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Head to head

Hootsuite vs MavSocial

Hootsuite

Hootsuite combines publishing with reporting and customer-care workflows. Standard can support additional seats, Professional adds custom scheduled reports and exports, and Advanced adds approval workflows and assigned conversation routing.

From
Check current price
Free scheduling
No
MavSocial

MavSocial combines digital asset management with campaign scheduling, evergreen queues and engagement. Official pages also advertise listening, sentiment and competitor analysis. Confirm the exact networks and plan entitlements needed.

From
$24a month, billed yearly
Free scheduling
No

Bottom line

MavSocial is the pick for teams that want strong digital asset management built into the scheduler, and it adds evergreen recycling and a posting queue that Hootsuite leaves out. Hootsuite fits organizations comparing publishing with scheduled report delivery better, and it reaches Threads and Bluesky, which MavSocial doesn't.

A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms. Hootsuite brings a link-in-bio page that MavSocial skips, while MavSocial has evergreen recycling Hootsuite doesn't.

Key differences

Where the two actually diverge, before the full tables.

  • Hootsuite posts to 9 networks, MavSocial to 6.
  • Only Hootsuite reaches Threads and Bluesky.
  • Hootsuite has a link-in-bio page; MavSocial doesn't.
  • MavSocial has evergreen recycling; Hootsuite doesn't.
  • MavSocial has a posting queue; Hootsuite doesn't.

Features compared

FeatureHootsuiteMavSocial
AI captionsYesNot assessed
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadYesYes
Evergreen recyclingNoYes
Team rolesYesYes
ApprovalsYesYes
Link in bioYesNo

Platforms compared

NetworkHootsuiteMavSocial
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoNot confirmed
PinterestAutoNot confirmed
YouTubeAutoAuto
ThreadsAutoNo
BlueskyAutoNo
Google BusinessNot assessedAuto

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

HootsuitePricing qualification

No free plan; 14-day trial.

Check current price

MavSocialflat pricing

No free plan; 14-day trial.

Lowest public entry price
$24 a month, billed yearly

Whole-plan price; it doesn't scale per unit.

Hootsuite

Standard

Check current price

Accounts
10
  • Up to ten social accounts
  • Additional seats can be purchased
  • Shared access alone does not require Advanced

Professional

Check current price

Accounts
Unlimited
  • Customizable reports
  • Scheduled and exported reports
  • Match the seats and other duties to the intended workload

Advanced

Check current price

Accounts
Unlimited
  • Approval workflows
  • Customer-care assignment and routing
  • Confirm required add-ons and conversation coverage

Enterprise

Custom quote

Accounts
Unlimited
  • Confirm organization-specific permissions and product access
  • Include required add-ons in the complete quote
  • The current lineup is Standard, Professional, Advanced and Enterprise. Standard permits additional seats, so three colleagues do not automatically require Advanced.
  • Professional includes customizable, scheduled and exported reports. Advanced adds approval workflows and customer-care assignment/routing.
  • Obtain a complete quote for the selected tier, seats, currency and billing term, including required add-ons. A starting FAQ price does not establish a matched team total.
  • Starting amounts in the public FAQ do not establish the selected currency, billing term or complete scenario quote.

MavSocial

Advanced

$29a month

$24 a month billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $29/mo, $24 on annual
  • 1 user, 10 social profiles
  • Publishing, social inbox, reporting, digital asset management

Pro

Popular
$78a month

$65 a month billed annually

Seats
3
Accounts
30
Scheduled posts
Unlimited
  • $78/mo, $65 on annual
  • 3 users, 30 social profiles
  • Adds team collaboration and campaign planning

Business

$249a month

$208 a month billed annually

Seats
5
Accounts
40
Scheduled posts
Unlimited
  • $249/mo, $208 on annual
  • 5 users, 40 social profiles
  • Adds team and permission management and approval workflows
  • Extra profiles $6-$7/mo, extra users $20-$24/mo

Enterprise

$399a month

$333 a month billed annually

Seats
Not confirmed
Accounts
Not confirmed
Scheduled posts
Unlimited
  • From $399/mo, $333 on annual
  • Fully customizable users and profiles
  • Dedicated support
  • Flat, quota-bundled plans: each tier bundles users and social profiles. On Business you can add extras, at about $6-$7 a month per profile and $20-$24 a month per user.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing saves roughly two months: Advanced works out to $24 a month, Pro $65, Business $208, Enterprise from $333.
  • MavSocial's distinctive feature is its digital asset management, with a built-in stock photo library; its weak spot is the network list.
  • USD tariffs are published on the official pricing page; confirm the required plan entitlements.

Pros and cons

Hootsuite

  • Standard permits additional seats
  • Customizable, scheduled and exported reports on Professional and above
  • Approval and customer-care routing workflows on Advanced
  • Documented MCP products for separate operational responsibilities
  • Approval and routing requirements change plan eligibility
  • The complete selected-seat bill requires a current quote
  • Network and conversation coverage must match the customer-care workload
  • MCP access and permissions differ by product

MavSocial

  • Strong digital asset management with a built-in stock library
  • Social inbox, campaign reporting, and approval workflows
  • Flat, reasonable pricing with add-ons on Business
  • 24/7 support advertised across plans
  • Exact listening, competitor and inbox entitlements need confirmation
  • Network coverage should be demonstrated for the intended workflow
  • Business approval and permission requirements can raise the eligible tier

Hootsuite vs MavSocial: FAQ

Is Hootsuite or MavSocial cheaper?
A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
Does Hootsuite or MavSocial have a free plan?
Neither has a free plan. At least one advertises a trial. Check each current trial offer and billing terms.
Which is better, Hootsuite or MavSocial?
Hootsuite is the stronger pick for organizations comparing publishing with scheduled report delivery, while MavSocial is the better fit for teams that want strong digital asset management built into the scheduler. We don't score them; the right call comes down to how you post.

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