Head to head
MavSocial vs OneUp
Last updated 13 October 2026
MavSocial combines digital asset management with campaign scheduling, evergreen queues and engagement. Official pages also advertise listening, sentiment and competitor analysis. Confirm the exact networks and plan entitlements needed.
- From
- $24a month, billed yearly
- Free scheduling
- No
OneUp combines multi-network scheduling, recycling and cross-posting with an inbox, keyword listening and an Instagram grid planner. Basic includes five accounts for $25 monthly or $180 annually; approval workflows require a higher tier.
- From
- $15a month, billed yearly
- Free scheduling
- No
Bottom line
OneUp is the pick for power users publishing to many networks at once, and it's the cheaper start, from $15 a month, billed yearly. MavSocial fits teams that want strong digital asset management built into the scheduler better, and it adds ad management that OneUp leaves out.
OneUp starts cheaper, $15 a month, billed yearly against $24 a month, billed yearly for MavSocial. They bill on different units, so the real gap depends on how much you run. MavSocial brings ad management that OneUp skips, while OneUp has a visual feed planner MavSocial doesn't.
Key differences
Where the two actually diverge, before the full tables.
- OneUp starts at $15 a month, billed yearly, MavSocial at $24 a month, billed yearly.
- MavSocial posts to 6 networks, OneUp to 11.
- Only OneUp reaches Threads and Bluesky.
- MavSocial has ad management; OneUp doesn't.
- OneUp has a visual feed planner; MavSocial doesn't.
Features compared
| Feature | MavSocial | OneUp |
|---|---|---|
| AI captions | Not assessed | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Not assessed |
| Bulk upload | Yes | Yes |
| Evergreen recycling | Yes | Yes |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | No | Not assessed |
Platforms compared
| Network | MavSocial | OneUp |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Not confirmed | Auto |
| Not confirmed | Auto | |
| YouTube | Auto | Auto |
| Threads | No | Auto |
| Bluesky | No | Auto |
| Google Business | Auto | Auto |
| Not assessed | Not confirmed | |
| Snapchat | Not assessed | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
MavSocial
Advanced
$24 a month billed annually
- Seats
- 1
- Accounts
- 10
- Scheduled posts
- Unlimited
- $29/mo, $24 on annual
- 1 user, 10 social profiles
- Publishing, social inbox, reporting, digital asset management
Pro
Popular$65 a month billed annually
- Seats
- 3
- Accounts
- 30
- Scheduled posts
- Unlimited
- $78/mo, $65 on annual
- 3 users, 30 social profiles
- Adds team collaboration and campaign planning
Business
$208 a month billed annually
- Seats
- 5
- Accounts
- 40
- Scheduled posts
- Unlimited
- $249/mo, $208 on annual
- 5 users, 40 social profiles
- Adds team and permission management and approval workflows
- Extra profiles $6-$7/mo, extra users $20-$24/mo
Enterprise
$333 a month billed annually
- Seats
- Not confirmed
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- From $399/mo, $333 on annual
- Fully customizable users and profiles
- Dedicated support
- Flat, quota-bundled plans: each tier bundles users and social profiles. On Business you can add extras, at about $6-$7 a month per profile and $20-$24 a month per user.
- There's no free plan, only a 14-day trial, no card required.
- Annual billing saves roughly two months: Advanced works out to $24 a month, Pro $65, Business $208, Enterprise from $333.
- MavSocial's distinctive feature is its digital asset management, with a built-in stock photo library; its weak spot is the network list.
- USD tariffs are published on the official pricing page; confirm the required plan entitlements.
OneUp
Basic
$15 a month billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- 300
- 5 social accounts; $25 monthly or $180 billed annually
- Custom Fields for account-specific text
- Post approvals require Intermediate or above
Intermediate
$48 a month billed annually
- Seats
- 3
- Accounts
- 15
- Scheduled posts
- Unlimited
- $60/mo, 15 social accounts
- 3 cross-posting workflows
Growth
Popular$84 a month billed annually
- Seats
- 9
- Accounts
- 30
- Scheduled posts
- Unlimited
- $120/mo, 30 social accounts
- 5 cross-posting workflows
Business
$240 a month billed annually
- Seats
- Not confirmed
- Accounts
- 80
- Scheduled posts
- Unlimited
- 80 social accounts; extra accounts displayed at $1/month
- Eight cross-posting workflows
- Team allowance conflicts between twenty total and twenty additional; confirm total
Enterprise
Conflicting official Enterprise figures; request current configured quote
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- Custom Enterprise configuration; confirm accounts, seats, price and included compliance terms
- Priced by how many social accounts you connect: the plan steps up with the band you land in, 5, 15, 30, then 80 accounts. On Business you can add extra accounts at $1 a month each.
- Each connected destination consumes an account slot. Verify current destination eligibility, particularly Reddit and messaging-only channels, rather than treating analytics coverage as publishing support.
- There's no free plan, but a 7-day trial with nothing due upfront.
- Basic annual billing is $180 ($15 monthly equivalent). Each Google Business Profile location consumes one account slot.
- Basic holds 300 scheduled posts at once, not 300 per month. Cross-posting to three accounts consumes three waiting-post slots.
- Fair-use daily publication caps across accounts are 150/500/750/1,000 on Basic/Intermediate/Growth/Business.
- X link-post add-ons are sold in $50/month increments covering 250 link posts.
Pros and cons
MavSocial
- Strong digital asset management with a built-in stock library
- Social inbox, campaign reporting, and approval workflows
- Flat, reasonable pricing with add-ons on Business
- 24/7 support advertised across plans
- Exact listening, competitor and inbox entitlements need confirmation
- Network coverage should be demonstrated for the intended workflow
- Business approval and permission requirements can raise the eligible tier
OneUp
- Broad network selection; confirm the intended destinations
- Evergreen recycling, RSS and cross-posting automation
- Account-bundled plans with additional-account options
- AI captions, first comments and X threads
- No permanent free plan
- Each Google location uses an account slot
- Post approvals start above Basic
- Basic caps the waiting queue at 300 posts
- X links require an extra paid allowance
MavSocial vs OneUp: FAQ
- Is MavSocial or OneUp cheaper?
- OneUp is cheaper to start, from $15 a month, billed yearly against $24 a month, billed yearly for MavSocial. Billing terms and included workloads can differ, so compare the required accounts and features.
- Does MavSocial or OneUp have a free plan?
- Neither has a free plan. At least one advertises a trial. Check each current trial offer and billing terms.
- Which is better, MavSocial or OneUp?
- MavSocial is the stronger pick for teams that want strong digital asset management built into the scheduler, while OneUp is the better fit for power users publishing to many networks at once. We don't score them; the right call comes down to how you post.