Head to head
Iconosquare vs Maeve Social
Last updated 3 August 2026
Iconosquare combines social publishing with analytics and report delivery. Its current plans separate automated reports on Launch from post-approval workflows and two-year analytics history on Scale.
- From
- Free
- Free scheduling
- Yes
Maeve Social brings the brief, the content plan, nine-network publishing and client sign-off into one workspace, with an inbox and reporting to carry the work through after publication.
- From
- $20a month, billed yearly
- Free scheduling
- No
Bottom line
Iconosquare and Maeve Social go after a similar buyer, so it's a close call. Iconosquare leans toward teams evaluating scheduled report delivery; Maeve Social toward teams keeping briefs, planning, drafts and publishing together.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Iconosquare has a free scheduling plan; Maeve Social doesn't, though it offers a 3-day trial.
- Iconosquare posts to 8 networks, Maeve Social to 9.
- Only Maeve Social reaches Google Business.
Features compared
| Feature | Iconosquare | Maeve Social |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Yes |
| Bulk upload | Not assessed | Not assessed |
| Evergreen recycling | No | Partial |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | No | Not assessed |
Platforms compared
| Network | Iconosquare | Maeve Social |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Google Business | No | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan available.
- Free entry plan
- Free
Whole-plan price; it doesn't scale per unit.
No free plan; 3-day trial.
- Lowest public entry price
- $20 a month, billed yearly
Whole-plan price; it doesn't scale per unit.
Iconosquare
Free
- Seats
- 1
- Accounts
- 2
- Free tier in the current lineup
- Check current profile, user and publication allowances
Starter
Check current price
- One year of analytics history
- Confirm the required profile and user configuration
Launch
Check current price
- Automated reports
- One year of analytics history
Scale
Check current price
- Post-approval workflows
- Two years of analytics history
Custom
Configuration-dependent; check current price
- Confirm the required profiles, users and reporting scope
- The current public lineup is Free, Starter, Launch, Scale and Custom. Excel is an older plan name.
- Launch includes automated reports. Scale includes post-approval workflows and two years of analytics history; Starter and Launch list one year.
- The plan page describes PDF and XLS exports for profile and custom-dashboard reports. Match the required deliverable to the chosen plan.
- Obtain a current quote in the intended currency and billing term with the required profiles and users. Regional prices converted into dollars are not a verified USD tariff.
Maeve Social
Basic
$20 a month billed annually
- Seats
- 1
- Accounts
- 20
- Scheduled posts
- Not confirmed
- $25/month or $240/year ($20/month equivalent)
- 1 user, 2 workspaces, 20 social connections
- 20 GB storage and 800 monthly AI credits
- Workbench, calendar, grid planner, recurring posts, inbox and account analytics
- API, CLI and MCP access; 1 tracked Instagram competitor
Standard
Popular$79.17 a month billed annually
- Seats
- 5
- Accounts
- 50
- Scheduled posts
- Not confirmed
- $99/month or $950/year (about $79.17/month equivalent)
- 5 users, 5 workspaces, 50 social connections
- 50 GB storage and 1,500 monthly AI credits
- Team approvals, guest client reviews, client upload links and shared calendar snapshots
- Aggregate analytics, branded PDFs and scheduled report delivery
- Instagram/Facebook auto-replies; 5 tracked Instagram competitors
Premium
$158.33 a month billed annually
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Not confirmed
- $199/month or $1,900/year (about $158.33/month equivalent)
- Unlimited users, workspaces and social connections as advertised
- 100 GB storage and 3,000 monthly AI credits
- 15 tracked Instagram competitors and team performance insights
- Advertised dedicated success manager and phone support
- Public USD monthly prices are $25/$99/$199. Annual bills are $240/$950/$1,900, equivalent to $20/about $79.17/about $158.33 per month. The vendor displays rounded annual equivalents of $20/$79/$158. Checkout shows applicable taxes and currency; App Store pricing follows its store listing.
- Whole-plan bundles include users, workspaces and social connections. One account on one network counts as one connection. Premium advertises unlimited users, workspaces and connections, alongside its 100 GB storage, 3,000 monthly AI credits and 15 tracked Instagram competitors.
- Every plan offers a three-day trial, with a card collected at web trial checkout. AI-credit top-ups are available at 50 credits per USD, with a $10 minimum.
- Subscriptions renew automatically. Cancellation generally takes effect at the end of the paid period, with refunds governed by the published terms and applicable law. Apple-billed subscriptions are managed through Apple.
Pros and cons
Iconosquare
- Automated reports on Launch
- Post-approval workflows on Scale
- PDF and XLS report exports described in the current plans
- Two-year analytics history on Scale
- Required review and reporting features can change the eligible tier
- A current matched-currency quote is needed for price comparison
- Trending audio and other Instagram-native finishing need a specific publishing check
Maeve Social
- Nine publishing networks, including Google Business Profile
- Workbench docs, canvas and tables connected to real posts
- Staged approvals and no-login client reviews on Standard
- Branded PDFs and scheduled report delivery on Standard
- API, CLI and MCP access from Basic
- Reusable media, captions and replies, with Canva and Google Drive imports
Iconosquare vs Maeve Social: FAQ
- Is Iconosquare or Maeve Social cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Iconosquare or Maeve Social have a free plan?
- Iconosquare has a free plan; Maeve Social does not, though it offers a 3-day trial.
- Which is better, Iconosquare or Maeve Social?
- Iconosquare is the stronger pick for teams evaluating scheduled report delivery, while Maeve Social is the better fit for teams keeping briefs, planning, drafts and publishing together. We don't score them; the right call comes down to how you post.