Head to head
Loomly vs Planable
Last updated 13 October 2026
Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.
- From
- $49a month, billed yearly
- Free scheduling
- No
Planable organizes content review by workspace. Pro is $59 per workspace monthly or $590 yearly, with required approval and 150 posts per month. Analytics is a separate per-workspace purchase, and public links allow comments rather than formal account-free approval.
- From
- Free
- Free scheduling
- Yes
Bottom line
Planable is the pick for agencies and teams that need client sign-off before posting, and it's the only one of the two with a free scheduling plan. Loomly fits teams and agencies that need approval rounds and client sign-off better.
Loomly starts at $49 a month, billed yearly, and Planable has a free plan and paid plans from $32.50 per workspace a month, billed yearly. They bill on different units, so the real gap depends on how much you run. Planable adds a visual feed planner and competitor tracking that Loomly leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Planable has a free scheduling plan; Loomly doesn't, though it offers a 15-day trial.
- Paid plans start at $32.50 per workspace a month, billed yearly on Planable and $49 a month, billed yearly on Loomly.
- Planable has a visual feed planner; Loomly doesn't.
- Planable has competitor tracking; Loomly doesn't.
Features compared
| Feature | Loomly | Planable |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Partial |
| Bulk upload | Yes | Yes |
| Evergreen recycling | Partial | Partial |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | No | Not confirmed |
Platforms compared
| Network | Loomly | Planable |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Not confirmed | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Google Business | Auto | Auto |
| Snapchat | Reminder | Not assessed |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
No free plan; 15-day trial.
- Lowest public entry price
- $49 a month, billed yearly
Whole-plan price; it doesn't scale per unit.
Free plan available.
- 1 workspace · Basic
- $39/mo~$33/mo annual
- 3 workspaces · BasicTypical
- $117/mo~$98/mo annual
Lowest priced plan at each shown workload. Check the plan's included features before choosing it.
Loomly
Starter
Popular$49 a month billed annually
- Seats
- 3
- Accounts
- 12
- Scheduled posts
- Unlimited
- $65/mo, $49 on annual (25% off)
- 12 social accounts, 3 users, unlimited calendars
- AI Assistant, post generation, and AI replies (capped monthly usage)
- Scheduling, approval workflows, advanced analytics, link shorteners
Beyond
$249 a month billed annually
- Seats
- Unlimited
- Accounts
- 60
- Scheduled posts
- Unlimited
- $332/mo, $249 on annual (25% off)
- 60 social accounts, unlimited users, unlimited calendars
- Everything in Starter, with a larger monthly AI allowance
- Adds custom branding, custom roles and workflows, and calendar 2FA enforcement
Enterprise
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing for 61+ social accounts
- Unlimited users and calendars
- Everything in Beyond, plus priority support and pricing at scale
- Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
- There is no free plan, only a 15-day free trial of the top features, no card required.
- Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
- The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
- Nonprofits get a 50% lifetime discount with documentation.
Planable
Free
- Seats
- Unlimited
- Accounts
- Not confirmed
- Scheduled posts
- 50
- 50 created posts total, not a monthly allowance
- Unlimited users; confirm workspace/page allowance
- No time limit; add-on trials need an active paid base plan
Basic
$32.50 per workspace a month billed annually
- Seats
- Unlimited
- Accounts
- 4
- Scheduled posts
- 60
- $39/workspace monthly or $390/year ($32.50/month equivalent)
- 60 posts/month and 4 social pages per workspace
- Unlimited users; optional approval
Pro
Popular$49.17 per workspace a month billed annually
- Seats
- Unlimited
- Accounts
- 10
- Scheduled posts
- 150
- $59 per workspace/mo, $49 on annual
- 150 posts per workspace each month, 10 social pages
- Adds Grid view and required approval
- Team-only drafts and 30-day version history
- 50GB media storage
Enterprise
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- Custom quote; confirm pages and included add-ons
- Multi-level approvals, SSO and dedicated account manager
- Unlimited posts and campaigns
- USD per workspace, with unlimited users. Basic is $39 monthly/$390 yearly; Pro $59 monthly/$590 yearly. Annual monthly equivalents are $32.50 and approximately $49.17.
- The free allowance is 50 created posts total, without a reset when posts are deleted. X publishing is unavailable on the free allowance; Basic permits one tweet per 24 hours.
- Analytics is $14/month or $140/year, Social Inbox $9/month or $90/year, and Social Listening $99/month or $990/year, each per workspace. Add-on trials require a paid base plan.
- Enterprise entitlements require a quote: current official pages conflict on page limits and whether Analytics/Social Inbox are included. Volume discounts are advertised for five or more workspaces; do not assume a mandatory five-workspace ceiling.
What it really costs
Monthly cost by workspace count. Per-unit tiers grow with usage; flat tiers keep their whole-plan price within the published allowance, with the 3-workspace row marked as a realistic setup.
| workspaces | Basic | Pro |
|---|---|---|
| 1 | $39/mo | $59/mo |
| 3Typical | $117/mo | $177/mo |
| 5 | $195/mo | $295/mo |
| 10 | Exceeds plan capacity | Exceeds plan capacity |
| 25 | Exceeds plan capacity | Exceeds plan capacity |
| 50 | Exceeds plan capacity | Exceeds plan capacity |
Monthly billing. Volume discounts lower the per-workspace rate at higher counts. Annual billing takes about 2 months off.
Pros and cons
Loomly
- Guided post creation with per-network mockups, post ideas, and optimization tips
- Multi-tier approval workflows with private or client-facing comments and version history
- AI for captions, replies, and analytics on every paid plan
- Current directory covers eight direct networks and Snapchat notifications
- Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
- No free plan and a $65 entry, then a steep jump to $332 for Beyond
- Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
- No evergreen recycling queue and no link-in-bio
- Social listening is capped at a few searches a month
Planable
- Approval workflows, inline comments, and version history are the strongest part
- Per-workspace pricing means unlimited users at no extra cost
- Per-network previews in feed, grid, calendar, and list views
- Free plan with no time limit, capped at 50 posts
- Per-workspace charges accumulate across clients
- Reporting, inbox and listening can add per-workspace cost
- Bluesky and Mastodon are not in the advertised publishing list
- Recurring posts are not the same as a category-based evergreen queue
Loomly vs Planable: FAQ
- Is Loomly or Planable cheaper?
- Planable has a free entry plan. Loomly starts at $49 a month, billed yearly. The plans may cover different workloads, so check the required accounts and features.
- Does Loomly or Planable have a free plan?
- Planable has a free plan; Loomly does not, though it offers a 15-day trial.
- Which is better, Loomly or Planable?
- Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Planable is the better fit for agencies and teams that need client sign-off before posting. We don't score them; the right call comes down to how you post.