Is Loomly or Post Planner cheaper?

Post Planner is cheaper to start, from $7 against $49 for Loomly. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.

Does Loomly or Post Planner have a free plan?

Post Planner has a free plan; Loomly does not, though it offers a 15-day trial.

Which is better, Loomly or Post Planner?

Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Post Planner is the better fit for solo creators and small businesses on a tight budget. We don't score them; the right call comes down to how you post.

Head to head

Loomly vs Post Planner

Last updated 4 June 2026

Loomly

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From: $49 /mo
Free plan

Visit Loomly

Post Planner

Post Planner is a budget scheduler built around content discovery: it surfaces proven, high-engagement posts to share, lets you recycle your best content, and schedules to eight networks. Plans run from a free tier up to $57 a month on annual billing.

From: $7 /mo
Free plan

Visit Post Planner

Bottom line

Loomly and Post Planner both cover the basics; the right one comes down to how you post. Loomly is the stronger pick for Teams and agencies that need approval rounds and client sign-off; choose Post Planner for Solo creators and small businesses on a tight budget.

Features compared

Feature	Loomly	Post Planner
AI captions	Yes	Yes
Basic analytics	Yes	Yes
Advanced reports	Yes	No
Bulk upload	Yes	Not assessed
Evergreen recycling	Partial	Yes
Team roles	Yes	Yes
Approvals	Yes	No
Link in bio	No	No

Platforms compared

Network	Loomly	Post Planner
Instagram	Auto	Auto
Facebook	Auto	Auto
X (Twitter)	Auto	Auto
LinkedIn	Auto	Auto
TikTok	Auto	Auto
Pinterest	Auto	Auto
YouTube	Auto	Auto
Threads	Auto	No
Google Business	Auto	Auto
Snapchat	Reminder	No

Pricing

Loomly

Starter

Popular

$65 /mo

$49/mo billed annually

Seats: 3
Accounts: 12
Scheduled posts: Unlimited

$65/mo, $49 on annual (25% off)
12 social accounts, 3 users, unlimited calendars
AI Assistant, post generation, and AI replies (capped monthly usage)
Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332 /mo

$249/mo billed annually

Seats: Unlimited
Accounts: 60
Scheduled posts: Unlimited

$332/mo, $249 on annual (25% off)
60 social accounts, unlimited users, unlimited calendars
Everything in Starter, with a larger monthly AI allowance
Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom

Seats: Unlimited
Accounts: Unlimited
Scheduled posts: Unlimited

Custom pricing for 61+ social accounts
Unlimited users and calendars
Everything in Beyond, plus priority support and pricing at scale

Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
There is no free plan, only a 15-day free trial of the top features, no card required.
Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
Nonprofits get a 50% lifetime discount with documentation.
Prices are USD read off the live pricing page, which renders client-side; the page priced in USD when rendered here in Australia (Loomly does not geo-price), and the figures match current third-party listings. Monthly and annual numbers were read by toggling the billing switch.

Post Planner

Free

Seats: 1
Accounts: 1
Scheduled posts: 15

1 social account, 1 user, 15 scheduled posts
3 daily posts per account, 100 AI credits a day
Basic scheduling and content discovery

Starter

$12 /mo

$7/mo billed annually

Seats: 1
Accounts: 3
Scheduled posts: 150

$12/mo, $7 on annual ($84/yr)
3 social accounts, 1 user, 150 scheduled posts
12 daily posts per account, 1,000 AI credits a day

Growth

Popular

$49 /mo

$37/mo billed annually

Seats: 2
Accounts: 12
Scheduled posts: 1000

$49/mo, $37 on annual ($444/yr)
12 social accounts, 2 users, 1,000 scheduled posts
18 daily posts per account, 20,000 AI credits a day, analytics

Business

$79 /mo

$57/mo billed annually

Seats: 5
Accounts: 25
Scheduled posts: 5000

$79/mo, $57 on annual ($684/yr)
25 social accounts, 5 users, 5,000 scheduled posts
24 daily posts per account, 40,000 AI credits a day, analytics

Flat, quota-bundled plans: each tier bundles social accounts, users, scheduled posts, a daily posting cap per account, and a daily AI credit allowance. You move up a plan to grow; for more than Business you contact them.
There's a genuine Free plan (1 account, 15 scheduled posts) plus a 7-day trial of the paid features.
Annual billing is roughly 30-40% cheaper: Starter is $7 a month, Growth $37, Business $57.
Analytics arrive on the Growth plan and up; the AI features are metered by a daily credit allowance.
Prices are USD, read off the live plans page by toggling monthly and annual, and cross-checked against current third-party listings.

Pros and cons

Loomly

Guided post creation with per-network mockups, post ideas, and optimization tips
Multi-tier approval workflows with private or client-facing comments and version history
AI for captions, replies, and analytics on every paid plan
Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
No free plan and a $65 entry, then a steep jump to $332 for Beyond
Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
No evergreen recycling queue and no link-in-bio
Social listening is capped at a few searches a month
No public API beyond Zapier

Post Planner

Strong content-discovery engine with predicted-performance ratings
Cheap, with a real free plan and a $7 entry on annual billing
Evergreen recycling and a simple posting plan
Publishes to eight networks with AI content built in
No social inbox, and no Threads or Bluesky
Analytics are basic and only from the Growth plan up
AI is capped by a daily credit allowance
No approval workflows, client workspaces, or white-label

Loomly vs Post Planner: FAQ

Is Loomly or Post Planner cheaper?: Post Planner is cheaper to start, from $7 against $49 for Loomly. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Loomly or Post Planner have a free plan?: Post Planner has a free plan; Loomly does not, though it offers a 15-day trial.
Which is better, Loomly or Post Planner?: Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Post Planner is the better fit for solo creators and small businesses on a tight budget. We don't score them; the right call comes down to how you post.