads a month).
Annual billing is up to 15% cheaper. Annual rates were read off the live pricing page; the Pro monthly figure is derived from the page's stated annual discount.
Prices are USD, read off the live pricing page.

SocialPilot

Essentials

$20 /mo

$17/mo billed annually

Seats: 1
Accounts: 5
Scheduled posts: Unlimited

$20/mo, $17 on annual ($204/yr)
5 social accounts, 1 user, 500 AI credits
Scheduling, content library, analytics

Standard

$40 /mo

$34/mo billed annually

Seats: 3
Accounts: 10
Scheduled posts: Unlimited

$40/mo, $34 on annual ($408/yr)
10 social accounts, 3 users, 1,000 AI credits
Adds bulk scheduling, the social inbox, and team collaboration

Premium

Popular

$100 /mo

$85/mo billed annually

Seats: 6
Accounts: 20
Scheduled posts: Unlimited

$100/mo, $85 on annual ($1,020/yr)
20 social accounts, 6 users, 5,000 AI credits
Adds advanced analytics, client approvals, custom and white-label reports

Ultimate

$200 /mo

$170/mo billed annually

Seats: Unlimited
Accounts: 40
Scheduled posts: Unlimited

$200/mo, $170 on annual ($2,040/yr)
40 social accounts, unlimited users, unlimited AI credits
Advanced security, dedicated account manager, migration support

Enterprise

Custom

Seats: Unlimited
Scheduled posts: Unlimited

Custom pricing, custom accounts, unlimited users
Unlimited AI credits, dedicated account manager
SSO and API access

Flat, quota-bundled plans: each tier bundles social accounts, users, and AI credits. Extra accounts are $4 a month each on every plan, and extra users are $5 a month on Standard and Premium, so the real cost depends on how many of each you add.
There's no free plan, only a 14-day trial, no card required.
Annual billing is a flat 15% off: Essentials works out to $17 a month, Standard $34, Premium $85, Ultimate $170.
AI credits are metered per plan (500, 1,000, 5,000, then unlimited). White-label reports and client approvals start on Premium.
Prices are USD. The live pricing page geo-located to Australia and showed AUD here, so the USD figures were taken from the page's USD view and cross-checked by converting the AUD (for example A$263.50 times about 0.66 lands near the $170 Ultimate annual rate).

Pros and cons

Planoly

Best-known Instagram feed/grid visual planner
Link-in-bio page that can sell digital products
Schedules to eight networks with AI captions and auto-responses
Free mobile plan and clear, cheap add-ons
Analytics are moderate, with no custom reports
No evergreen recycling or broad listening
No Bluesky or Google Business
Starter can't add sets or users without upgrading

SocialPilot

Excellent value: ten networks and agency features well under the big suites
Bulk scheduling, social inbox, and white-label client reports
Cheap extra-account and extra-user add-ons
Clear, flat plans with a flat 15% annual discount
No real evergreen recycling and no visual feed planner
No broad social listening or link-in-bio
AI is metered by credits on the lower plans
Client approvals and white-label start on Premium

Planoly vs SocialPilot: FAQ

Is Planoly or SocialPilot cheaper?: Planoly is cheaper to start, from $14 against $17 for SocialPilot. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Planoly or SocialPilot have a free plan?: Planoly has a free plan; SocialPilot does not, though it offers a 14-day trial.
Which is better, Planoly or SocialPilot?: Planoly is the stronger pick for Instagram-led creators who plan their grid visually, while SocialPilot is the better fit for agencies and SMBs who want broad coverage and client reporting on a budget. We don't score them; the right call comes down to how you post.