Head to head

Ocoya vs Postly

vs

Ocoya is an AI-first content tool with scheduling attached. It generates captions and visuals, pulls products straight from Shopify or WooCommerce to build posts, and publishes to seven networks. The draw is content creation, not engagement or reporting depth.

From
$12 /mo
Free plan

Postly is an AI-forward, per-channel scheduler that reaches a dozen social networks plus email. It bills by channel (cheaper as you add more), throws in unlimited team members and an AI studio for text, image, and video, and adds bio pages and a social inbox.

From
$3.2 per channel / mo
Free plan

Bottom line

Ocoya and Postly both cover the basics; the right one comes down to how you post. Ocoya is the stronger pick for Solo marketers and creators who want AI to generate content; choose Postly for Creators and small agencies who want wide coverage cheaply.

Features compared

FeatureOcoyaPostly
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsNot assessedNot assessed
Bulk uploadYesYes
Evergreen recyclingNoPartial
Team rolesYesYes
ApprovalsNot assessedYes
Link in bioNot assessedYes

Platforms compared

NetworkOcoyaPostly
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsNoAuto
BlueskyNoAuto
Google BusinessNoAuto
MastodonNoAuto
TelegramNoAuto
WordPressNoAuto

Pricing

Ocoya

Bronze

$15 /mo

$12/mo billed annually

Seats
1
Accounts
5
Scheduled posts
Unlimited
  • $15/mo, $12 on annual
  • 1 workspace, 1 user, 5 social profiles
  • 100 AI credits a month

Silver

$39 /mo

$31/mo billed annually

Seats
5
Accounts
20
Scheduled posts
Unlimited
  • $39/mo, $31 on annual
  • 5 workspaces, 5 users, 20 social profiles
  • 500 AI credits a month

Gold

Popular
$79 /mo

$63/mo billed annually

Seats
20
Accounts
50
Scheduled posts
Unlimited
  • $79/mo, $63 on annual
  • 20 workspaces, 20 users, 50 social profiles
  • 1,500 AI credits a month

Diamond

$159 /mo

$127/mo billed annually

Seats
50
Accounts
150
Scheduled posts
Unlimited
  • $159/mo, $127 on annual
  • Unlimited workspaces, 50 users, 150 social profiles
  • Unlimited AI credits

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for very large teams
  • Custom limits and support
  • Flat, quota-bundled plans by workspaces, users, social profiles, and AI credits. AI credits are metered (100, 500, 1,500, then unlimited).
  • There's no free plan, only a 7-day trial. Annual billing is 20% cheaper.
  • Ocoya leans on AI and e-commerce: it connects Shopify and WooCommerce to auto-create posts from products, and generates both copy and visuals.
  • Prices are USD, read off the live pricing page.

Postly

Starter

Free
Seats
2
Accounts
2
Scheduled posts
50
  • Free: 2 channels, 2 team members
  • 50 one-time scheduled posts, 5,000 AI writing credits a month
  • 1GB storage

Pro

Popular
$3.2 per channel / mo
Seats
Unlimited
Scheduled posts
Unlimited
  • $3.20 per channel/mo (5-channel minimum, so from $16/mo)
  • Cheaper per channel at scale: $1.60 (11-100), $0.80 (101+)
  • Unlimited posts, unlimited AI, unlimited team members, 100GB, API

Enterprise

Custom
Seats
Unlimited
Scheduled posts
Unlimited
  • Custom pricing and volume rates
  • Dedicated onboarding and migration, priority support
  • Priced per channel on Pro, where a channel is a page, profile, Google Business location, Pinterest board, or similar destination. The rate falls as you add channels: $3.20 each up to 10, $1.60 from 11 to 100, and $0.80 beyond 100.
  • Pro has a 5-channel minimum, so it effectively starts at $16 a month; the cost-at-scale figures start from one channel but you can't buy fewer than five on Pro.
  • There's a genuine free Starter plan (2 channels, 50 scheduled posts, 2 team members). Annual billing is about 20% cheaper.
  • Unlimited team members are included on Pro, unlike per-seat tools. Postly also sells email campaigns (Postly Email) alongside social.
  • Prices are USD, read off the live pricing page.

Pros and cons

Ocoya

  • Strong AI for both copy and visuals
  • E-commerce: auto-create posts from Shopify and WooCommerce products
  • Reasonable, workspace-based pricing
  • Design templates and link shortening built in
  • No engagement inbox, listening, or recycling
  • Network list stops at seven; no Threads, Bluesky, or Google Business
  • No free plan
  • Small company with a short track record

Postly

  • Per-channel billing that gets cheaper as you scale
  • Unlimited team members on Pro
  • Broad AI Studio: text, image, video, avatars, voiceovers
  • A dozen networks plus WordPress and email, with a social inbox and bio pages
  • Five-channel minimum on Pro
  • Recycling is limited to recurring posts
  • Young, lightly documented company
  • Wide AI feature set means uneven depth

Ocoya vs Postly: FAQ

Is Ocoya or Postly cheaper?
Postly is cheaper to start, from $3.2 against $12 for Ocoya. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Ocoya or Postly have a free plan?
Postly has a free plan; Ocoya does not, though it offers a 7-day trial.
Which is better, Ocoya or Postly?
Ocoya is the stronger pick for solo marketers and creators who want AI to generate content, while Postly is the better fit for creators and small agencies who want wide coverage cheaply. We don't score them; the right call comes down to how you post.