Head to head

Ordinal vs Pallyy

vs

Ordinal (formerly Assembly) is built for one specific job: running social for a group of executives or employees. It drafts, schedules, routes for approval, and automates engagement across many personal accounts, and it's priced for companies, not individuals, from $95 a month.

From
$95 /mo
Free plan

Pallyy is an affordable, well-designed scheduler that people reach for mainly for its Instagram grid planner, social inbox, and bio link. It publishes to nine networks and prices in flat plans from $15 a month, with social sets and users added cheaply.

From
$11 /mo
Free plan

Bottom line

Ordinal and Pallyy both cover the basics; the right one comes down to how you post. Ordinal is the stronger pick for Companies running executive or founder social programs; choose Pallyy for Creators and freelancers who want an affordable, polished planner.

Features compared

FeatureOrdinalPallyy
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsNot assessedYes
Bulk uploadNot assessedYes
Evergreen recyclingNoYes
Team rolesYesYes
ApprovalsYesYes
Link in bioNot assessedYes

Platforms compared

NetworkOrdinalPallyy
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestNoAuto
YouTubeNoAuto
ThreadsAutoAuto
Google BusinessNoAuto

Pricing

Ordinal

Starter

$95 /mo
Scheduled posts
Unlimited
  • $95/mo
  • Drafting, scheduling, content calendar, approval workflows
  • For teams managing multiple executive accounts

Pro

Popular
$215 /mo
Scheduled posts
Unlimited
  • $215/mo (about $265 with Ordinal MCP)
  • Everything in Starter, plus unlimited seats
  • Account analytics, automated engagement (likes, comments, reposts), unlimited scheduled posts

Enterprise

Custom
Scheduled posts
Unlimited
  • Custom pricing
  • LinkedIn leads data, API access, custom permissions
  • SAML/SSO and prioritised support
  • Flat plans aimed at executive and team social programs, not individual scheduling, which is why the entry is $95 a month. Pro at $215 includes unlimited seats; a Pro plan with Ordinal MCP runs around $265.
  • There's no free plan, only a 14-day trial.
  • Ordinal (formerly Assembly) is built for running many personal/executive accounts together, used by companies like Zapier, Mercury, Clay, and Beehiiv to power their executive social presence.
  • Prices are USD from current listings.

Pallyy

Starter

$15 /mo

$11/mo billed annually

Seats
1
Accounts
1
Scheduled posts
20
  • $15/mo, 1 social set (max 2 social accounts), 1 user
  • 20 posts a month, basic analytics
  • Extra social sets $10/mo each

Pro

Popular
$25 /mo

$19/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $25/mo, 1 social set (max 10 social accounts), 1 user
  • Unlimited posts, social inbox, content queue, approvals, advanced analytics
  • Extra social sets $10/mo each

Agency

$99 /mo

$74/mo billed annually

Seats
3
Accounts
10
Scheduled posts
Unlimited
  • $99/mo, 10 social sets, 3 users
  • Adds custom reporting and tiered user access
  • Extra social sets and users $10/mo each

Scale

$199 /mo

$149/mo billed annually

Seats
10
Accounts
30
Scheduled posts
Unlimited
  • $199/mo, 30 social sets, 10 users
  • Highest storage and the full feature set
  • Flat, quota-bundled plans: each tier bundles social sets and users. A social set holds up to 2 social accounts on Starter and up to 10 from Pro up. Extra social sets and users are $10 a month each.
  • There's no free plan (Pallyy dropped its old free tier); the way in is a 14-day trial.
  • Annual billing saves up to 25%; the annual per-month figures here are derived from that stated discount.
  • Prices are USD, read off the live pricing page.

Pros and cons

Ordinal

  • Purpose-built for executive and employee social programs
  • Drafting, approvals, and analytics across many personal accounts
  • Automated engagement to grow those accounts
  • Unlimited seats on Pro; SSO and API on Enterprise
  • Expensive, and priced for companies not individuals
  • Network focus is LinkedIn and X, not visual platforms
  • No free plan, recycling, or full engagement inbox
  • Young product, lightly documented company

Pallyy

  • Strong Instagram grid planner in a clean, easy interface
  • Social inbox, approvals, recycling, and a bio link included
  • Cheap, flat pricing with $10 social-set and user add-ons
  • Nine networks supported
  • No social listening or competitor tracking
  • Reporting is light until the Agency plan
  • No free plan
  • Aimed at solos and small teams, not enterprise

Ordinal vs Pallyy: FAQ

Is Ordinal or Pallyy cheaper?
Pallyy is cheaper to start, from $11 against $95 for Ordinal. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Ordinal or Pallyy have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Ordinal or Pallyy?
Ordinal is the stronger pick for companies running executive or founder social programs, while Pallyy is the better fit for creators and freelancers who want an affordable, polished planner. We don't score them; the right call comes down to how you post.