Is Iconosquare or RADAAR cheaper?

RADAAR is cheaper to start, from $7 against $33 for Iconosquare. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.

Does Iconosquare or RADAAR have a free plan?

Iconosquare has a free plan; RADAAR does not, though it offers a 14-day trial.

Which is better, Iconosquare or RADAAR?

Iconosquare is the stronger pick for social media managers and agencies who lead with analytics, while RADAAR is the better fit for budget-conscious small businesses and boutique agencies. We don't score them; the right call comes down to how you post.

Head to head

Iconosquare vs RADAAR

Last updated 4 June 2026

Iconosquare

Iconosquare started as an Instagram analytics tool and still leads with reporting: deep performance and audience analytics across eight networks, with scheduling, listening, and competitor tracking layered on. Plans run from a free tier up to $116 a month on annual billing, with a profiles slider and per-user pricing on the team plans.

From: $33 /mo
Free plan

Visit Iconosquare

RADAAR

RADAAR is an affordable all-in-one social tool that bundles scheduling, a unified inbox, and monitoring with a grab-bag of extras most rivals don't have: a URL shortener, landing pages, an RSS reader, a task manager, and a shared password vault. Plans start at $9.99 a month.

From: $7 /mo
Free plan

Visit RADAAR

Bottom line

Iconosquare and RADAAR both cover the basics; the right one comes down to how you post. Iconosquare is the stronger pick for Social media managers and agencies who lead with analytics; choose RADAAR for Budget-conscious small businesses and boutique agencies.

Features compared

Feature	Iconosquare	RADAAR
AI captions	Yes	Not assessed
Basic analytics	Yes	Yes
Advanced reports	Yes	Yes
Bulk upload	Not assessed	Yes
Evergreen recycling	No	No
Team roles	Yes	Yes
Approvals	Not assessed	Yes
Link in bio	No	Yes

Platforms compared

Network	Iconosquare	RADAAR
Instagram	Auto	Auto
Facebook	Auto	Auto
X (Twitter)	Auto	Auto
LinkedIn	Auto	Auto
TikTok	Auto	Auto
Pinterest	Auto	Auto
YouTube	Auto	Auto
Threads	Auto	No
Google Business	No	Auto
Telegram	No	Auto
WordPress	No	Auto

Pricing

Iconosquare

Free

Seats: 1
Accounts: 2
Scheduled posts: 10

2 social profiles, 1 user
10 scheduled posts per profile a month
Basic analytics and limited reporting

Launch

$39 /mo

$33/mo billed annually

Seats: 1
Accounts: 5
Scheduled posts: 100

$39/mo, $33 on annual
5 social profiles (sliderable), 1 user, 100 posts a month
Standard analytics and reports, best time to post, AI caption writing

Scale

Popular

$83 /mo

$69/mo billed annually

Seats: 3
Accounts: 5
Scheduled posts: Unlimited

$83/mo, $69 on annual
5 social profiles (sliderable), 3 users (extra users $16/mo)
Adds campaign analytics, social listening, competitor tracking, DM management, collaboration

Excel

$139 /mo

$116/mo billed annually

Seats: 6
Accounts: 5
Scheduled posts: Unlimited

$139/mo, $116 on annual
5 social profiles (sliderable), 6 users (extra users $16/mo)
Adds white-label reporting, unlimited data retention, API access, unlimited competitor benchmarking

Custom

Seats: Unlimited
Accounts: Unlimited
Scheduled posts: Unlimited

Contact sales, for 20 or more social profiles
Dedicated customer success manager and personalised onboarding

Flat plans that differ mainly by users and feature depth, all starting from a base of 5 social profiles, with a slider to add more profiles (which scales the price) and Custom for 20 or more. Extra users are $16 a month each on Scale and Excel.
There's a genuine free plan (2 profiles, 1 user, 10 posts a month per profile) plus a 14-day trial of the top features, no card required.
Annual billing is up to 17% cheaper (two months free): Launch works out to $33 a month, Scale $69, Excel $116.
Iconosquare is analytics-first: listening and competitor tracking arrive on Scale, and white-label reporting and API access on Excel.
Prices are USD. The live pricing page geo-located to Australia and showed AUD, so the USD figures were taken from Iconosquare's USD listings and cross-checked by converting the AUD (for example AU$53 times about 0.74 lands near the $39 Launch monthly rate).

RADAAR

Basic

$9.99 /mo

$7/mo billed annually

Scheduled posts: Unlimited

$9.99/mo, ~$7 on annual
Scheduling and core management for solo users
Unified inbox and URL shortener

Standard

Popular

$29.99 /mo

$21/mo billed annually

Scheduled posts: Unlimited

$29.99/mo, ~$21 on annual
More accounts and team seats
Monitoring, analytics, approval workflows

Professional

$79.99 /mo

$56/mo billed annually

Scheduled posts: Unlimited

$79.99/mo, ~$56 on annual
For growing teams and small agencies
Higher limits across the board

Advanced

$249.99 /mo

$175/mo billed annually

Scheduled posts: Unlimited

$249.99/mo, ~$175 on annual
For larger teams managing many accounts

Enterprise

$749.99 /mo

Scheduled posts: Unlimited

From $749.99/mo
Custom integrations, advanced security, dedicated support

Flat plans that scale by accounts and team seats, from a cheap $9.99 Basic up to Enterprise. RADAAR markets itself as one of the most affordable all-in-one tools.
There's no free plan, only a 14-day trial. Annual billing saves about 30%; non-profits get 50% off.
Beyond scheduling it bundles unusual extras: a URL shortener, landing pages, an RSS reader, a stock library, a task manager, and a team password vault.
Prices are USD, read off the live pricing page (the page rendered prices client-side, so figures were cross-checked against current third-party listings).

Pros and cons

Iconosquare

Deep, analytics-first reporting and audience insights
Competitor tracking and social listening on Scale and up
White-label reporting and API on Excel
Genuine free plan and a clear annual discount
No evergreen recycling or link-in-bio
No Google Business; network list stops at eight
Listening and competitor tracking are Scale-only
Team plans add per-user fees on top

RADAAR

Very affordable, with a lot bundled in
Scheduling, inbox, and monitoring across ten networks
Unusual extras: URL shortener, landing pages, RSS, password vault, task manager
Approval workflows and client workspaces
Smaller, less-known platform
Busy, do-everything interface
Deeper features and limits sit on pricier tiers
No free plan

Iconosquare vs RADAAR: FAQ

Is Iconosquare or RADAAR cheaper?: RADAAR is cheaper to start, from $7 against $33 for Iconosquare. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Iconosquare or RADAAR have a free plan?: Iconosquare has a free plan; RADAAR does not, though it offers a 14-day trial.
Which is better, Iconosquare or RADAAR?: Iconosquare is the stronger pick for social media managers and agencies who lead with analytics, while RADAAR is the better fit for budget-conscious small businesses and boutique agencies. We don't score them; the right call comes down to how you post.