Head to head

Loomly vs Sendible for Agencies

vs

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From
$49 /mo
Free plan

Sendible for Agencies is the same Sendible, pitched at the people it was really built for. Its agency tiers add white-label dashboards, Client Connect onboarding, per-client dashboards, and approval rounds, with white labelling sold as a paid add-on on Advanced and Enterprise.

From
$170 /mo
Free plan

Bottom line

Loomly and Sendible for Agencies both cover the basics; the right one comes down to how you post. Loomly is the stronger pick for Teams and agencies that need approval rounds and client sign-off; choose Sendible for Agencies for Agencies wanting white-label dashboards and client onboarding.

Features compared

FeatureLoomlySendible for Agencies
AI captionsYesNot assessed
Basic analyticsYesNot assessed
Advanced reportsYesYes
Bulk uploadYesYes
Evergreen recyclingPartialYes
Team rolesYesYes
ApprovalsYesYes
Link in bioNoNot assessed

Platforms compared

NetworkLoomlySendible for Agencies
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoNo
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessAutoAuto
SnapchatReminderNo
WordPressNoAuto

Pricing

Loomly

Starter

Popular
$65 /mo

$49/mo billed annually

Seats
3
Accounts
12
Scheduled posts
Unlimited
  • $65/mo, $49 on annual (25% off)
  • 12 social accounts, 3 users, unlimited calendars
  • AI Assistant, post generation, and AI replies (capped monthly usage)
  • Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332 /mo

$249/mo billed annually

Seats
Unlimited
Accounts
60
Scheduled posts
Unlimited
  • $332/mo, $249 on annual (25% off)
  • 60 social accounts, unlimited users, unlimited calendars
  • Everything in Starter, with a larger monthly AI allowance
  • Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for 61+ social accounts
  • Unlimited users and calendars
  • Everything in Beyond, plus priority support and pricing at scale
  • Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
  • There is no free plan, only a 15-day free trial of the top features, no card required.
  • Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
  • The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
  • Nonprofits get a 50% lifetime discount with documentation.
  • Prices are USD read off the live pricing page, which renders client-side; the page priced in USD when rendered here in Australia (Loomly does not geo-price), and the figures match current third-party listings. Monthly and annual numbers were read by toggling the billing switch.

Sendible for Agencies

Scale

Popular
$199 /mo

$170/mo billed annually

Seats
7
Accounts
49
Scheduled posts
Unlimited
  • $199/mo, $170 on annual
  • 7 users, 49 social profiles
  • Custom and automated reports, content library, campaigns, 1:1 onboarding

Advanced

$299 /mo

$255/mo billed annually

Seats
20
Accounts
100
Scheduled posts
Unlimited
  • $299/mo, $255 on annual
  • 20 users, 100 social profiles
  • Advanced permissions, live report sharing, white-label add-on (from $315/mo)

Enterprise

$750 /mo

$638/mo billed annually

Seats
80
Accounts
400
Scheduled posts
Unlimited
  • $750/mo, $638 on annual; 80 users, 400 profiles
  • Optional SSO, dedicated success, white label (from $790/mo)
  • This is the same product as Sendible, reviewed in full separately; this entry highlights the agency-oriented tiers (Scale, Advanced, Enterprise) and the white-label add-on.
  • Sendible bundles users and profiles per plan and lets you add a user-plus-profile bundle without upgrading. White labelling is a paid add-on on Advanced and Enterprise (from $315 and $790 a month with it).
  • Agency-specific strengths are Client Connect onboarding (clients don't need admin access), per-client dashboards, and approval rounds.
  • Prices are USD; the full lineup including the cheaper Creator and Traction plans is in the main Sendible review.

Pros and cons

Loomly

  • Guided post creation with per-network mockups, post ideas, and optimization tips
  • Multi-tier approval workflows with private or client-facing comments and version history
  • AI for captions, replies, and analytics on every paid plan
  • Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
  • No free plan and a $65 entry, then a steep jump to $332 for Beyond
  • Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
  • No evergreen recycling queue and no link-in-bio
  • Social listening is capped at a few searches a month
  • No public API beyond Zapier

Sendible for Agencies

  • Client Connect onboarding without sharing admin access
  • White-label dashboards and client reports (add-on)
  • Approval rounds and per-client dashboards
  • Smart Queue recycling and monitoring included
  • Same product as Sendible, just the higher tiers
  • White label costs extra on top of the plan
  • Pinterest faded; no Instagram DMs in the inbox
  • Some features have been sunset over the years

Loomly vs Sendible for Agencies: FAQ

Is Loomly or Sendible for Agencies cheaper?
Loomly is cheaper to start, from $49 against $170 for Sendible for Agencies. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Loomly or Sendible for Agencies have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Loomly or Sendible for Agencies?
Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Sendible for Agencies is the better fit for agencies wanting white-label dashboards and client onboarding. We don't score them; the right call comes down to how you post.