Head to head
Meta Business Suite vs Postiz
Last updated 13 October 2026
Meta Business Suite is free for managing and scheduling Facebook Pages and connected Instagram accounts. It is a sensible starting point for a small business on those networks; ad spend is separate and creative-format controls need checking in your account.
- From
- Free
- Free scheduling
- Yes
Postiz offers an AGPL-3.0 self-hosted scheduler and paid Cloud plans. Self-hosting gives control over deployment but requires infrastructure, provider setup and maintenance; Cloud Standard starts at $29 monthly for five channels and unlimited posts.
- From
- Free
- Free scheduling
- Yes
Bottom line
Meta Business Suite is the pick for small businesses and creators focused only on Facebook and Instagram. Postiz fits technical teams that want to control a scheduler deployment better, and it reaches X (Twitter) and LinkedIn among others, which Meta Business Suite doesn't.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms. Postiz adds evergreen recycling that Meta Business Suite leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Meta Business Suite posts to 2 networks, Postiz to 13.
- Only Postiz reaches X (Twitter), LinkedIn, TikTok, Pinterest, YouTube, Bluesky, and Google Business.
- Postiz has evergreen recycling; Meta Business Suite doesn't.
Features compared
| Feature | Meta Business Suite | Postiz |
|---|---|---|
| AI captions | Not confirmed | Partial |
| Basic analytics | Yes | Yes |
| Advanced reports | Not confirmed | Not assessed |
| Bulk upload | No | Not assessed |
| Evergreen recycling | No | Yes |
| Team roles | Yes | Partial |
| Approvals | Not assessed | Not confirmed |
| Link in bio | No | Not assessed |
Platforms compared
| Network | Meta Business Suite | Postiz |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | No | Auto |
| No | Auto | |
| TikTok | No | Auto |
| No | Auto | |
| YouTube | No | Auto |
| Threads | Not confirmed | Auto |
| Bluesky | No | Auto |
| Google Business | No | Auto |
| Mastodon | Not assessed | Auto |
| Not assessed | Auto | |
| Telegram | Not assessed | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan available.
- Free entry plan
- Free
Whole-plan price; it doesn't scale per unit.
Free plan available.
- Free entry plan
- Free
Whole-plan price; it doesn't scale per unit.
Meta Business Suite
Free
- Seats
- Not confirmed
- Accounts
- Not confirmed
- Free scheduling for Facebook Pages and connected Instagram accounts
- Planner, inbox and insights
- Advertising spend is separate from free management features
- Meta describes Business Suite as a free tool. There is no scheduler subscription or paid scheduling tier.
- Advertising campaigns and boosted posts incur their own spend; free management does not mean free ads.
- A universal scheduling horizon and daily cap were not established by current accessible official evidence. Check the date picker and selected format in your account.
Postiz
Self-hosted
Free software
- Accounts
- Not confirmed
- Scheduled posts
- Not confirmed
- AGPL-3.0 software with no Cloud subscription required
- You pay infrastructure and applicable provider costs
- You manage integrations, backups and maintenance
Standard
Cloud $29/month
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- Unlimited
- $29 monthly or $23/month equivalent with annual billing; dollar currency unconfirmed
- 5 channels and unlimited monthly posts
- Hosted API, MCP, CLI and webhooks included
- AI production allowances are separate from unlimited publishing
Team
PopularCloud $39/month
- Seats
- Unlimited
- Accounts
- 10
- Scheduled posts
- Unlimited
- $39 monthly or $31/month equivalent with annual billing; dollar currency unconfirmed
- 10 channels and unlimited monthly posts
- Hosted API, MCP, CLI and webhooks included
- Unlimited team members
Pro
Cloud $49/month
- Seats
- Unlimited
- Accounts
- 30
- Scheduled posts
- Unlimited
- $49 monthly or $39/month equivalent with annual billing; dollar currency unconfirmed
- 30 channels and unlimited monthly posts
- Hosted API, MCP, CLI and webhooks included
- Unlimited team members
Ultimate
Cloud $99/month
- Seats
- Unlimited
- Accounts
- 100
- Scheduled posts
- Unlimited
- $99 monthly or $79/month equivalent with annual billing; dollar currency unconfirmed
- 100 channels and unlimited monthly posts
- Hosted API, MCP, CLI and webhooks included
- Unlimited team members
- The self-hosted software is available under AGPL-3.0; infrastructure, provider charges and operating time are separate.
- Cloud Standard is $29/month or $23/month equivalent annually for five channels and unlimited posts.
- Cloud Team/Pro/Ultimate are $39/$49/$99 monthly, or $31/$39/$79 monthly-equivalent annually; channel allowances remain 10/30/100.
- Cloud includes a seven-day trial. Self-hosted integration setup and release timing must be checked for the required networks and features.
- Dollar figures reproduce the vendor display; the ISO billing currency is unconfirmed. Confirm currency, tax and the full annual checkout amount before comparing bills.
- Hosted agent features ship first. Self-hosted availability depends on the deployed release and configured providers.
Pros and cons
Meta Business Suite
- Free and official, with the newest formats first
- Direct publishing of posts, Reels, and Stories
- Shared inbox for Facebook, Instagram, and WhatsApp
- Built-in ad management and audience insights
- Only covers Facebook and Instagram
- No evergreen recycling, bulk upload, or advanced reporting
- No real listening, and only Page benchmarking
- Interface can be clunky
Postiz
- Self-hosted software is available under AGPL-3.0
- Cloud Standard now includes unlimited monthly posts
- Cloud provides hosted publishing API and agent interfaces
- Cloud channel allowances cover five to one hundred connections
- Self-hosting needs backups, updates and integration work
- Provider setup may require developer apps and applicable charges
- Hosted agent features ship before self-hosted releases
- AI production allowances differ from publishing allowances
Meta Business Suite vs Postiz: FAQ
- Is Meta Business Suite or Postiz cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Meta Business Suite or Postiz have a free plan?
- Both have a free plan, so you can try either one before paying.
- Which is better, Meta Business Suite or Postiz?
- Meta Business Suite is the stronger pick for small businesses and creators focused only on Facebook and Instagram, while Postiz is the better fit for technical teams that want to control a scheduler deployment. We don't score them; the right call comes down to how you post.